Casandra Cain, Designer in New York, NY, United States
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Casandra Cain

Verified Expert  in Design


New York, NY, United States
Toptal Member Since
October 31, 2022

Casandra is a Nielsen Norman Group certified UX master, senior UX/UI product designer, and front-end engineer with over ten years of experience. She possesses a keen understanding of market dynamics that impact the successful launch of applications. Casandra excels at collaborating in a cross-functional environment and building consensus through influence as a recognized subject matter expert in finance and data-driven projects.


Work Experience

Associate Director

2020 - 2022
  • Created UX flows and designed wireframes on mid to high-fidelity UI for product features and updates on the UBS ELI portal, an alternate data product.
  • Crafted cohesive UX strategy and conducted UX research, including competitor research, interviewing stakeholders and clients, creating personas, in-depth customer journey maps, testing, reports, and other UX research methods.
  • Collaborated frequently with product managers, developers, and data analytics in an agile environment to deliver in cadence with sprints and create the best product experience.
Technologies: Adobe CC

Lead UX/UI Designer | Front-end Developer

2014 - 2020
S3 Partners
  • Established the creative direction for integrating the look and feel of the key software product and developed the UI and website for products, including creating the wireframes used to obtain early buy-in.
  • Gathered requirements from stakeholders and conducted UX research based on data to craft UX personas. Created UI updates for a finance internal app and application screens.
  • Collaborated with the development team for data visualization using Tableau for drill-downs, charts, and financial details.
Technologies: Adobe CC, HTML, CSS3, JavaScript, UI Design

Lead UX/UI Designer | Assistant Project Manager

2014 - 2016
  • Redesigned the quantitative finance platform injecting a user experience-centric design into the website and iOS application. Managed design, development, and testing with onsite and offshore developers, reducing project budget by 30%.
  • Worked with UX researchers to understand user needs and create low-fi design deliverables. Created 25+ wireframes, designs, dashboards, and features for the platform and mobile application.
  • Displaced competitors by anticipating the user need to deliver interactive device apps and became the leading quantitative finance app on Apple Store. Increased profitability by 10% by increasing alpha creations with an improved UX.
Technologies: Adobe CC, Jira

UX/UI Designer and Developer

2011 - 2014
  • Designed and developed responsive Bootstrap sites for mobile, iPad, and desktop.
  • Implemented a custom CMS allowing stakeholders to easily update websites.
  • Developed websites and landing pages using HTML5, CSS3, and JavaScript and collaborated with designers and marketers to align the website's vision and marketing strategy.
Technologies: Adobe CC, HTML, CSS3
2008 - 2010

Associate Degree in Web Development

The Art Institute of New York City - New York City, NY, USA


Certified Scrum Product Owner

Scrum Alliance


Certificate of Completion | Software Engineering Bootcamp

Columbia University


Certificate of Completion | Springboard UX Bootcamp



15 UX Design Certifications

Interaction Design Foundation


UX Master Certification

Nielsen Norman Group


Certified Scrum Master

Scrum Alliance