Delyan Pragov, Designer in Amsterdam, Netherlands
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Delyan Pragov

Verified Expert  in Design

Designer

Location
Amsterdam, Netherlands
Toptal Member Since
November 27, 2015

Design is part of Delyan's DNA. For over a decade, he has been crafting complex platforms, visual ecosystems, and engaging narratives. His motivation is to deliver a positive impact through design, so his knowledge spans the entire concept, design, and development process, from brief to launch and after. Delyan's work is heavily informed by research and strategy that align great design, user value, and business objectives.

Portfolio

Work Experience

Senior UI/UX Designer

2022 - PRESENT
VPRO
  • Formed the UX strategy for setting up a multi-brand, multi-site platform.
  • Oversaw brand development and visual identity design updates.
  • Designed interactive multimedia storytelling in close collaboration with editorial teams.
Technologies: UX Strategy, Interaction Design (IxD), Branding, User Interface (UI), Information Architecture (IA), User Experience (UX), Concept Development, Google Analytics, User Flows, Wireframing, Logo Design, Communication Strategy, UI Design, UX Design, Web Design, Web UI Design, Design Systems, Web UX Design, Websites, Discovery Workshops, Customer Journeys, Scrum, Style Guides, Journey Mapping, Layout, Web UI, Personas, Prototyping, User Interviews, User Research, User-centered Design (UCD), Presentation Design, Consumer-facing Product Design, Mobile Design, Responsive Web Apps, Graphic Design, Mobile UX, Responsive Web Design (RWD), Brand Strategy, Design Leadership, SaaS, SaaS Design, User Journeys, Newsletters, Mockups, Web, Brand Design, Adobe Illustrator, Design, Color Schemes, Typography, Visual Identity, Editorials, News, Editorial Design

Senior Designer

2015 - 2022
Link Design
  • Provided graphic design, illustration, and art direction.
  • Designed and supervised UI/UX design for all digital projects.
  • Translated brand and UX strategies into visual design.
  • Developed concepts and designs for campaigns and identities.
  • Guided and supervised junior team members and interns.
Technologies: Axure, Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe Creative Suite, User Flows, Wireframing, Branding, Research, User Interface (UI), Information Architecture (IA), User Experience (UX), Concept Development, Campaign Design, UX Strategy, eCommerce, Logo Design, Google Analytics, Conversion Rate Optimization (CRO), Landing Pages, Communication Strategy, UI Design, UX Design, Web Design, Web UI Design, Design Systems, Web UX Design, Websites, WordPress, Discovery Workshops, Customer Journeys, Product Design, Style Guides, eCommerce UI, Landing Page Design, Journey Mapping, Layout, Web UI, Personas, Prototyping, User Interviews, User Research, User-centered Design (UCD), Presentation Design, Pitch Decks, B2B, Startups, Mobile Design, Responsive Web Apps, Graphic Design, Webflow, Mobile UX, Responsive Web Design (RWD), Brand Strategy, WordPress Design, Design Leadership, SaaS, SaaS Design, User Journeys, Marketplaces, Newsletters, Blogs, Mockups, Web, Brand Design, Design, Color Schemes, Typography, Visual Identity, Brochure Design, Editorials, News, Editorial Design, Adobe Experience Design (XD)

Creative Director

2014 - 2015
Clippings
  • Created digital designs and provided art direction for the platform interface.
  • Built the UI on the front and back end in cooperation with the product owner.
  • Developed branding and brand consistency across different communication channels.
  • Designed marketing materials such as catalogs, ads, and exhibition environmental graphics.
  • Supervised all front-end development work in cooperation with the dev team.
Technologies: Axure, Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe Creative Suite, User Flows, Wireframing, Branding, Research, User Interface (UI), User Experience (UX), Concept Development, Campaign Design, UX Strategy, eCommerce, Google Analytics, Logo Design, Landing Pages, UI Design, UX Design, Web Design, Web UI Design, Design Systems, Web UX Design, Websites, Discovery Workshops, Customer Journeys, Product Design, Scrum, eCommerce UI, eCommerce UX, Journey Mapping, Layout, Web UI, Prototyping, User Interviews, User Research, User-centered Design (UCD), Presentation Design, Pitch Decks, Startups, Consumer-facing Product Design, Mobile Design, Responsive Web Apps, Mobile UX, Responsive Web Design (RWD), Brand Strategy, Design Leadership, SaaS, SaaS Design, User Journeys, Marketplaces, Newsletters, Blogs, Mockups, Web, Brand Design, Design, Color Schemes, Typography, Visual Identity, Brochure Design, Editorials, Editorial Design, Adobe Experience Design (XD)

