Alexandre Santos, Designer in Brasília - Federal District, Brazil
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Alexandre Santos

Verified Expert  in Design

Bio

Alexandre is an accomplished UI/UX designer with eight years of design experience and six additional years in advertising, giving him in-depth expertise in disciplines essential for UI/UX design. Alexandre has designed digital solutions for banking, insurance, eCommerce, doctors, a national industry organization, and cultural events. He creates exceptional user experiences, optimizes interactions between users and products, and delivers products and outcomes that delight stakeholders.

Portfolio

Work Experience

Product Designer

2022 - PRESENT
Anzen Technologies Inc.
  • Redesigned the entire visual system creating a new library of components and visual patterns.
  • Implemented iterative design updates based on user feedback, resulting in a new and better process for the users.
  • Collaborated with the development and product teams to revamp the UI/UX of a software application and also made use of artificial intelligence in some streams.
Technologies: UI Design, UX Design, Web Design, UI Design, Visual Design, SaaS Design, UX Design, Design Systems, Insurance APIs, Insurance Processing, SaaS Design, SaaS Design, AI Design, Artificial Intelligence as a Service (AIaaS), Generative Artificial Intelligence (GenAI), AI Design, Generative Design

Product Designer

2022 - PRESENT
RIESS GROUP, LLC.
  • Redesigned the Lalique website to increase user engagement on the Shopify platform.
  • Created a mobile app interface to measure and reward staff performance in the client retail store. The app allows you to track and share top staff KPIs with the team, set weekly goals for retail staff KPIs, and much more.
  • Participated in revamping the UI/UX of many sites, promoting the improvement in usability and the visual part of the sites.
Technologies: Web Design, Responsive Web Design, Web UI Design, Web Design, Branding, UI Design, Mobile App, Product Design, Usability, Shopify, Shopping, Luxury Industry, Mobile App, Retail & Wholesale, Landing Pages, Landing Page Design

Product Designer

2021 - 2022
VTEX
  • Designed a solid foundation of components, principles, processes, tools, and documentation that the VTEX product team can use.
  • Built a new system that enables designers to design more concise experiences for different products and platforms.
  • Developed solid documentation for the development team, which serves as a basis for consultation by the design team.
  • Contributed to the evolution of improvements to the company's SaaS platform, solving potential customer problems.
Technologies: Figma, Jira, Slack Development, Product Design, UI Design, Design Systems, SaaS Design, SaaS Design, Discovery, UX Design, Jira Align, Slack App, Presentations, Prototype Design, Responsive Design, Product Delivery, UX Design, Prototyping, Microinteraction Design, Corporate Identity, Web App Design, E-commerce Website Design, Mockups

UX/UI Designer

2020 - 2021
National Industry Confederation (CNI)
  • Designed the entire design system structure to feed the organization's complete portal. The structure included base components, typography, spacing, and design tokens.
  • Defined the entire visual line that will be applied throughout CNI's portal. The visual line will serve four large websites of organizations that make up the Brazilian industry system.
  • Applied the entire discovery process for CNI's new intranet, including conducting user interviews, creating wireframes, and developing low and high-fidelity prototypes to validate hypotheses.
  • Designed the new visual proposal for CNI's employees—a more current and functional proposal to solve employee problems.
  • Created branding and landing pages for company events respecting the best usability practices, including UI Animations and UI Interactions.
Technologies: Figma, Jira, Wireframing, Design Systems, Design, Discovery, Portal Design, UX Design, Landing Pages, Branding, UI Design, User Flow Design, UI Design, UX Design, Visual Design, Presentation Design, Responsive Web Design, Responsive Web Design, Mobile UI Design, Mobile UX Design, Rapid Prototyping, Prototype Design, Brand Design, Jira Align, Prototyping, Web Design, Microinteraction Design, UX Design, Corporate Identity, Mobile Intranet, Web App Design, Mockups, Intranet Design

UX/UI Designer

2019 - 2020
Caixa Seguradora
  • Designed the first version of the company's design system and delivered the entire library with all the basic components and design tokens defined.
  • Designed a new life insurance simulator, using the design system components to deliver a unique digital life insurance experience.
  • Designed a series of improvements to the company's services based on feedback from the research team.
Technologies: Figma, Design, Design Systems, Branding, System Design, Responsive Design, Web Design, Design Sprints, UX Design, Landing Pages, SaaS Design, Social Media Design, Visual Design, Rapid Prototyping, Responsive Web Design, Presentation Design, UX Design, Prototyping, Scrum Master Consulting, Microinteraction Design, UX Design, Insurance APIs, Corporate Identity, Mobile Intranet, Wellness, Web App Design, Mockups

UX/UI Designer

2017 - 2019
Monumenta
  • Designed the new website for Eu Faço Cultura, a cultural project of great relevance in the Brazilian market. It's an innovative initiative that aims to democratize and boost the Brazilian cultural market.
  • Designed Banco Caixa's first online lottery gaming platform, which previously required customers to play at a physical location. I participated in creating this platform, which has a high demand.
  • Designed the main screens for the new Banco Caixa application when the bank was undergoing a new proposal in the digital area.
Technologies: Figma, Design, Digital Banking, State Government, UX Design, Landing Pages, Landing Page Design, Branding, UI Design, UX Design, Product Design, Mobile App Design, Finance, Presentation Design, Graphic Design, Visual Design, Prototype Design, Design Reviews, UI Design, UX Design, Sports, Soccer, UI Design, Prototyping, Scrum Master Consulting, Web Design, Microinteraction Design, UX Design, Insurance APIs, Corporate Identity, Mobile Intranet, Web App Design, Mockups

