Caleb Uzuegbunam, Designer in Lagos, Nigeria
Caleb Uzuegbunam

Designer in Lagos, Nigeria

Member since August 11, 2022
Caleb has evolved in his design career by being technically robust and visually sound. Being hands-on, he knows and works with the tools, methodologies, and platforms that drive customer expectations. As a mentor, Caleb loves sharing his experiences and knowledge, consequently keeping himself and his team in a constant state of dialogue. In addition, Caleb is humble and open to feedback, which keeps him in a perpetual state of learning.
Caleb is now available for hire

Portfolio

Digital Design

Employment

  • Senior Product and Mobile Designer

    2022 - 2022
    Gen Financial, Inc
    • Designed the mobile application for a neo-bank offering dollar accounts, debit cards, and payment options. Grew the userbase by 20,000 within two months of beta release.
    • Worked with compliance representatives from partner banks to design industry-grade security into user flows and product screens.
    • Oversaw a pivot targeting niche user demographics to reduce churn and burn rates.
    • Cocreated and maintained a design system of color tokens, type guidelines, components, and interface patterns to guide more efficient development handoff and agile workflow.
    Technologies: Figma, Rapid Prototyping, Adobe Photoshop, Adobe Illustrator, Confluence, Mixpanel, Systems Thinking, Digital Design, Design Strategy, Information Architecture (IA), Wireframing, UI Design, UX Design, Product Design, Art Direction, Miro, Atlassian Suite, Usability Testing, Remote Usability Testing, System Design, Design Systems, User Testing, Empathy Mapping, User Personas, User Flows, Product Strategy, Design Documentation, UX Research, UX Roadmaps, Stakeholder Interviews, Native Mobile Apps, Mobile UI, Global Strategy, User Experience Strategy, User Experience (UX), Service Design, FigJam, Foreign Exchange, Color Theory, Visual Design, User Interviews, Android UI Design, APIs, Usability, Design Thinking, User Journey Maps, Mobile Design, Interface Design, High-end Design, Mockups, UX Wireframes, Jira, B2B, B2B2C, Dashboards, B2C, User Research, Human-computer Interaction (HCI), Fintech, Interaction Design (IxD), Human-Centered Design (HCD), Experience Design, Card Payments, Ethnographic Interviews, Iconography, Brand Systems, Mobile UX, Corporate Finance, UX Strategy, Strategy, Design, User Interface (UI), UI, UX, Web App UI, Web App UX, Responsive Web Apps, Web & Mobile Applications, Dashboard Design, API Design, Compliance, Mobile App UI, Mobile Apps, Mobile App Design, Mobile UI Design, Mobile UX Design, Web Design, Responsive Web Design (RWD), Financial Design, Early-stage Startups, Financial UX, Accessibility, Section 508 Compliance, WCAG 2, App Growth, Onboarding, User Onboarding, Usability Analysis, iOS, Monetization, Content Strategy, User Validation, High-fidelity Prototypes, Web Applications, User Engagement, User Interface Engineering (UIE), Web, Mobile, Consumer Applications, App Design, Rapid Interactive Prototyping, User Behavior, User Surveys, A/B Testing, Qualitative Research, Quantitative Research, Research, Presentations, Leadership, Requirements, User Requirements, Competitive Analysis, Visual Hierarchy, Gamification, Responsive UI, MVP Design, UI Libraries, Icon Design, UI Components, UX Audits, User Journeys, Benchmarking, User Stories, Journey Mapping, Style Guides, Primary Research, Sprint Planning, Concepting, Apps, Android App Design, Design Research, iOS App Design, User Psychology, Android, Material Design, Apple Human Interface, Web UX Design, eCommerce, Prototyping, UI Branding, Typography, UX Flows, Innovative UX, Touch Design, App UI, App UX, Startups, PWA, Feature Prioritization, Consumer-facing Product Design, Digital Product Design, Usability Guidelines, Low-fidelity Mockups, Poster Design, Presentation Design, Photoshop CC, Cross-platform UX, Design Collaboration, iOS Design Guidelines, Component Libraries, Consumer Products, MUI (Material UI), Animation, User Roles, Mobile-first Design, High-fidelity Mockups, Mobile Banking, UX Documentation, UI Animation, UX Mentoring, Mentorship, API Integration, Interactive Prototypes, iOS UX Design, Digital Banking, Online Banking, Form Design, Profile Design, Mobile First, Blockchain, Online Payments, Data Storytelling, Chart Design, Illustrator CC, Mobile Prototypes, Finance, UX Workshops, UI Style Guides
  • Senior Product Marketing Designer

