Anna C. Robbiati
Designer
Cuneo, Province of Cuneo, Italy
Member since December 13, 2016
Anna creates online and offline experiences using any medium and technique she knows of or likes to experiment with. She helps brands to shape their vision by aiming for a clear-and-timeless design. Print, illustration, and editorial work are what peaks her interest at the moment.
Anna is now available for hire
Employment
- Graphic and Web Designer2019 - PRESENTNoonic
- Designed different kind of interfaces for locals—from apps to websites.
- Led a website redesign (a corporate feel with an editorial cut) and also worked on the interface mobile and desktop. Defined the sitemap and the content for CRO purposes.
- Worked on communication design.
Technologies: Adobe XD, Adobe Photoshop, Adobe Illustrator - UX/UI Designer2019 - 2019MintRX
- Designed a landing for a new product launch and better defined the overall UI and UX of the eCommerce - header, footer, style guide.
- Designed a refill and subscription feature - relative landing, option on product page and new pages and functions in the account session.
- Designed a custom icon set for some specific product features.
- Designed starting from mobile first and desktop then, defining an immediate user experience.
- Designed new site map with a better defined and more functional content architecture - reflected in the menu design.
Technologies: Adobe XD, Adobe Illustrator - UX/UI Designer2018 - 2018Simply Clear Marketing
- Designed an engaging eCommerce with a unique UX for Hands Gallery, an art gallery based in California.
- Designed, with a mobile-first approach in mind, when creating the UX and UI.
- Treated the artist profiles as important as product pages.
- Created prototypes for both the desktop and mobile.
- Developed an interactive style guide.
Technologies: Adobe XD, Muse - Web Designer2018 - 2018Ride The World, Inc.
- Created an editorial blog design for a motorcycle rider audience.
- Designed for the WordPress platform following mobile-first principles.
- Curated the UI and applied the design on the existing wireframes.
- Built prototypes for both versions: desktop and mobile.
- Developed an interactive style guide.
Technologies: Adobe XD, Muse - Graphic and Web Designer2018 - 2018Braindrop Information Systems, Inc.
- Designed the brand logo for Starcart.
- Curated the one-page infinite scroll fashion celebrities website in all its details including the UX and UI.
- Built prototypes for the desktop and mobile.
- Developed an interactive style guide and brand book.
Technologies: Adobe XD, Illustrator, Muse - Graphic and Web Designer2018 - 2018Innerling
- Designed a booking platform for educational experiences.
- Worked on the UX and UI end to end from the wireframes to the style guide and final prototype.
- Created a geometric icon set based on Material Design principles to reflect the age groups.
- Curated and finalized the illustrations of the four main characters: users of the platform.
- Set up a basic storyboard to explain each role of the main users.
Technologies: Adobe XD, Illustrator - Visual Designer2018 - 2018Olive Care
- Built prototypes of the subscription flow and landing pages.
- Explored two visual directions for the UX design.
- Developed style guides for the two visual options.
Technologies: Adobe XD - Web and Graphic Designer2017 - 2018Planet of The Vapes
- Led the redesign of their existing eCommerce—enhancing both the UX and UI of the interface. The main goal was to tell a story and engage the user with the extensive content that they provide, and eventually guide them to purchase the best fit for their needs.
- Set up new brand style guides—providing art direction for online communication and marketing assets.
- Designed a custom icon-set focused on their niche market of vaporizers.
Technologies: Adobe XD, Adobe Illustrator, Adobe Dreamweaver - UX/UI Designer2017 - 2017Maguru
- Redesigned the UX of the company's website.
Technologies: Adobe XD, Photoshop, Illustrator, Typecast - Web Designer2017 - 2017Circa Interactive
- Designed the responsive landing page design.
- Crafted a marketing-focused design.
- Implemented Unbounce customizations.
Technologies: Unbounce, Adobes XD, Photoshop, Illustrator - Lead Designer2015 - 2016Onestic
- Created UX/UI designs for eCommerce sites and corporate websites for a wide range of clients. This included wireframes, mobile-first, interface design, and prototypes.
- Designed some custom icons and/or curate the photography material displayed online.
- Set up the standards guidelines for the design of the web services the company was providing and created a solid background for the upcoming design department.
- Managed and was responsible for the identity change of the agency which consisted of rebranding, curating all of the new communication (both online and offline), and designing the logo.
Technologies: Adobe Suite, InVision - Graphic Designer2014 - 2014Hello Barrio
- Worked on the front-end development.
- Created designs for several web projects, mainly corporate pages.
- Crafted graphic designs for leaflets, flyers, posters, and all kinds of printed support for different ad campaigns. The clients ranged from cultural associations to shops and local businesses.
Technologies: Adobe Photoshop, Illustrator, InDesign, Dreamweaver - Web Designer2013 - 2013ArtReview
- Curated a side project of the online magazine that aimed to discover brand-new talent in the art field. The platform which was similar to a blog which has been restyled during the makeover of the official web and magazine in line with the new image.
Technologies: Adobe Photoshop, Illustrator - Web Designer2012 - 2013Lorna May Wadsworth
- Designed and developed the artist website—it worked like a small eCommerce for her collection of minor works.
- Helped the painter with all the stock management.
Technologies: Adobe Photoshop, Dreamweaver - Graphic and Web Designer2012 - 2013Fermax
- Worked on the company offline communication: catalogs, brochures, flyers, and similar.
- Updated the brand manual to a new compact version.
- Contributed to the new website design.
Technologies: Adobe Suite - Design Buyer Assistant2012 - 2012FAB
- Curated the social media feed.
- Discovered and reached out to new designers and products.
- Helped with the admin and set up every new product on the eCommerce site.
- Worked as a photo shoot assistant.
Technologies: Adobe Suite, WordPress
Education
- Master of Arts degree in Graphic Design2014 - 2015UPV | Universitat Politècnica de Vàlencia - Valencia, Spain
- Bachelor of Arts degree in Fashion and Textile Design2006 - 2010NABA | Nuova Accademia di Belle Arti - Milan, Italy
Experience
- Adobe Photoshop10 years
- Graphic Design10 years
- User Experience (UX)7 years
- Adobe Illustrator7 years
- User Interface (UI)7 years
- Branding6 years
- Adobe Experience Design (XD)3 years
Tools
- Adobe Photoshop
- Adobe Experience Design (XD)
- Adobe Illustrator
