Alexis Santos, Designer in Port Chester, NY, United States
Alexis Santos

Designer in Port Chester, NY, United States

Member since January 14, 2021
Alexis is an experienced UI/UX designer with expertise in financial services. She rebranded ibi, which was acquired by TIBCO and valued at $1 billion. She is skilled in market research, user interviews, prototyping, usability testing and delivers polished, high-fidelity mock-ups. Alexis loves crafting solutions that drive business goals. She has designed web and mobile apps and created design systems that excite users with delightful experiences and champion their well-being and happiness.
Alexis is now available for hire

Portfolio

Digital Design

Employment

  • Visual UI/UX Designer

    2016 - PRESENT
    100Yards CMO Services
    • Designed websites and digital experiences for clients such as data analytics and finance companies. Two have since been acquired by other companies post-design and rebrand (ibi and Vault Insurance).
    • Provided UX recommendations based on established best practices, WCAG 2.0, and ADA compliance guidelines.
    • Designed landing pages for lead generation campaigns both as mock-ups for Hubspot and within Unbounce.
    • Created digital ads, banners, social media images, and other assets for targeted marketing campaigns and client use.
    • Communicated with clients and stakeholders to showcase designs and provide rationale and explain best practices and design thinking principles.
    Technologies: Figma, Sketch, Adobe Illustrator, Marvel App
  • Visual UI/UX Designer

    2014 - PRESENT
    Hedgeye Risk Management
    • Crafted the Hedgeye design system used on new products, data dashboards, website pages, mobile apps, and other digital media.
    • Designed and maintained product interfaces on the website and apps for varying finance content; video, dashboards, long-form text, and interactive charts.
    • Facilitated product promotional events by designing a marketing flow experience (digital ads, landing pages, and UI) that guides customers through subscription paths resulting in revenue increase year over year since 2016.
    • Gathered research and feedback, communicated ideas, and designed the rationale in stakeholder meetings with product managers, providing design and UX support that met business needs.
    • Defined and maintained visual brand guides to represent Hedgeye’s image, style, and voice for brand awareness and consistency.
    • Designed complete products by creating journey maps, user flows and scenarios, prototypes, wireframes, and high-fidelity mock-ups.
    Technologies: Sketch, Marvel App, Unbounce, Adobe Photoshop, Adobe InDesign, Adobe Illustrator

Certifications

  • Product Design Manual Course
    DECEMBER 2020 - PRESENT
    DesignerUp
  • New Media Design and Web Development Senior Management Certificate
    OCTOBER 2010 - PRESENT
    British Columbia Institute of Technology

To view more profiles

Join Toptal
Share it with others