5 Signs Your Product Strategy Is Broken—and How Designers Can Help Fix It
A good product strategy aligns team efforts, cuts costs, and encourages long-lasting conflict resolution. Three Toptal product design experts discuss how product strategies get derailed and what designers can do to help get things back on track.

Christian Adolphus
The Allure and Impact of Minimalist UX Design
Minimalism is a prevalent design approach, but putting its principles into practice is challenging. Follow these minimalist UX design strategies to build frictionless digital products that help users reach their goals.

Ravi Talajiya
For Your Health: 5 Tips and Strategies for Wellness Branding
The health and wellness industry is booming, creating opportunity—and a competitive market. Wellness businesses can apply these branding best practices to stand out and connect with customers.

Pilar Rios Niño
Designing GitHub’s Octoverse: A Data Visualization Case Study
Designer Gemma Busquets shares how she created a responsive website and 20+ engaging charts and graphs for the software development platform’s annual report.

Gemma Busquets
Medical Billing Reimagined: A UI/UX Case Study
Toptal designer Beatriz Garcia de Prado explains how she built a digital product to replace the outdated paper forms doctors were sending to insurance companies.

Beatriz Garcia de Prado
Digging Deeper: A Practical Guide to Creative Empathy for Product Design
Master creative empathy techniques to help you understand what other people want and need, then apply these skills throughout the design process to create products that resonate with people.

Brian Pagán, EngD, MSc
Designing Remote Ideation Workshops for Startups
Remote ideation workshops help companies address business-related problems through creative exercises that prioritize speed, teamwork, and innovative thinking.

Guoming Xu
Building and Scaling a Design System in Figma: A Case Study
Building a design system for a multinational company means cataloging every component in meticulous detail. It’s a massive undertaking that calls for both a big-picture view and a focus on specifics. Here’s how one design system team leader accomplished it.

Abigail Beshkin
Apple Arcade’s Lumen: A Promotional Art and Logo Case Study
By embracing skeuomorphic design and retouching 3D assets in Photoshop for extra detail, Predrag Markovic created an icon and logo that stand out from other games in the Apple Arcade.

Liz Entman
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