Carlos Montoya Brand, Designer in Medellín - Antioquia, Colombia
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Carlos Montoya Brand

Verified Expert  in Design


Medellín - Antioquia, Colombia
Toptal Member Since
October 3, 2022

Carlos began his career in print design. In 2012 he got amazed by the digital design environment and started educating himself on UI and UX design topics. He's worked as a freelancer for a Canadian company and moved forward to full-time digital product design. Carlos considers himself a good team player and a methodical professional passionate about design.


Work Experience

Senior Product Designer

2018 - PRESENT
  • Served as a UI design lead and art director for a comprehensive project involving redesigning fan and staff apps for an NBA team.
  • Worked as a senior UX designer and helped transform the most adopted educational curriculum in the US into a set of rewarded digital products.
  • Designed a complete icon set for a big international animation company in Los Angeles. Collaborated on creating and executing an icon style guide and visual system.
  • Led and mentored five UI designers in different countries.
  • Participated as a product design tutor on Globant Design Center editions for 2020 and 2022.
Technologies: Figma, FigJam, Miro, Sketch, Photoshop CC, Adobe Illustrator, Principle, UI Principles, UX Design, Customer Journeys, UX Research, Usability Testing, Art Direction, Dashboards, Web App Design, User Journeys, Web App UI, Wireframing, User Experience (UX), User Interface (UI), Prototyping, Web App UX, Product Design, Dashboard Design

Product Designer

2023 - 2023
Bip Market, LLC
  • Designed a responsive web app (three breakpoints) that allows users to simplify the end-to-end brand licensing process.
  • Started with a mood board and style tile, then approved the look and feel along with the stakeholders. Designed wireframes for certain flows and put together mockups of the entire product for three different breakpoints.
  • Helped the client get a complete MVP ready for an important event they had in June (less than six months), improved the overall experience of the product with different design strategies, like advanced prototyping, to improve the handoff process.
Technologies: Data Visualization, User Testing, Web UI, Web UX, Product Design, Visual Design, Figma

UX/UI Designer and Figma Expert

2022 - 2023
DataCamp, Inc.
  • Designed multiple infographics and cheat sheets for their content, as well as some sliders for LinkedIn content.
  • Designed complete infographic content for chat for tutorials with more than 50 slides.
  • Iterated and designed more than 15 visual cheat sheets for multiple courses they have on their platform.
Technologies: Figma, Visual Design, Graphic Design, UI Design, UX Design, Marketing Design

Senior Product Designer

2021 - 2021
  • Designed a complete admin app for campaign creators, with a design framework focused on quick product iterations.
  • Designed an iOS mobile app for video messaging, that is the core experience for this company, again using a fast paced design methodology focused on quick deliveries.
  • Managed to complete this freelance project while engaging part-time.
Technologies: Figma, Sketch, Zeplin, Miro, UX Design, Journey Mapping, Web UX

UI/UX Designer

2012 - 2018
  • Designed a two-in-one eCommerce responsive app. The first part of the app is a local marketplace where small businesses can have their store, while the other part is a gamified eCommerce platform that provides great discounts.
  • Built a concise brand with a color palette, typography, digital guidelines, and correct logo applications.
  • Created a style guide to help engineers develop the most accurate product, ensuring clear documentation and states for each component.
  • Supported the company to get funding, attract investors, and disrupt Canada's local commerce industry.
Technologies: Sketch, InVision, Adobe Photoshop, Adobe Illustrator, Webflow, Responsive Web Design (RWD), Landing Page Design

Senior Designer

2007 - 2012
  • Created the visual design for packaging and branding projects with a heavy client-facing layer.
  • Conducted the web design and re-branding proposal for the company's website.
  • Mentored young designers on advanced visual design techniques.
Technologies: Adobe Illustrator, Adobe Photoshop, Sketch
2000 - 2003

Associate's Degree in Advertising and Marketing

CESDE - Medellín, Colombia


Information Visualization

Interaction Design Foundation


Accessibility: How to Design for All

Interaction Design Foundation


Become a UX Designer from Scratch

Interaction Design Foundation


Principle: Realistic Animations & Prototypes



UI Design Patterns for Successful Software

Interaction Design Foundation


Information Visualization: Getting Dashboard Right

Interaction Design Foundation


The Practical Guide to Usability

Interaction Design Foundation


Gestalt Psychology and Web Design: The Ultimate Guide

Interaction Design Foundation


Design Thinking: The Beginner’s Guide

Interaction Design Foundation


Web Design from Scratch



User Experience Design Graduate Certificate



Figma, FigJam, Sketch, Photoshop CC, Adobe Illustrator, Adobe Photoshop, Miro, Principle, InVision, Zeplin


Webflow, iOS


Visual Design, Graphic Design, UI Principles, Data Visualization, Accessible Design, Interaction Design (IxD), Usability, Design Thinking, Web Design, UI Design, Style Guides, UX Wireframes, Landing Page Design, Web App Design, Web App UI, Wireframing, User Experience (UX), User Interface (UI), Prototyping, Product Design, UX Design, Customer Journeys, Usability Testing, Art Direction, Gestalt Laws, Interactive UI, Web Fonts, Branding, eCommerce UI, Design Systems, Bootstrap 3, Responsive UI, UX Workshops, Responsive Web Design (RWD), Dashboards, User Journeys, Web App UX, Dashboard Design, Web UX, UX Research, Strategy, Gamification, Business Strategy, Mobile UI, Startups, Videos, Sass, WebApp, Sitemaps, Responsive Design, Journey Mapping, User Testing, Web UI, Marketing Design

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