Anna C. Robbiati

Designer in Turin, Metropolitan City of Turin, Italy

Member since December 13, 2016

Anna creates online and offline experiences using any medium and technique she knows or likes to experiment with. She helps brands shape their vision by aiming for a clear and timeless design. Anna's primary interests at the moment are print, illustration, and editorial work.

Anna is now available for hire

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Portfolio

Digital Design

Gimo's
- Adobe CC
- Adobe Suite
- Adobe Experience Design (XD)
- Prototyping
- UX Design
- UI Design
- Interface Design
- Digital Branding
- UI Style Guides
- Graphic Design
- Interactive UI
- Responsive Design
- Responsive Layout
- Creative Direction
Buyma
- Adobe CC
- Adobe Suite
- Adobe Experience Design (XD)
- UX Design
- UI Design
- Digital Branding
- Newsletter Design
- Newsletter Templates
- eCommerce Design
- Marketplaces
- Interface Design
- Prototyping
- Wireframing
- Responsive Design
- Mobile First
- Graphic Design
TOGETHER
- Print
- Poster Design
- Artwork
- Custom Typeface Design
- Typography
- Adobe CC
- Adobe InDesign
- Illustration
- Graphic Design
- Communication Design
The Watercooler
- Graphic Design
- Logo Design
- Logotype
- Branding
- Brand Books
- Style Guides
- UI Style Guides
- UX Design
- UI Design
- Responsive Layout
- Responsive Design
- Interface Design
- Prototyping
- Mobile First
- Adobe CC
- Adobe Experience Design (XD)
I Want to Ride My Bike
- Poster Design
- Communication Design
- Graphic Design
- Artwork
- Print
- Illustration
- Adobe CC
- Adobe Illustrator
Ekseption — High-end fashion retailer
- eCommerce Design
- UX Design
- UI Design
- Web Design
- Beauty Products
- Fashion
- eCommerce UI
- eCommerce UX
- Mobile eCommerce
- Art Direction
- Responsive Design
Future of — Niche journalism
- Web Design
- Mobile First
- Prototyping
- Editorial Design
- Interface Design
- Wireframing
- Media Wall
- UX Design
- UI Design
- Style Guides
- Branding
- Brand Guidelines
- Brand Design
- Logo Design

