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Creative Direction

Showing 1-9 of 16 results
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Design Constraints Are Not Restraints – They Stoke Creativity

by Micah Bowers

Design constraints are clues. They help designers triangulate between the problems, resources, and criteria inherent in every project and prevent precious time wasted on extraneous design ideas.

5 minute readContinue Reading
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Who's at the Helm? – Dissecting the Qualities of Design Leadership

by Sara Vilas Santiago

Should designers lead? Can design leadership be defined? What leadership style gets the best results? We present six design leadership profiles and examine the pros and cons of each.

6 minute readContinue Reading
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All About Process – Dissecting Case Study Portfolios

by Adnan Puzic

A portfolio is more than a cache of images, it’s a way to demonstrate design skills and problem solving to clients. We show how to elevate portfolios by explaining the inner workings of a case study.

8 minute readContinue Reading
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The Importance of Design Education

by Jordan DeVos

Design education is often accused of being costly and irrelevant. But with a shift in perspective, universities don’t simply prepare students for a job, they cultivate innovation and ambition.

9 minute readContinue Reading
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Following Trends: Homage vs. Design Plagiarism

by Cameron Chapman

When looking for inspiration, designers should consider what they can add to the work of others. Where can they make it better? More useful? More elegant? More efficient?

9 minute readContinue Reading
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Prominent eCommerce Trends and Their Influence on Design (with Infographic)

by Miklos Philips

Many exciting trends in eCommerce are on the horizon, from AI and AR to chatbots and voice ordering. The future of eCommerce will be shaped by trailblazing tech and savvy UX design (with infographic).

< 5 minute readContinue Reading
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The Present and Future of AI in Design (with Infographic)

by Miklos Philips

AI has become an over-hyped buzzword and the design world is no exception. Instead of resisting it, designers will soon be co-creating with AI. It will make them smarter. (Includes infographic)

< 5 minute readContinue Reading
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Art vs Design – A Timeless Debate

by Miklos Philips

Two Toptal designers engage in a lively debate about aesthetics, objectivity, and the definition of art and design.

15 minute readContinue Reading
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Product Strategy: A Guide to Core Concepts and Processes

by Tanya Junell

In this age of lean startups, designers often find themselves in stretch roles where they are in charge not only of a product’s design but also of coming up with the type of product to build.

9 minute readContinue Reading

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