
Alvaro Garrido
Verified Expert in Design
Designer
Stockholm, Sweden
Toptal member since May 15, 2020
Álvaro is a UX consultant and product design leader with over 20 years of experience helping clients across diverse industries create seamless, impactful user experiences. With a proven track record of leading and mentoring high-performing design teams, he excels in driving end-to-end design processes and developing design systems that align strategically with business objectives. Alvaro's expertise lies in blending user-centered design principles with a focus on delivering measurable results.
Portfolio
Work Experience
UX and Product Design Lead
Sweetspot AB
- Kickstarted the DesignOps initiative in the company, including designers, developers, and managers.
- Built the foundational pieces of ScrambleDS, a design system for multiple company products.
- Redesigned the Sweetspot.io website using Framer, enabling the sales, marketing, and customer success teams to use it as a leads and CX tool.
Design Team Lead
Fyndiq Sweden
- Installed a UX research capacity for the company, including quantitative and qualitative activities.
- Initiated the implementation of a design system built and used for the design and front-end teams in collaboration.
- Defined and implemented the principles, guidelines, and protocols for the new design team in Fyndiq.
Senior UX Designer and Design Team Coach
Forza Football Sweden
- Supported team members in finding their passion, building trust between them, and encouraging personal, technical, and professional development to maximize their potential.
- Facilitated the technical development of a group of eight designers.
- Started DesignOps implementation and managed a multidisciplinary team.
- Created more than 50 ad campaigns for the short-term revenue squad in the football betting field.
- Defined and developed the workflow and toolbox for the team.
- Implemented improvements for information architecture in the main product of the company—a LiveScore iOS app.
Director of User Experience
2Brains Chile
- Managed and led the career development of a group of 26 UXers.
- Helped with commercial development based on the company vision.
- Led technical project managers on UX and Agile methodologies.
- Started a UX methodology design process for the company.
- Installed an operations capacity system for the UX team.
- Introduced a 360º feedback and performance review system for the UX team.
- Implemented a scalable recruitment system in less than a year.
UX Researcher and Product Designer
Telefónica R+D Chile
- Led UX strategy for the agriculture team and implemented the workflow for research.
- Designed and developed a mobile platform for the optimization of irrigation systems in farms.
- Designed and participated in developing the initial version of a solution for mining industry energy optimization in Chile.
- Built and participated in developing the initial version of a platform for massive public transportation coordination in Chile.
- Mentored junior UX teammates and help them during their onboarding processes in the company.
- Helped with IoT ecosystem development through the creation of meetups and massive events in Santiago.
Lead UX Consultant
Continuum Chile
- Designed for regional eCommerce web and mobile platforms.
- Architected mobile financial solutions for Chilean banks.
- Helped several startups with lean UX and designing MVPs that validated their initial hypotheses.
- Designed an AirBnB-like platform for lodges around the world.
- Constructed a web platform for "bulk crowdsourcing" to help users buy goods at very low prices.
Senior UX/UI Designer
Koombea.com
- Cooperated with several startups and corporations from the US and Europe; after three years with the company, I was one of the two seniors in charge of the operation of the UX team, being led by the director of UX.
- Engaged with collaborative design, information architecture, and UI design.
- Received requirements from PMs and clients, proposed platform and service design, and iterated based on clients’ feedback and needs.
- Designed social networking platforms, music apps, aeronautical platforms, and project tracking software tools.
- Led the first information architecture guidelines effort in 2012 for the professional practice of Koombea.
Web Designer
IT49
- Designed more than 30 property management websites.
- Mapped out more than 20 dental practice websites for clients in the USA.
- Ideated and launched a brand new product for the company—photorealistic 3D plans for property management companies.
- Designed several Facebook pages and marketing landing pages for many clients.
- Created several email marketing campaigns for many industries.
Web Designer/Webmaster
Invesakk LTDA Colombia
- Designed and developed the first eCommerce for the company using ASP and Microsoft Access.
- Ideated and implemented the first intranet for the company, using ASP and MySQL.
- Mapped out and maintained the company's main catalog of goods, both online and printed versions.
- Documented and implemented a 100% online protocol for bugs and missing items on the website.
- Created and developed an automated reply system for business clients.
Web Designer
Servijudicial LTDA
- Maintained the system and made small updates and bug fixes.
- Updated branding and style guidelines for the company.
- Implemented a protocol for document image processing.
