Alfonso Rivas
Verified Expert in Design
Designer
Montreal, QC, Canada
Toptal member since March 4, 2019
Alfonso possesses a versatile skill set honed through varied design roles. He excels in UI/UX design and front-end development. He thrives on solving intricate challenges with creativity and code. Alfonso's track record includes collaborating with premier Montreal startups, and he remains dedicated to advancing his craft.
Portfolio
Work Experience
Founder | Designer
Rivaa Inc
- Collaborated cross-functionally with product managers and engineers to translate business requirements into intuitive, user-centered design solutions.
- Worked with different startups to help find solutions to their problems—not only on the UI side but also on research and creating a stronger base to build their products.
- Directed a team of designers in creating visually stunning marketing materials, contributing to a 15% growth in sales revenue year over year.
- Managed design projects from conception to completion, consistently meeting tight deadlines and exceeding client expectations.
- Analyzed competitor designs and industry trends to identify opportunities for differentiation and innovation.
- Mentored junior designers, guiding design best practices and fostering a culture of continuous learning and improvement.
UI Designer
Artifactor Labs Inc
- Led the charge in creating our fintech startup's fresh website, ensuring it felt smooth and truly represented their brand.
- Collaborated with the team to design and implement user-friendly interfaces for key sections of the startup's mobile app.
- Added my own flair to the website and app, so they felt like a natural extension of their startup's vibe.
UI/UX Designer
NDT Solutions LLC
- Modernized and streamlined the interface of the company's mobile app using Qt design, enhancing usability and visual appeal.
- Implemented branding guidelines to ensure consistency and coherence across the app's design elements and user experience.
- Collaborated with cross-functional teams to gather requirements and feedback, facilitating the development of user-centric design solutions.
- Utilized Qt design principles to create intuitive navigation and interaction patterns, enhancing user understanding and efficiency.
- Integrated new features and enhancements into the app's interface, balancing innovation with user familiarity and usability.
- Provided guidance and support to development teams on implementing design updates and maintaining design consistency.
Product Designer
Testable
- Created wireframes, prototypes, and high-fidelity mockups to effectively visualize and communicate design concepts.
- Revitalized the user interface of the Testable platform, elevating usability and functionality. Additionally, contributed to the design and development of their website.
- Conceptualized and executed innovative design solutions for various digital products, enhancing user experience and engagement.
- Utilized HTML, CSS, JavaScript, and other web technologies to bring design concepts to life.
- Integrated third-party APIs and plugins to add functionality and enhance website capabilities.
- Maintained and updated existing websites, addressing bugs and implementing new features as needed.
Website Designer and Senior Product Designer
ASU Pocket - University Technology Office
- Collaborated closely with cross-functional teams to translate business objectives into effective design solutions.
- Orchestrated the product design process from ideation to execution, ensuring seamless user experiences and intuitive interfaces for the company's mobile app.
- Led the mobile app's user interface and user experience (UI/UX) design efforts, focusing on optimizing usability and functionality.
- Collaborated closely with product managers and developers to translate user needs and business requirements into actionable design solutions.
- Iterated wireframes, prototypes, and mockups to validate design concepts and improve the overall user experience.
Web Designer
Stone Creative Productions, Inc.
- Collaborated with Steve Stone to develop and design his 2020 website, aligning with his brand identity and vision.
- Utilized HTML, CSS, and JavaScript to implement interactive features and ensure smooth functionality across all web pages.
- Integrated SEO best practices into the website's design and structure, improving its visibility and search engine rankings.
- Implemented responsive design techniques to ensure the website was accessible and user-friendly on all devices and screen sizes.
- Demonstrated strong attention to detail and a commitment to delivering high-quality, professional web design solutions for Steve Stone's online presence.
Marketing Designer
BroadSign
- Crafted visually compelling design solutions for digital signage products, enhancing user experience and brand perception.
- Collaborated with marketing teams to develop engaging promotional materials, driving brand awareness and lead generation.
- Produced engaging animation videos to communicate product features and brand messaging effectively, enhancing audience engagement and comprehension.
- Collaborated with cross-functional teams to align product design with marketing initiatives and business objectives.
- Provided design support for trade shows and events, ensuring brand visibility and message coherence.
- Designed and optimized landing pages and email campaigns, increasing conversion rates and user engagement.
UX/UI Designer
Nestle Region GLOBE Office, NA
- Designed intuitive user interfaces for Nestle's new vendor machines, optimizing customer interaction and satisfaction.
- Collaborated with cross-functional teams to conceptualize and develop innovative features for the vending machines.
- Created compelling video animations to showcase the features and benefits of the new vendor machines.
- Utilized animation software to bring product concepts to life.
- Worked closely with engineers and developers to ensure feasibility and seamless integration of design elements.
UI Designer
fortyfortylabs
- Crafted a user-centric onboarding solution, refining it through iterative testing. Our outcomes are enhanced engagement and satisfaction.
