Even exciting product ideas can flop without an understanding of the user problem to solve. A design problem statement is an essential step in the design process for creating products that truly matter.
Poor client management can cost designers work and damage reputations. By proactively managing project expectations and responsibilities early, designers can build great relationships with their clients.
UX designers often need to convince company executives on the ROI of a UX redesign initiative. Here are some real-life B2B redesign case studies a UX team identified in order to make a compelling case.