Education
Bachelor's Degree in Graphic Design with Digital and Multimedia
Corporación Educativa CETA - Barranquilla, Colombia
Undergraduate Coursework in Architecture
Universidad del Atlántico - Barranquilla, Colombia
Certifications
Human-computer Interaction
IDF | Interaction Design Foundation
Skills
Tools
Sketch, InVision, Slack, Adobe Photoshop, Microsoft Excel, Adobe Illustrator, Fireworks, Balsamiq, 3ds Max, Flash, CorelDRAW, Microsoft Access, Miro, Google Analytics, Jira, Principle, Flinto, Marvel, Adobe Experience Design (XD), Hotjar, Maze
Industry Expertise
Healthcare, Sports, Telecommunications, Professional Services, Education Technology (Edtech), Education, Human Resources (HR), Social Networking, Health, Real Estate, Consumer Products, Food & Beverage, Retail & Wholesale, Health & Wellness, Maternity & Baby, Events, Music, Luxury Goods
Platforms
MacOS, Mobile, Web, Figma, iOS, Android, WordPress, Windows, Dropbox
Languages
PHP, HTML, CSS
Other
Fintech, Agriculture, Agrotech, Mobile Design, Web Design, App UI, Web UX, Web UI, Mobile Apps, Mobile UI, Mobile UX, Mobile UI Design, Mobile App UI, Mobile App Design, Data Visualization, UX Design, Design Systems, Web App Design, Interactive Dashboards, Dashboard Design, Dashboards, User Interface (UI), User Interviews, Graphical User Interface (GUI), User Research, UX Flows, Atomic Design, Digital Product Design, Cross-platform UX, B2B, Complex Application User Interfaces (UI), Football, Soccer, Remote User Testing, iOS App Design, UX Strategy, User Experience (UX), UX Research, Interaction Design (IxD), Usability, Usability Testing, Information Architecture (IA), UI Design, Product Design, Scrum, Lean UX, User Flows, Wireframing, UX Wireflows, Color Theory, Design, Design Thinking, UX Analysis, Team Leadership, UX Leadership, Responsive Web Apps, Prototyping, User Scenarios, DesignOps, Collaboration, Design Workshops, Discovery Workshops, Ideation Workshops, Interactive Prototypes, Mockups, UX Wireframes, UX Workshops, User Personas, User Workshops, Workshops, Software, User Testing, Design Leadership, Agile, Responsive Web Design (RWD), Websites, Web UX Design, eCommerce Design, eCommerce, Design Consultation, eCommerce UX, eCommerce UI, Visual Design, SaaS, Layout Design, Customer Relationship Management (CRM), Referrals, Healthcare Services, Mobile UX Design, User-centered Design (UCD), User Stories, Layout, UI Prototyping, Feature Prioritization, UI Components, UI Style Guides, Style Guides, App Design, App UX, Journey Mapping, Rapid Prototyping, Best Practices in Design, Consumer Applications, B2C, MVP Design, Framer, Heuristic Analysis, Consulting, Responsive Design, Design Reviews, UX Audits, User Journey Maps, Business to Business (B2B), Component Libraries, Visual Storytelling, Design Management, Consumer-facing Product Design, Gamification, Project Planning, Service Design, Ethnographic Interviews, iOS Guides, Data-informed Visual Design, SaaS Design, Notion, Ethnography, Web UI Design, Branding, Agile UX, Material Design, English-Spanish Translation, Spanish-English Translation, Icon Design, User Journeys, Enterprise SaaS, Edtech Design, E-learning, Accessibility, Product Management, Workshop Facilitation, Product Benchmarking, Chatbots, P2P, Software as a Service (SaaS), Gig Economy, Marketplaces, Audits, Brand Design, Business Intelligence (BI), User Analysis, Artificial Intelligence (AI), Generative Artificial Intelligence (GenAI), Tailwind UI, Motion & Animation Design, Brand Guidelines, Abstract Art, Abstracts, Active Server Pages (ASP), MySQL, Redesign, Weather, Forecasting, Biotechnology, Biodata, Big Data, Internet of Things (IoT), R&D, Wellness, Calendars, Kids & Families, Kids, Planning, Event Planning, Family, Families, Activity Feeds, Shops, Social Engagement, University, Educational Portals, Educational Platform Design, Institutional Administration, Colleges & Universities, Online Course Design, Research, Public Transportation, Smart Cities, Mobility, Urban Planning, Microinteractions, Graphic Design, Multimedia, 3D Architecture, Microsoft Teams, Illustration, Amplitude, Tailwind CSS, Product Owner, Analytics, A/B Testing, Foodtech, Food Ordering, Delivery, Leadership, Responsive UI, Responsive, Responsive UX Design, Motion Graphics, Conversion Rate Optimization (CRO), 3D Design
Experience
- Design - 18 years
- User Experience (UX) - 12 years
- App Design - 10 years
- Product Design - 8 years
- DesignOps - 7 years
- Usability Testing - 6 years
- Design Systems - 6 years
- Figma - 3 years
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