Graphic and Interactive Designer

2012 - 2014
Dietwee
  • Provided graphic design, illustration work, and web design.
  • Designed and supervised UI creation for all interactive projects.
  • Translated brand and UX strategies into visual design.
  • Developed concepts and designs for campaigns and identities.
  • Designed brand guidelines and visual identity manuals.
Technologies: Axure, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Creative Suite, User Flows, Wireframing, Branding, Research, User Interface (UI), User Experience (UX), Concept Development, Campaign Design, UX Strategy, Logo Design, Google Analytics, Landing Pages, Communication Strategy, UI Design, UX Design, Web Design, Web UI Design, Design Systems, Web UX Design, Websites, WordPress, Product Design, Style Guides, eCommerce UI, eCommerce UX, Landing Page Design, Layout, Web UI, Personas, Prototyping, User Research, User-centered Design (UCD), Presentation Design, Pitch Decks, B2B, Startups, Consumer-facing Product Design, Mobile Design, Responsive Web Apps, Graphic Design, Mobile UX, Responsive Web Design (RWD), Brand Strategy, WordPress Design, SaaS, SaaS Design, User Journeys, Newsletters, Blogs, Mockups, Web, Brand Design, Design, Color Schemes, Typography, Visual Identity, Brochure Design, Editorials, Editorial Design, Adobe Experience Design (XD)

Graphic and Interactive Designer

2010 - 2012
Cartelle
  • Provided graphic design, illustration, and type design.
  • Worked on interactive campaigns, infographics, and gaming concepts.
  • Developed front-end functionality and set up CMS systems.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Creative Suite, Branding, User Interface (UI), Concept Development, UI Design, Web Design, Web UI Design, Websites, Landing Page Design, Layout, Web UI, Consumer-facing Product Design, Brand Strategy, Web, Brand Design, Design, Color Schemes, Typography

Graphic and Interactive Designer

2007 - 2010
Websolve
  • Provided graphic design, illustration, and art direction.
  • Designed UX and developed front-end functionality on all digital projects.
  • Developed illustrations and creative artwork for marketing campaigns.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Wireframing, Branding, User Interface (UI), Information Architecture (IA), Concept Development, Logo Design, Landing Pages, UI Design, Web Design, Web UI Design, Websites, eCommerce UI, eCommerce UX, Layout, Web UI, Prototyping, B2B, Consumer-facing Product Design, Graphic Design, Brand Strategy, WordPress Design, Web, Brand Design, Design, Color Schemes, Typography, Visual Identity, Brochure Design, Editorial Design

Interactive Designer

2006 - 2007
Mirchev Ideas
  • Provided design and art direction for various UI projects.
  • Created interaction design, UX, and UI of the store-front and admin area of the most successful Bulgarian.
  • Designed an eCommerce system's back-end and front-end UI.
  • Designed interface libraries for a variety of .NET/PHP software systems.
Technologies: Adobe Illustrator, Adobe Photoshop, Wireframing, User Interface (UI), Information Architecture (IA), eCommerce, UI Design, Web Design, Web UI Design, Websites, eCommerce UI, eCommerce UX, Layout, Web UI, Prototyping, B2B, SaaS, SaaS Design, Web, Design, Color Schemes, Typography

Assistant QC

2004 - 2005
World Wide FX
  • Handled quality control and oversaw the process of VFX.
  • Supervised the quality of the scanned film and made sure it was ready for post-production.
  • Took charge of green screen and wire removal and mapping 3D effects to 2D footage.
Technologies: Adobe Photoshop

Graphic and Interactive Designer

2003 - 2004
911.bg
  • Worked on the user interface of a big eCommerce platform.
  • Supported the marketing team with promo graphics and brand development.
  • Oversaw the front-end development of landing pages for campaigns.
Technologies: Adobe Illustrator, Adobe Photoshop, User Interface (UI), UI Design, Web Design, Web UI Design, Websites, eCommerce UI, eCommerce UX, Landing Page Design, Layout, Web UI, Web, Brand Design, Branding, Design, Color Schemes, Typography
2010 - 2015

Bachelor of Design Degree in Visual Communications

Willem de Kooning Academy - Rotterdam

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