Employment

Senior Designer
2020 - PRESENT
B-Play Srl
- Worked on user flows, mapping different user journeys for a complex marketplace platform.
- Curated the UX/UI - which should be as neutral and flexible as possible for a complex marketplace platform – an eCommerce template, customizable, working with a wide catalog.
- Created a strong and bold UI Kit for an online comics streaming platform.
- Created a strong and bold UI, diving into the interface visuals for an online comics eShop.
Technologies: Adobe CC, Adobe Experience Design (XD)
Senior Designer
2019 - PRESENT
SAI Global
- Sourced and created ad hoc assets for both print and digital projects.
- Followed brand guidelines and established style guides.
- Created print designs for internal and external policies of international firms.
- Developed web designs for e-learning micro-sites through different apps.
- Mock-ups and custom skin of online e-learning courses.
- Curated the UX/UI of interactive code of conducts.
Technologies: Adobe Suite
Graphic and Web Designer
2019 - PRESENT
Noonic (Collaboration on a Project Basis)
- Designed different kinds of interfaces - UX/UI, for local businesses.
- Led a website redesign (a corporate feel with an editorial cut) and also worked on the interface mobile and desktop. Defined the sitemap and the content for CRO purposes.
- Worked on communication design and marketing editorial plans - social media design.
- Curated the interface design and the interactive prototype of several re-designs mainly for eCommerce websites, Vibi Venezia, Better Silver, and K-Bek among others.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe Experience Design (XD), Adobe CC
Senior Designer
2020 - 2020
Toptal
- Curated the blog interface - from wireframes to full visuals, working on mobile and desktop UX/UI.
- Released an interactive prototype of the responsive views, covering all main pages.
- Worked on custom animated graphics to bring to life the blog spirit.
- Defined the style guides and art direction - for the photography, of the blog.
- Created a typographic logo for this Toptal internal platform, meant to share and better connect all Toptalers' passion and curiosities outside the typical working hours.
Technologies: Adobe Creative Suite, Adobe Experience Design (XD), Adobe Photoshop
Senior Designer
2020 - 2020
Buyma (via Toptal)
- Curated digital style guides and creative direction for the USA eCommerce interface and digital communication.
- Designed the UX and UI of the new eShop, including buyer features and dynamic and static pages.
- Created the newsletter responsive templates and digital presence artworks.
- Created the full design of Buyma.us; the main goals were an immediate and smooth buying experience, a light and clear interface, flexibility, and adaptability to a wide range of styles and campaigns while keeping a distinctive and exclusive touch.
- Put together a UI Kit - covering colors, typography, icons, components, and all tech details.
Technologies: Adobe Experience Design (XD), Adobe Creative Suite
Senior Designer | Art Director
2019 - 2020
Domingo Communication
- Created brand and style guidelines for both external clients and the communication agency itself.
- Developed the editorial design for print and digital fashion company profile.
- Worked on several fashion eCommerce - curating the UX/UI and digital art direction, for different niche Italian names, such as Gimo's, Re-Hash.
- Crafted UX and UI designs through interactive prototypes. Established solid UI Kit and user journeys.
- Handled brand strategies and communication for different channels and targets.
- Curated an innovative product website and the agency portfolio and samples showroom. The Domingo Showroom is both a portfolio and a platform on which buyers can register and require samples or appointments.
- Worked on a product landing - Social Media Showroom TM, curating both the UX and UI for the lunch of the new digital product.
- Worked along the dev team to accomplish the approved design live: found solutions for the best responsive user experience.
Technologies: Adobe Suite
Graphic Designer
2019 - 2020
Syncronika srl
- Created custom illustrations for a branding project.
- Worked on a logo study, variants, and applications.
- Designed print collaterals for the brand's communication such as stationery and textile supports.
- Worked on style guides for branding projects and developed a brand book for a tech services company.
- Curated editorial plans for social media campaigns - digital communication.
- Curated graphics for social media—Facebook, Instagram— and fully custom artworks for a variety of companies from very different fields, including food, interior design, delivery services, and apps.
Technologies: Adobe Suite, Adobe Illustrator, Adobe Photoshop
UX/UI Designer
2019 - 2019
To the Cloud Vapor Store
- Curated the eCommerce redesign - whole UX/UI take over.
- Designed a new buying experience - defined the user journey.
- Designed the wireframes for the desktop and mobile versions.
- Created interactive prototypes for the desktop and mobile versions.
- Established new style guides, applied and documented through a UI Kit.
Technologies: Adobe Experience Design (XD), Adobe Illustrator
Graphic Designer | Art Director
2019 - 2019
Apical s.r.l
- Designed the corporative website - whole UX/UI design.
- Designed the marketplace — a flexible platform to sell and book experiences, promoting a sustainable form of tourism. The marketplace was both Apical's product and a marketplace to sell experiences.
- Created the logo, brand book, style guides, and initial applications.
- Worked on the brand visual identity - mainly digital.
- Defined the style guide for online and offline communication.
- Created a UI Kit to define both the corporate website communication code and the marketplace one.
Technologies: Adobe Suite, Adobe Experience Design (XD)
UX/UI Designer
2019 - 2019
MintRX (via Toptal)
- Created a landing page design for a new product launch and better defined the overall UI and UX of the eCommerce including the header, footer, and style guide.
- Designed a refill and subscription feature including the relative landing, option on the product page, and new pages and functions in the account session.
- Crafted a custom icon set for some specific product features.
- Designed mobile-first and desktop then defined immediate user experience.
- Developed a new sitemap design with a better defined and more functional content architecture which was reflected in the menu design.
Technologies: Adobe Illustrator, Adobe Experience Design (XD)
UX/UI Designer
2018 - 2018
Simply Clear Marketing (via Toptal)
- Designed an engaging eCommerce with a unique UX for Hands Gallery, an art gallery based in California.
- Designed, with a mobile-first approach in mind, when creating the UX and UI.
- Treated the artist profiles as important as product pages.
- Created prototypes for both the desktop and mobile.
- Developed an interactive style guide, defining effects and states of each component.
