Aniekan is a senior UI/UX designer privileged to have been trained by product designers from Google and Microsoft. His early days working for startups provide a rich background in bringing product visions to life. Aniekan has strong problem-solving skills, which he has utilized to lead and coach design teams. His global experience includes international brands across the US, Canada, Europe, Africa, and the Asian Subcontinent.
Led the adoption of design methodologies to create empathy maps and personas that resulted in key product improvements and data-informed designs.
Led the design and implementation of robust search feature based on Elasticsearch to help boost product discovery on the platform, which resulted in 50% more conversion through search.
Led UX design in the overhaul of DealDey’s mobile app for Android and iOS to optimize the user experience. Newly launched app update catapulted visit-to-lead and visit-to-order ratios while shrinking the app exit rate by 20%.
Designed an admin dashboard for merchants (online store owners) to mange inventory and orders.
Designed all email templates for newsletters, marketing campaigns, and system-generated messages based on user activities like payments and signups.
Designed a feedback system for buyers and a messaging section for communication between buyers and sellers.
Technologies: Google Analytics, Pen & Paper, Axure RP Pro, Sketch, InVision, UX Design, UI Design
Senior UX Designer
2015 - 2015
Redesigned an order management system to help the operations team process orders and manage deliveries.
Designed an app to help shoppers/buyers manage shopping lists using tablets.
Redesigned the global navigation, checkout process, and shopping cart for faster checkout and mobile responsiveness.
Designed a recipe and food blog with focus on imagery and readability.
Designed a referral system for coupons and gamification.
2013 - 2015
Stretch Extra Solutions
Designed a responsive website for a private jet firm with online booking feature.
Designed an admin system for a logistics startup aimed at pay-on-delivery services.
Designed an intranet application for the biggest real estate and virtual offices company in Africa, which served its Kenyan, Nigerian, and South African offices.
Designed a CRM application for a multinational client.