Cristina Bonaccurso, Service & Product Designer in Milan, Metropolitan City of Milan, Italy
Cristina Bonaccurso

Service & Product Designer in Milan, Metropolitan City of Milan, Italy

Member since November 8, 2015
An inspirational, forward-thinking, dynamic creative, with 17 years of industry experience, specializing in product design from art direction to service design and systemic thinking. Cristina comes with an abiding passion for storytelling through compelling interactions.
Cristina is now available for hire


  • Service Design Lead

    2019 - PRESENT
    Rawfish Srl
    • Led activities working collaboratively with colleagues from enterprise architecture big data, UX/UI design and business analysts to design, prototype and build digital service experiences and customer journeys.
    • Designed project visions and future-state scenarios aligned with program strategy and overarching goals for breakthrough innovations.
    • Explored user needs and validated existing assumptions through user research and interviews in the field by analyzing user journeys, workflows, multi-channel communications, and service and system operations.
    • Engaged multiple stakeholders to re-imagine new service experiences and value propositions and communicate these through journey maps, storyboards, blueprints and other service interaction proposals.
    • Planned, designed, and delivered engaging co-creation activities and workshops.
    • Liaised and delivered presentations of progress and outcomes to program boards and stakeholders.
    Technologies: Adobe Creative Suite, InVision, Sketch, Jira, Asana, Apple Keynote, UX Process, Service Design
  • Product & Service Designer

    2015 - PRESENT
    Toptal Clients
    • Engaged in hands-on design, shaping the concept and seeing it through to detailed design and implementation across a variety of devices and platforms.
    • Communicated and envisioned service concepts and ideas using methods and tools that illustrate all the components and touch-points of the service, both current and future.
    • Inspired innovative approaches to design, using creative facilitation techniques and taking the lead at client meetings, internal company meetings, brainstorms, and external design events.
    • Provided expertise and shaped new business opportunities, led pitches, and provided thought leadership.
    • Managed and oversaw the delivery of a range of projects, defining project scope, goals, and deliverables in collaboration with key stakeholders.
    • Originated, evaluated, and iterated user journey maps, user path diagrams, and sketches.
    Technologies: UX Process, Service Design, Adobe Creative Suite, InVision, Sketch, Jira, Asana, Apple Keynote



Milan, Metropolitan City of Milan, Italy

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