Ed Orozco, Designer in Ferney-Voltaire, France
Ed Orozco

Designer in Ferney-Voltaire, France

Member since April 27, 2021
Ed is a product strategist and UX consultant with over 10 years of experience working at the intersection of business, design, and technology. His approach is a combination of business acumen and design expertise to solve problems that balance great user experience with business profitability. Ed specializes in fintech and B2B SaaS applications. He's also a regular contributor to a variety of online design publications.
Ed is now available for hire


Digital Design


  • Senior Product Designer

    2022 - PRESENT
    • Designed the entire web onboarding flow, which required multiple alignment sessions with key stakeholders to ensure the flow was compliant while providing a high-quality user experience.
    • Redesigned the entire referral experience based on customer feedback and UX heuristics.
    • Contributed to various internal initiatives around the product design process.
    Technologies: Figma
  • Senior Product Designer

    2021 - 2021
    • Designed and built the entire blog from scratch using Webflow and CMS and launched the SEO strategy that brought us to several first pages on Google search results (Rebanknow.com/blog).
    • Carried out multiple A/B tests to validate or refute growth hypotheses that allowed us to optimize the content based on click-through rates.
    • Reworked how we structured Figma files to make them clearer and easier to read for developers.
    Technologies: Webflow CMS, Figma, Final Cut Pro X


  • Master's Degree in Design
    2012 - 2014
    Universidad de Palermo - Buenos Aires, Argentina
  • Bachelor's Degree in Business Administration (BBA)
    2006 - 2012
    Universidad Del Norte - Barranquilla, Colombia


  • Online Sprint Bootcamp
    JULY 2020 - PRESENT
    John Zeratsky & Jake Knapp
  • Advanced Competitive Strategy
    Ludwig Maximilian University of Munich
  • Competitive Strategy
    Ludwig Maximilian University of Munich




Ferney-Voltaire, France

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