Estefania Casal Campos, Designer in Madrid, Spain
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Estefania Casal Campos

Verified Expert  in Design

Bio

Estefania is a talented designer who likes to work at the intersection between technology, art, and science. Since 2014 she has been helping popular brands, startups, NGOs, and think tanks tell their stories in the digital realm and connect with their users. Estefania led the design of web and mobile apps and digital experiences for large and small projects across various domains, such as healthcare, financial risk, retail, tourism, automotive, climate change, biodiversity, and equity.

Portfolio

Work Experience

Senior Product and Data Visualization Designer

2021 - 2022
Cervest
  • Owned the visual and interaction design of climate risk products.
  • Led working sessions and created user flows and roadmaps.
  • Conceptualized and implemented art explorations for future innovation and development and shared the collected data with the business intelligence department.
Technologies: Figma, Notion, Agile, Illustrator CC, After Effects CC, Miro, Cognitive Psychology, Blender, Web Design, Information Visualization, Maps

Product Designer and Data Visualization

2018 - 2021
Vizzuality
  • Developed digital tools and strategies that lead to positive change in the world.
  • Created visualizations and insightful experiences to inform users about the impact on biodiversity, climate change, and equality, working collaboratively with a cross-functional team of designers, developers, researchers, and scientists.
  • Designed geospatial base maps and interactive visualizations and built design systems and brands from scratch.
  • Performed qualitative and quantitative analysis of user research and organized in-person and remote workshops with clients and stakeholders.
Technologies: Figma, Jira, Agile, Scrum, Illustrator CC, GitHub, Miro, Notion, Blender, Web Design, Information Visualization, Mobile Design, Mobile Apps, Maps

UX/UI Designer

2016 - 2018
Nostro Studio
  • Designed native mobile apps for several devices, including Android and iOS, defining the information architecture, user flows, wireframes, and visual designs.
  • Handled branding, art direction, experience design, QA testing, and market research. Also, created social network content.
  • Worked with a cross-functional team, liaised with clients, and mentored and coordinated junior designers.
Technologies: InVision, Sketch, After Effects CC, Zeplin, Agile, Illustrator CC, Photoshop CC, Basecamp, Web Design, Information Visualization, Mobile Design, Mobile Apps, Gamification

UX/UI Designer and Art Director

2015 - 2016
Vidahora
  • Led the company's full rebrand project, redesigning and optimizing UX/UI.
  • Built a wireframing system and the visual designs of the mobile and desktop applications.
  • Owned branded offline and online communication materials.
Technologies: Illustrator CC, Photoshop CC, After Effects CC, Web Design, Mobile Design, Mobile Apps, Gamification

UX/UI Designer and Marketing

2014 - 2015
Glue Digital Agency
  • Served as a junior user interaction and user interface designer.
  • Developed user flows, wireframing, and user usability tests.
  • Produced communication materials for social networks.
Technologies: Photoshop CC, Illustrator CC, Art Direction, Branding, Usability Testing, Web Design, Mobile Apps
2014 - 2015

Master's Degree in Art Direction in Advertising

University of Vigo - Vigo, Pontevedra, Spain

2010 - 2014

Bachelor's Degree in Advertising and Public Relations

University of Vigo - Vigo, Pontevedra, Spain

2012 - 2013

Erasmus Program Exchange in Advertising and Public Relations

University of Klagenfurt - Klagenfurt, Austria

OCTOBER 2017 - PRESENT

Human-centered Design

UC San Diego

Tools

Figma, Illustrator CC, Jira, Miro, InVision, Sketch, Zeplin, After Effects CC, Photoshop CC, