UI

Modern web animation technology has matured significantly. However, designers should tread carefully and only add animation to a website if it meaningfully enhances the user experience.

Like websites or mobile apps, video games have common UI components that help players navigate and accomplish goals. Discover the four classes of game UI in this level-warping infographic.

Email design is an important area of expertise for designers, especially those who want to work with larger brands, creative companies, and others who shy away from ready-made templates.

We shouldn’t listen to what customers say. Instead, we should focus on what they do. Deeper user research will allow us to find out the true needs, wants, and motivations of our customers.

SaaS apps are among the most complex software written, but there are UX principles that can make any SaaS product a success. Learn to reduce churn and engage users with UX best practices for SaaS.

Small words matter. Effective UX microcopy can help UX designers create digital products that are more useful, engaging, and simple to use. Here are several examples of good (and bad) microcopy.

Effective font combinations are a hallmark of good design. It’s vital that designers master this skill if they want to create exceptional designs that set them apart from their contemporaries.

Data visualization and dashboard design is both an art and a science. The correct use of dashboard UX and graphical excellence principles turn ordinary graphics into extraordinary experiences.

Designers are not mere pixel pushers. If they improved communication and employed their skills more effectively through strategic design thinking, they could make a bigger impact with their work.