
Artashes Isakhanyan
Verified Expert in Design
Designer
Málaga, Spain
Toptal member since December 28, 2017
Artashes is a full-stack product designer who creates intuitive, visually appealing products. Driven by responsibility, data-driven thinking, and creativity, he has a decade of web development experience in complex projects. As an expert in multi-brand eCommerce design systems, Artashes oversees every visual design phase from concept to final hand-off. Lately, he has focused on AI-integrated UX/UI, expanding his skill set with cutting-edge technologies.
Portfolio
Work Experience
Head of UX/UI
AJAT Group
- Redesigned three eCommerce brands based on user research and business requirements.
- Adopted a smoother development process by preparing design systems for each brand that refers to each other.
- Increased the conversion rate and average order value.
- Conducted user interviews to refine designs and increase the conversion rate.
- Translated stakeholders' concepts and ideas into concrete UI solutions that solve real problems or satisfy user needs.
- Managed a team of two designers to deliver materials for eCommerce projects.
- Created the UX audit of each sprint implemented by the front-end team.
Senior UI/UX Designer
Neticon
- Designed user interfaces based on generated UX/UI requirements.
- Identified design problems and devised elegant solutions.
- Conducted UX/UI research based on quantitative data to evaluate solutions that increase conversion rate.
- Executed all visual design stages from concept to final hand-offs to engineering.
- Translated concepts into wireframes and mockups that led to intuitive user experiences.
- Facilitated client’s product visions by researching, conceiving, wireframing, sketching, prototyping, and mocking up user experiences for digital products.
- Prepared UX analyses for big fashion brands to evaluate improvements that can engage users.
UI/UX Designer | Front-end Developer
Neticon
- Worked in multidisciplinary and multicultural teams on a wide range of interaction design projects for Ray-Ban, Sunglass Hut, and Persol.
- Worked on UX/UI projects for Ray-Ban digital communication projects.
- Launched a digital rebranding of the agency website.
- Developed front-end solutions for Ray-Ban digital communication projects.
UI/UX Designer | Front-end Developer
LovePrint Group
- Created the digital brand identity for a publishing agency in London.
- Conceptualized the new brand design, website, and UX/UI design.
- Developed the front-end framework based on Bootstrap and integrated it into the WordPress platform.
Web Designer | Front-end Developer
Artagraphix Studio
- Founded an agency to develop communication and eCommerce web projects.
- Created UI designs and contributed to front-end development.
- Supervised a team of two front-end and two back-end developers.
Education
Bachelor's Degree in Graphic Design
IED (Istituto Europeo di Design) - Milan, Italy
Bachelor's Degree in Information Technologies
Tallinn Technics University - Tallinn, Estonia
Skills
Tools
Adobe Photoshop, Adobe Experience Design (XD), InVision Studio, Figma Component Library, Zeplin, InVision, Adobe Illustrator, Adobe InDesign, Illustrator CC, InDesign CC, Hotjar
Platforms
Figma, Web, WordPress, WooCommerce, MacOS, Android, iOS, Shopify
Languages
CSS, HTML, JavaScript
Industry Expertise
Health & Wellness, Education, Information Technology
Other
Visual Design, Responsive Web Design (RWD), UI Design, Dashboard Design, User Experience (UX), Design Systems, Product Design, Mobile First, Web App UI, Web App UX, Web App Design, Data Visualization, Information Architecture (IA), eCommerce, User Interface (UI), Web Design, UX Design, Data Analysis, User Research, Landing Page Design, Mobile UX Design, Mobile UI Design, UX Wireframes, Low-fidelity Prototypes, Design Leadership, Leadership, Websites, Website Redesign, Branding, eCommerce UI, eCommerce Design, Web UI, Brand Guidelines, Creative Direction, Typography, B2C, Responsive Design, Conversion Rate Optimization (CRO), Component Libraries, Marketplace Design, Mobile Design, Enterprise SaaS, Mobile App Design, Mobile App UI, Wireframing, Prototyping, UX Research, Rapid Prototyping, User Flows, B2B, Software as a Service (SaaS), UX Analysis, Conceptual Design, User Stories, User Personas, Marketing Design, Healthcare IT, User Testing, Mockups, UX Prototyping, Booking UX, Prompt Engineering, AI Design, SaaS, User Journeys, Technical Design, Complex Web Systems, Material UI, Content Management Systems (CMS), Admin Panels, Responsive, Responsive UX Design, Responsive UI, Widgets, Personalization, Email Template Design, Responsive Email Templates, Email Marketing, Kinetic Templates, Dashboards, CRM Design, Mobile Apps, Flight Management, Email Marketing Automation, Interactive Prototypes, Data-heavy Design, UX Audits, WebApp, Product Configuration, App Design, Conversion, Stakeholder Interviews, Data-driven Design, Testing, Heatmaps, Screen Recording, Fintech, Artificial Intelligence (AI), Medical Software, Mobile Prototypes
Experience
- User Interface (UI) - 15 years
- UI Design - 10 years
- eCommerce - 10 years
- UX Design - 8 years
- Product Design - 4 years
- Figma - 4 years
- Prompt Engineering - 1 year
- AI Design - 1 year
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