- Developed and implemented campaign and rewards features, optimizing user engagement and fostering loyalty.
- Led the creation and launch of version 2 of their website, making it more user-friendly and boosting their online presence.
Product Designer
Gleefactor
- Redesigned the user interface of the Gleefactor website, resulting in a 40% increase in user engagement within the first month.
- Conducted thorough user research and usability testing to identify pain points and enhance the overall user experience.
- Created wireframes, prototypes, and high-fidelity mockups to communicate design concepts and gather stakeholder feedback.
- Implemented A/B testing strategies to refine design elements and improve key metrics, such as click-through rates and session durations.
UI Designer
Fey Analytics
- Created the complete branding (icon, logos, palettes, typography, and visual direction).
- Analyzed competitor branding strategies and industry trends to identify opportunities for differentiation and innovation.
- Developed and maintained brand style guides to ensure consistency across all marketing collateral and communication channels.
Product Designer
Qarrot
- Optimized the onboarding process, leading to a 20% increase in user retention and a 15% decrease in churn rate.
- Maintained a consistent design language and brand identity across all product touchpoints.
- Revamped the user interface of the Qarrot platform to enhance usability and functionality.
- Created wireframes, prototypes, and high-fidelity mockups to effectively visualize and communicate design concepts.
Senior Product Designer
Breather
- Resolved intricate challenges within an internal concierge management tool, showcasing adept problem-solving skills in a professional setting.
- Collaborated closely with developers to enhance the functionality and user experience of the online booking system and optimize its performance.
- Contributed with their marketing team to craft and deploy various web assets, including tailored landing pages, targeting distinct customer personas.
- Worked closely with the development team to develop an internal tool for contractors.
- Helped shape the new concierge management tool and booking system by designing a new interface in collaboration with the user research and development teams, resulting in a better user experience.
- Mentored junior designers, guiding design principles, tools, and processes to support their professional growth.
Marketing Designer
Lightspeed
- Executed design solutions, aligning with marketing strategies and ensuring seamless implementation to meet objectives effectively.
- Oversaw full marketing campaign management, navigating tighter deadlines with finesse to ensure comprehensive execution and success across all elements.
- Offered strategic direction by collaborating with commissioned photographers and filmmakers, ensuring alignment with project goals and achieving creative excellence.
- Led a three-person team through a comprehensive website redesign, ensuring alignment with the company's updated branding across all elements.
- Ensured seamless integration of website components, meticulously overseeing every aspect of web design to guarantee proper functionality and alignment.
Education
Diploma Degree in Visual Arts
UVM: Universidad del Valle de México - Mexico City, Mexico
Certifications
Webflow 101
Webflow
Skills
Tools
Sketch, Figma, Sublime Text 3, Illustrator CC, Zeplin, After Effects CC, Canva, GitHub, Adobe Photoshop, Adobe Illustrator, Sublime Text, Adobe After Effects, UXPin, Qt Creator
Languages
HTML5, CSS, JavaScript, HTML, PHP, PHP 5
Platforms
Web, WordPress, iOS, OS X, GreenSock Animation Platform (GSAP), Mobile, Craft CMS
Industry Expertise
Real Estate, Restaurants & Dining, Technology
Other
Dashboard Design, Sass, Scroll Animations, UI Design, HTML UI, Mobile UI, Mobile App UI, Mobile App Design, Web Design, Web Development, Web UX, Graphic Design, Branding, Product Design, UX Design, Web App Design, User Interface (UI), Responsive Web Design (RWD), Visual Design, Prototyping, B2B, System Design, Design Systems, eCommerce, Marketing Design, User Flows, UX Prototyping, Presentation Design, PowerPoint Design, Logo Design, Landing Page Design, App Design, Mockups, Design Leadership, App UI, Dashboards, UX Strategy, CSS Grid, GSAP, Web Illustration, Brand Logos, User Experience (UX), iOS App Design, Style Guides, Content Management Systems (CMS), Responsive Web Apps, Ad Design, Ads, Brand Design, Data Visualization, iOS UI Design, Performance Management, Performance Improvement, Performance Analysis, Human Performance Technology, Mobile Apps, Web Development Strategy, Strategic Planning & Execution, UI Development, Web UI, Illustration, Motion Graphics, Motion Design, WordPress Design, WordPress Themes, Digital Branding, Web UI Design, Analytical Dashboards, Financial Reporting Dashboards, Mobile UX, Mobile UI Design, UI Research, UX Research, Product Research, Web Research, Product Strategy, Web App UI, Social Media Marketing (SMM), Mobile UX Design, UI Branding, Product Branding, Brand Guidelines, Design Research, Front-end, Web Marketing, Incentive Events, Themes, UX Branding, Digital Marketing, Printing, Enterprise, Graphics, Interaction Design (IxD), Heuristic Analysis, UX Wireframes, Layout Design, SaaS Design, Qt, Websites, Website Redesign, Fintech, Content Writing
Experience
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