UserResearch

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Helping AI See Clearly: A Dashboard Design Case Study

In this dashboard design case study, Toptal UI expert Fellype Silva describes how he built a user interface that improved the image recognition capabilities of automated AI systems.

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Fellype Silva

Fellype Silva

Understanding Cognitive Bias in Product Design, the Good and Bad (With Infographic)

Knowing the psychology of how and why we make certain decisions can help in creating more user-centric sites and apps.

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Nataliia Pylypchuk

Nataliia Pylypchuk

Using Microsoft Clarity to Better Understand Users

Microsoft Clarity enables you to analyze how users interact with your website. What are Clarity’s unique features, and how can they improve your website’s user experience?

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Ahmed Osman

Ahmed Osman

COVID-19: The Ultimate Design Thinking Use Case

We are living in extraordinary times as COVID-19 continues to cause crises across the world. Could designers make use of design thinking to solve urgent problems and come up with innovative solutions?

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Miklos Philips

Miklos Philips

The Importance of UX and Design Thinking

There’s significant overlap between UX and Design Thinking. Like UX, Design Thinking is an iterative process where ideas breathe life based on the needs, thoughts, and behaviors of real users.

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Igor Dinuzzi

Igor Dinuzzi

Hotjar: UX and Conversion Tips

Unfortunately, it’s not possible to get every site visitor to convert. Eventually, businesses will need to turn to behavioral analytics and figure out why visitors aren’t turning into customers.

7 minute readContinue Reading
Laura Geley

Laura Geley

The Higher Ground – A Guide to Design Ethics

An ethical approach to design is built on questions, not preconceived notions of right and wrong. But what questions should we ask, and how do we classify our answers?

8 minute readContinue Reading
Micah Bowers

Micah Bowers

Don’t Listen to Customers—Why User Research Matters

We shouldn’t listen to what customers say. Instead, we should focus on what they do. Deeper user research will allow us to find out the true needs, wants, and motivations of our customers.

8 minute readContinue Reading
Shane Ketterman

Shane Ketterman

How to Recruit UX Research Participants

Finding the right UX research participants can result in valuable insights even from a mediocre UX testing plan. UX researchers should spend the time to identify and find the right participants.

9 minute readContinue Reading
James Tucker

James Tucker

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