Logo

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Apple Arcade’s Lumen: A Promotional Art and Logo Case Study

In this logo case study, we explore how embracing skeuomorphic design and polishing 3D images in Photoshop helped one Toptal designer create standout marketing assets for the hit Apple Arcade game Lumen.

7 minute readContinue Reading
Micah Bowers

Micah Bowers

Designed, Sealed, Delivered – The Power of Logo Package Express

We test the limits of Logo Package Express, a tool that claims to name, save, and organize every file needed for a logo package in under two minutes.

< 5 minute readContinue Reading
Micah Bowers

Micah Bowers

The Origins of Bad Logo Redesigns

A logo redesign without controversy is like a workout with no sweat. It’s possible, but is it impactful? We scrutinize high-drama logo updates and ask why they caught fire in the public arena.

9 minute readContinue Reading
Micah Bowers

Micah Bowers

Logo History 101 – A Walkthrough of Lasting Impressions

Join us on a journey through the annals of design history and test your knowledge of famous logos along the way.

9 minute readContinue Reading
Micah Bowers

Micah Bowers

From Concept to Reality: A Guide to Logo Development

Whether we need a logo for an app, a startup, or brand positioning, following trends is not enough. A carefully considered design process is needed to design an impactful logo and brand.

10 minute readContinue Reading
Tidjane Tall

Tidjane Tall

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