Ally Huang, Designer in Amsterdam, Netherlands
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Ally Huang

Verified Expert  in Design

Bio

Ally is a seasoned UI/UX and product designer with a strategic mindset and obsession with exacting precision. With 15 years in the industry, she has graced ad agency floors, design studios, and client-side with brands like Philips, KLM, and Vodafone. She has also spent time in the startup world, leaving her with a thirst for innovation and a desire to do work that impacts her clients and the world for the better.

Portfolio

Work Experience

Freelance Product Designer

2020 - PRESENT
Chick Habit
  • Worked with a large automobile brand, helping optimize their existing websites across five key regions, UK, DE, ES, FR, and IT, while overseeing the implementation of new components to their design system.
  • Facilitated remote workshops to validate the potential of a new product launch, helping to conduct user interviews, as well as researching and executing value proposition ideas.
  • Led the redesign of a single unified communications and collaboration (UC&C) solution for an international telecommunications company.
Technologies: Figma, Adobe CC, Jira, Confluence, Remote User Testing, Miro, Software, Presentation Design, Presentations

UX Consultant

2018 - 2020
Backbase
  • Designed and managed the Backbase design system.
  • Facilitated UX workshops with international banking clients and their internal agencies.
  • Assisted clients in designing and accelerating their digital banking experiences.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Sketch, InVision, Presentation Design

Senior Art Director

2015 - 2018
Philips
  • Led the art direction of a photo shoot for a professional breastfeeding campaign and a video series about breastfeeding for new mothers.
  • Developed the branding and communication for a symposium event.
  • Designed the OneBlade campaign website for a new product launch.
  • Created the Smarter Feeding app for a connected milk bottle product.
Technologies: Microsoft PowerPoint, Adobe Photoshop, Adobe InDesign, Sketch, Presentation Design, Presentations, Environmental Design, UI Design

Art Director

2013 - 2015
AQKA
  • Oversaw the art direction and the design of leading lifestyle product apps, websites, and campaigns.
  • Participated in and led design hackathons to solve client briefs.
  • Conceptualized and pitched campaign ideas for leading international brands.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Sketch, InVision, Presentation Design, Presentations, Pitch Decks, Concepting, UI Design, Product Design

Senior Digital Designer

2012 - 2013
Neon Stingray
  • Managed a small team of designers.
  • Led the redesign of the inflight entertainment application for Australia's largest airline company and its partners.
  • Led the redesign of multiple streaming media platforms across APAC.
Technologies: Adobe InDesign, Adobe Illustrator, Adobe Photoshop

Mobile Designer

2009 - 2011
Vodafone Hutchison Australia
  • Designed topical mobile campaigns for first-generation smartphones.
  • Designed Cricket LIVE! app for the Ashes.
  • Managed the freelance remote design team.
Technologies: Adobe Illustrator, Adobe Photoshop

Education

2003 - 2005

Bachelor's Degree in Graphic Design and New Media

University of Wollongong - Wollongong, New South Wales, Australia

Skills

Tools

Adobe Photoshop, Adobe InDesign, Sketch, Adobe Illustrator, InVision, Microsoft PowerPoint, Adobe CC, Jira, Confluence, Miro

Industry Expertise

Health & Wellness, Music, Healthcare, Maternity & Baby, Banking & Finance

Platforms

iOS, Android, Figma, MacOS

Other

Graphic Design, Communication Design, UI Design, App UI, Web App UI, Web App Design, Web UI, Fintech, Visual Design, Art Direction, Mobile UI, Mobile App UI, Prototyping, Rapid Prototyping, Digital Marketing, Social Media, Product Marketing, Digital Campaigns, Digital Music, Connected Apps, Hackathons, Critical Thinking, IoT Design, Internet of Things (IoT), UX Design, Web Design, Mobile Design, Presentation Design, Interactive Prototypes, Product Design, Design Systems, User Interface (UI), Content Management Systems (CMS), Music Industry, Music Publishing, Interaction Design (IxD), Childcare, Lifestyle, Design Strategy, Meetings, Mentorship & Coaching, Community, Communication, Dashboard Design, Women's Health, Atomic Design, Web Accessibility, Consumer Banking, Apple Design, Parenting, Sleep Tracking, Tracking, Branding, User Journeys, User Research, Progressive Web Applications (PWAs), PWA, Message UI, Telephony, Customer Service, Call Centers, Remote User Testing, iOS Design Trends, Software, Cross-platform, Mobile UX Design, Cryptography, Non-fungible Tokens (NFT), Presentations, Pitch Decks, Concepting, Environmental Design, Content, Design Sprints, Dental Care, Digital Product Design, Specialty Healthcare, Web Components, Mobile Apps, Native Mobile Apps, Mobile Banking, Online Banking, Digital Banking, Workshops, UX Strategy, Finance, Bank Transactions, Login Screens, Login & Registration, UX Workshops, UI Components, Component Libraries, Data Feeds

Experience

  • Adobe InDesign - 15 years
  • Communication Design - 15 years
  • UI Design - 11 years
  • Web Design - 11 years
  • User Interface (UI) - 10 years
  • Mobile App UI - 10 years
  • Interactive Prototypes - 7 years
  • Figma - 3 years

Tools

  • Adobe InDesign
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