Eric Cohen
Verified Expert in Design
Designer
Chicago, IL, United States
Toptal member since June 23, 2022
Eric creates deeply branded, end-to-end experiences across the digital and physical world. He tells interactive stories and educates users about technology and design. Eric is an advocate for fearlessness, applauds novel approaches, and unlocks potential in those around him. For two decades, Eric has led teams and partners through the process of imagining experiences and products, creating lasting relationships with audiences, and building brand strategies atop a company's foundation of purpose.
Work Experience
Creative Director
Kin + Carta
- Built a 10-person creative practice within an existing technology and experience company, consisting of designers, strategists, and writers.
- Forged strong client relationships through referrals and word of mouth.
- Created a culture of high expectations, strong craft, and collectively focused on branding and storytelling.
Associate Creative Director
Huge
- Created a public kiosk within the McDonald's restaurant focusing on accessibility for a global audience.
- Worked within the McDonald's organization to envision frictionless touchpoints between their digital products and the physical world.
- Built working prototypes in alignment with researchers focused on testing the products.
Associate Creative Director
Isobar
- Learned how to design for digital ecosystems at Enterprise Scale.
- Developed a voice for creative direction and pitching to high-profile clients.
- Became a mentor to younger designers and an advocate for the creative practice.
Education
Bachelor's Degree in Fine Arts
Columbus College of Art and Design - Columbus, Ohio, USA
Skills
Tools
Figma, Adobe CC, Sketch, Procreate, Photoshop CC, Illustrator CC, Adobe After Effects, InDesign CC, InVision, After Effects CC
Industry Expertise
Marketing
Other
Concepting, Communication, Experience Design, Digital Creative Direction, Creative Strategy, Creative Design, Branding, Brand Design, Brand Identity, Web Design, App Design, Digital Kiosks, Conceptual Design, Product Detail Pages, Digital Product Design, Presentation Design, Dashboard Design, UI Design, Data Visualization, Data-informed Visual Design, Brand Building, Brand Guidelines, Logo Design, Visual Design, Design Systems, Identity Design, Visual Identity, Digital Marketing Design, Marketing Design, Design Collaboration, UX Design, Cross-platform UX, System Design, Customer Experience, CX Strategy, Iconography, Layout Design, Interactive UI, Dashboards, Finance, Interaction Design (IxD), Animated Interactions, B2C, Pitch Decks, Prototyping, Startups, High-fidelity Prototypes, Product Design, Presentations, Gamification, User Experience (UX), Wireframing, Web UI
Experience
Tools
How to Work with Toptal
Toptal matches you directly with global industry experts from our network in hours—not weeks or months.
Share your needs
Choose your talent
Start your risk-free talent trial
Top talent is in high demand.
Start hiring