UI Designer

2015 - 2017
Digital Group
  • Created the visual identity and website for the Brasília Capital do Ipê cultural project, a partnership between the government of Brasília and the agency. The project foresaw the construction of four squares with different themes and colors of Ipê.
  • Designed the new platform for SuperXCap, a capitalization product of one of the largest banks in Brazil. I designed the entire site following the brand and visual line previously developed by another agency.
  • Created the visual identity for the Vai dar Jogo contest. As Brasília had been chosen as one of the six cities to host the soccer tournaments at the 2016 Olympics, the contest awarded the best design for the Olympics theme.
Technologies: Design, Branding, Mobile App Design, Ad Campaigns, Web Design, Responsive Design, Mobile App, UI Design, UX Design, Mobile App Design, UX Design, Landing Pages, Social Media Design, Digital Advertising, Brand Design, SaaS Design, Digital Banking, Finance, Digital Campaigns, Photoshop, Illustration, Adobe Illustrator, Figma, Presentations, Presentation Design, Graphic Design, Visual Design, Responsive Web Design, Responsive Web Design, Mobile UI Design, Mobile App Design, Prototype Design, Rapid Prototyping, UI Design, Design Reviews, UX Design, Sports, Soccer, UI Design, Prototyping, Scrum Master Consulting, Web Design, Microinteraction Design, Insurance APIs, Corporate Identity, Mobile Intranet, Web App Design, Mockups
2015 - 2017

Master's Degree in Digital Marketing

IESB University Center - Brasilia, Brazil

2007 - 2010

Bachelor's Degree in Advertising and Marketing

IESB University Center - Brasilia, Brazil

MARCH 2021 - PRESENT

User Experience Design

Tera

AUGUST 2020 - PRESENT

Design System & Ops

Meiuca

FEBRUARY 2020 - PRESENT

Product Discovery

How Bootcamps

JANUARY 2020 - PRESENT

Design Ops

How Bootcamps

JULY 2018 - PRESENT

User Interface

UI Lab

Tools

Figma, Jira, Slack Development, Photoshop, Adobe Illustrator, Sketch

Industry Expertise

Sports, Education, Retail & Wholesale, Consumer Products, Technology

Platforms

Mobile App Design, Shopify, Desktop Design, Webflow Design, Web Design, Cargo

Other

Design Systems, Branding, UI Design, Discovery, Design, Prototyping, UI Design, Ad Campaigns, Digital Advertising, Mobile App Design, Dashboard Design, Portal Design, Responsive Design, Mobile App Design, UX Design, Web Design, Health Insurance, Corporate Identity, Wireframing, Sketching, System Design, Web Design, Mobile App, UX Design, UI Design, Mobile App Design, Product Design, Web App Design, Web Design, UI Design, Mobile UI Design, Mobile App Design, Web UX Design, Responsive Web Design, UI Prototyping, Web UI, Mobile UX Design, MVP Design, Mockups, UX Design, Social Networks, Soccer, Landing Pages, Landing Page Design, UX Research, User Flow Design, UX Design, Scrum Master Consulting, E-commerce Website Design, Microinteraction Design, Finance, Insurance APIs, Intranet Design, Medical Devices, Social Media Design, Digital Marketing Product Management, Mobile Intranet, Wellness, Financial Design, Dashboard, Simulations, Customer Service, UX Design, Design Sprints, Digital Banking, State Government, UI Design, SaaS Design, Data Visualization Design, Trade, Style Guides, Software-defined Networking (SDN), UI Design, SaaS Design, Jira Align, Slack App, Brand Design, Digital Campaigns, Illustration, Presentation Design, Graphic Design, Visual Design, Presentations, Responsive Web Design, Prototype Design, Rapid Prototyping, Product Delivery, UI Design, Design Reviews, Crypto, Stock Trading, Stock Market Consulting, Mobile App, Educational Games, Game Art, Digital Marketing, LED Lighting, Web UI Design, Web Design, UI Design, Usability, Shopping, Luxury Industry, Insurance Processing, SaaS Design, AI Design, Artificial Intelligence as a Service (AIaaS), E-commerce Website Design, E-commerce UX Design, E-commerce Development, E-commerce Development, Animation Design, Timelines, Art, Museums & Exhibits, Product Pages, Product Listings, E-commerce Development, E-commerce Development, Logo Design, UI Design, Responsive Web Development, Responsive Web Design, Medicine, General Medicine, Cannabis, Medical Cannabis, UIKit, Data, Cryptocurrency Design, Cryptocurrency Wallets, Financial UX, Trade Finance, Cryptocurrency Payments, Blockchain & Cryptocurrency, Framer, Interaction Design (IxD), Interactive UI, B2B Design, Logo Design, Color Palettes, Layout, Cargo & Shipping, Web Dashboards, Dash, Data-driven Dashboards, Schemas, Charts, Live Chat, Chatbox, Mapping, Desk Research, Desktop App Design, Invoices, Networks, User Journeys, Fast Food, Delivery, Food Ordering, Food Tech Design, Online Ordering, Food Ordering Platforms, UWP UI Design, Food Delivery Services, Product Discovery, UX Design, Generative Artificial Intelligence (GenAI), AI Design, Generative Design

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