    2020 - 2022
    CONVERTKIT
    • Designed marketing pages, microsites, and products to build brand affinity and customer satisfaction.
    • Built a product marketing design system to optimize work quality and grow conversion rate to 5%.
    • Led a brand refresh with a focus on colors, type, illustrations, and web layout to reframe our perspective on the Creator economy.
    • Redesigned onboarding and offboarding user journeys, reducing churn between pages and steps and increasing customer lifetime value (LTV).
    Technologies: Figma, Adobe Photoshop, Art Direction, Procreate, Adobe Illustrator, Basecamp, Maze, Hotjar, Mixpanel, Systems Thinking, Digital Design, Creative Direction, Design Strategy, Information Architecture (IA), Wireframing, UI Design, UX Design, Product Design, Branding, InVision, Miro, Rapid Prototyping, Usability Testing, Remote Usability Testing, System Design, Design Systems, User Testing, Brand Design, Empathy Mapping, User Personas, User Flows, Focus Groups, Product Strategy, Design Documentation, UX Research, UX Roadmaps, Stakeholder Interviews, Customer Journeys, Mobile UI, Global Strategy, User Experience Strategy, User Experience (UX), FigJam, Color Theory, Visual Design, Marketing Design, User Interviews, Usability, User Journey Maps, Customer Experience, Mobile Design, Web App Design, SaaS, SaaS Design, Enterprise SaaS, Interface Design, High-end Design, Mockups, UX Wireframes, Jira, Notion, B2B, B2B2C, Dashboards, B2C, User Research, Human-computer Interaction (HCI), Interaction Design (IxD), Human-Centered Design (HCD), Experience Design, Card Payments, Ethnographic Interviews, Iconography, Brand Systems, Mobile UX, UX Strategy, Strategy, Design, User Interface (UI), UI, UX, Web App UI, Web App UX, Responsive Web Apps, Web & Mobile Applications, Dashboard Design, Workflow, Mobile App UI, Logo Design, Mobile UI Design, Mobile UX Design, Web Design, Responsive Web Design (RWD), Early-stage Startups, Accessibility, WCAG 2, App Growth, Onboarding, User Onboarding, Subscriptions, Monetization, Growth, Growth Strategy, Graphic Design, Content Strategy, Marketing, Web UX, Web UI, User Validation, High-fidelity Prototypes, iPad, Web Applications, User Engagement, User Interface Engineering (UIE), Web, Mobile, Consumer Applications, Landing Page Design, Brand Guidelines, Brand Identity, Rapid Interactive Prototyping, Low Code, User Behavior, User Surveys, A/B Testing, Qualitative Research, Quantitative Research, Research, Presentations, Leadership, Requirements, User Requirements, Visual Hierarchy, Data Visualization, Ads, Storylines, Responsive UI, Search Engine Optimization (SEO), Web UI Design, Websites, CRM Design, UI Libraries, Icon Design, UI Components, User Journeys, User Stories, Web Platforms, Responsive Design, Journey Mapping, Style Guides, Primary Research, Sprint Planning, Conversion Rate Optimization (CRO), Concepting, Apps, Design Research, User Psychology, Web UX Design, Prototyping, UI Branding, Typography, UX Flows, Innovative UX, Touch Design, App UI, App UX, eCommerce UI, PWA, Feature Prioritization, Consumer-facing Product Design, Writing & Editing, Digital Product Design, Usability Guidelines, Low-fidelity Mockups, Poster Design, Presentation Design, Photoshop CC, PowerPoint Design, Microsoft PowerPoint, Tailwind CSS, Design Collaboration, CX Strategy, Component Libraries, Animation, User Roles, Mobile-first Design, Checkout, Design Leadership, High-fidelity Mockups, UX Documentation, UI Animation, UX Mentoring, Mentorship & Coaching, Mentorship, API Integration, Interactive Prototypes, White Labeling, Videos, Complex Application User Interfaces (UI), Digital Banking, Social Media Platforms, Form Design, Profile Design, Mobile First, Online Payments, Data Storytelling, Chart Design, Illustrator CC, Mobile Prototypes, UX Workshops, UI Style Guides, Data Flows

Education

  • Bachelor's Degree in Mechanical Engineering
    2014 - 2019
    University of Lagos - Lagos, Nigeria

Certifications

  • Product Masterclass: How to Build World Class Products
    JUNE 2020 - PRESENT
    Product School
  • Human-computer Interaction (HCI)
    JUNE 2020 - PRESENT
    Interaction Design Foundation
  • Blockchain for Managers
    APRIL 2020 - PRESENT
    Product School
  • Enterprise Design Thinking
    APRIL 2020 - PRESENT
    IBM
  • Digital Product Management | Modern Fundamentals
    APRIL 2020 - PRESENT
    University of Virginia Darden School of Business
  • Human-centered Design 201 | Prototyping
    DECEMBER 2018 - PRESENT
    IDEO.org

Experience

Tools

  • Figma
  • Miro
  • Confluence
  • Hotjar

Location

Lagos, Nigeria

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