Technologies: Muse, Adobe Experience Design (XD)
Web Designer
2018 - 2018
Ride The World, Inc. (via Toptal)
- Created an editorial blog design for a motorcycle rider audience.
- Designed for the WordPress platform following mobile-first principles.
- Curated the UI and applied the design to the existing wireframes.
- Built prototypes for both versions: desktop and mobile.
- Developed an interactive style guide, defining the effects and status of each component.
Technologies: Muse, Adobe Experience Design (XD)
Graphic and Web Designer
2018 - 2018
Braindrop Information Systems, Inc. (via Toptal)
- Designed the brand logo and brand book for Starcart - a new social fashion app.
- Curated the one-page infinite scroll fashion celebrities website in all its details including the UX and UI.
- Built prototypes for the desktop and mobile interface.
- Developed an interactive style guide and brand book.
Technologies: Muse, Adobe Illustrator, Adobe Experience Design (XD)
Graphic and Web Designer
2018 - 2018
Innerling
- Designed a booking platform for educational experiences.
- Worked on the UX and UI end to end from the wireframes to the style guide and final prototype.
- Created a geometric icon set based on Material Design principles to reflect the age groups.
- Curated and finalized the illustrations of the four main characters: users of the platform.
- Set up a basic storyboard to explain each role of the main users.
Technologies: Adobe Illustrator, Adobe Experience Design (XD)
Visual Designer
2018 - 2018
Olive
- Built prototypes of the subscription flow and landing pages.
- Explored two visual directions for the UX design of the product landing.
- Developed style guides for the two visual options.
Technologies: Adobe Experience Design (XD), Adobe Illustrator
UX/UI Designer | Art Director
2017 - 2018
Planet
- Led the redesign of their existing eCommerce—enhancing the UX/UI of the interface. The main goal was to tell a story and engage the user with the extensive content that they provide, and eventually guide them to purchase the best fit for their needs.
- Set up new brand style guides—providing art direction for online communication and marketing assets.
- Designed a custom icon-set focused on their niche market of vaporizers.
- Curated a UI Kit and digital interactive style guides for the interface and digital communication.
- Worked on the responsive newsletter design - art direction and design.
- Worked on the photography style guide: the images - both product and lifestyle one, needed to be coherent and precise.
Technologies: Adobe Dreamweaver, Adobe Illustrator, Adobe Experience Design (XD), Adobe InDesign
UX/UI Designer
2017 - 2017
Maguru
- Redesigned the UX of the company's website - explored two main options.
- Focused on the product features to draw an engaging user journey discovering Maguru's services.
- Worked on responsive, with a mobile-first approach.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe Experience Design (XD)
Web Designer
2017 - 2017
Circa Interactive
- Designed the responsive landing page for courses and educational paths.
- Crafted a marketing-focused design, driving CRO - communication design.
- Implemented Unbounce customisations - visuals and responsive sides.
Technologies: Adobe Experience Design (XD), Adobe Illustrator, Adobe Photoshop, Unbounce
Graphic Designer | Creative Director
2016 - 2017
White App
- Worked on the company name.
- Designed the logo and brand identity.
- Curated the online and offline communication of the startup.
- Designed the corporate website.
- Worked on print marketing collaterals including business cards, flyers, presentations, and the like.
Technologies: Adobe Suite
Lead Designer
2015 - 2016
Onestic
- Created UX/UI designs for eCommerce sites and corporate websites for a wide range of clients. This included wireframes, mobile-first, interface design, and prototypes.
- Designed some custom icons and/or curate the photography material displayed online.
- Set up the standards guidelines for the design of the web services the company was providing and created a solid background for the upcoming design department.
- Managed and was responsible for the identity change of the agency which consisted of rebranding, curating all of the new communication (both online and offline), and designing the logo.
Technologies: InVision, Adobe Suite
Graphic Designer
2014 - 2014
Hello Barrio
- Worked on front-end development.
- Created designs for several web projects, mainly corporate pages.
- Crafted graphic designs for leaflets, flyers, posters, and all kinds of printed support for different ad campaigns. The clients ranged from cultural associations to shops and local businesses.
Technologies: Adobe Dreamweaver, Adobe InDesign, Adobe Illustrator, Adobe Photoshop
Web Designer
2013 - 2013
ArtReview
- Curated a side project of the online magazine that aimed to discover brand-new talent in the art field. The platform which was similar to a blog which has been restyled during the makeover of the official web and magazine in line with the new image.
Technologies: Adobe Illustrator, Adobe Photoshop
Web Designer
2012 - 2013
Lorna May Wadsworth
- Designed and developed the artist website—it worked like a small eCommerce for her collection of minor works.
- Helped the painter with all the stock management.
Technologies: Adobe Dreamweaver, Adobe Photoshop
Graphic and Web Designer
2012 - 2013
Fermax
- Worked on the company offline communication: catalogs, brochures, flyers, and similar.
- Updated the brand manual to a new compact version.
- Contributed to the new website design.
Technologies: Adobe Suite
Design Buyer Assistant
2012 - 2012
FAB
- Curated the social media feed.
- Discovered and reached out to new designers and products.
- Helped with the admin and set up every new product on the eCommerce site.
- Worked as a photo-shoot assistant.
Technologies: WordPress, Adobe Suite

Education

Master of Arts Degree in Graphic Design
2014 - 2015
UPV | Universitat Politècnica de Vàlencia - Valencia, Spain
Bachelor of Arts Degree in Fashion and Textile Design
2006 - 2010
NABA | Nuova Accademia di Belle Arti - Milan, Italy

Experience

UI Design10 years
Adobe Creative Suite10 years
Communication Design10 years
Graphic Design10 years
Branding6 years
Prototyping6 years
eCommerce Design6 years
UX Design5 years

Tools

Adobe Creative Suite

Location

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Designer in Turin, Metropolitan City of Turin, Italy

Portfolio

Employment

Senior Designer

Senior Designer

Graphic and Web Designer

Senior Designer

Senior Designer

Senior Designer | Art Director

Graphic Designer

UX/UI Designer

Graphic Designer | Art Director

UX/UI Designer

UX/UI Designer

Web Designer

Graphic and Web Designer

Graphic and Web Designer

Visual Designer

UX/UI Designer | Art Director

UX/UI Designer

Web Designer

Graphic Designer | Creative Director

Lead Designer

Graphic Designer

Web Designer

Web Designer

Graphic and Web Designer

Design Buyer Assistant

Education

Experience

Tools

Location