Chiedozie Nmerole
Verified Expert in Design
Designer
Lagos, Nigeria
Toptal member since May 26, 2022
Chiedozie is a well-versed UI/UX and brand designer who specializes in building valuable products and brands. For the past seven years, he has crafted intuitive experiences for several startups across different markets. With a unique and deep blend of hands-on product and brand design experience, Chiedozie leverages data to deliver design solutions at the confluence of user goals, brand expression, and business objectives. He also mentors designers on design and personal growth themes.
Portfolio
Work Experience
Senior Brand Designer
Humanitec
- Led a brand design team creating and evolving creative solutions for one parent brand and six sub-brands.
- Crafted and managed workflows, timelines, requirements, and deliverables for several tasks across multiple designers per time.
- Drove the creation of digital and print collateral for websites, apps, campaigns, marketing initiatives, and events.
Product & Brand Designer
Freelance
- Designed a web app that tackles cash flow frictions by enabling small and medium enterprises (SMEs) to access quick funds through invoice financing.
- Developed a comprehensive identity guide for brand expression across platforms, including the logo, colors, typography, iconography, sample brand applications, and other assets.
- Conducted user research using quantitative and qualitative user research methodologies to unearth user pain points, limitations, goals, and expectations.
- Created the design of a speaker and event discovery platform that connects professional speakers to events while enabling seamless communication and transactions.
- Designed a payments platform that offered an easy and fast way to make fuel purchases without the hassles of carrying a card or cash.
- Crafted the design of a cosmetics eCommerce website that elevated the user experience of a cosmetics brand while offering a user-focused checkout experience.
Brand Designer
Carbon
- Designed a fintech brand identity system and effected strategic visual changes for a more flexible and customer-focused brand expression for 2+ million users.
- Liaised with marketing and product teams to develop a company-wide brand system that fast-tracked product and marketing assets creation by over 50%.
- Introduced design operational efficiencies in cross-functional workflows to enable more inclusivity in brand expression.
Visual Designer
Huawei Technologies Co.
- Re-engineered and implemented a new design system for digital products resulting in over 65% reduction in time-to-market.
- Served as creative director for Huawei Music in South Africa, leading visual design and developing an in-app creative framework in line with the strategic business direction.
- Managed a team of three designers in the brand and visual design while training and managing the workflows of new hires and interns.
Creative Designer
Freelance
- Designed the brand identity and guide for an African sports tournament with over 15 participating countries.
- Collaborated with stakeholders in various industries to define the visual strategy for brands and products while working cross-functionally to ideate, design, and deliver consistent brand assets.
- Created the brand strategy for businesses, including brand description, values, mission, vision, unique selling proposition (USP), tone, and other strategic assets.
Education
Bachelor's Degree in Economics
University of Nigeria - Nsukka, Enugu State, Nigeria
Skills
Tools
Adobe CC, Microsoft PowerPoint, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Airtable
Platforms
Figma, iOS, Mobile
Industry Expertise
Marketing, Food & Beverage, Restaurants & Dining, Food, Oil & Gas
Other
User Experience (UX), User Interface (UI), Web UX Design, Mobile UX Design, Brand Design, Data-informed Visual Design, Visual Design, UX Research, Interactive Design, Mobile UX, Landing Page Design, Branding, Logo Design, Fintech, Web App UX, Web Design, Responsive Web Design (RWD), UX Design, Web App UI, High-fidelity Mockups, Mobile UI, UI Design, Presentation Design, Pitch Decks, Product Design, Websites, Data Visualization, Graphic Design, PowerPoint Design, UX Audits, Competition Research, Wireframing, Dashboards, Dashboard Design, Responsive, User Research, User Testing, User Flows, Landing Pages, Iconography, Mockups, Brand Guidelines, eCommerce, eCommerce UX, Mobile eCommerce, Design Systems, Responsive UI, Quantitative Research, User Stories, Information Architecture (IA), Food Packaging, Box Packaging, Web Dashboards, Landing Page Optimization, User Requirements, Website Audits, User Personas, Customer Journeys, Color Palettes, Color Theory, Typography, Patterns, Label Design, Packaging, Brand Strategy, Naming, Company Naming, Financing, Small & Medium-sized Enterprises (SME), Business Loans, Invoicing, Prototyping, Cross-functional Collaboration, Loans, Mobile Banking, Finance, Credit Cards, Sketching, Social Media, Identity Design, Cosmetics, Beauty Products, Online Shopping, Personal Care, Women, Kids, Checkout, Delivery, Fast Food, Social Media Kits, Logotype, Strategy, Identity, Package Design, Menus, Fuel, Online Payments, SaaS, Enterprise, Business to Business (B2B), B2C, Audits, Business
Experience
- Visual Design - 7 years
- Brand Design - 7 years
- Web UX Design - 6 years
- Mobile UX Design - 6 years
- User Experience (UX) - 6 years
- Figma - 6 years
- UX Research - 5 years
- User Interface (UI) - 5 years
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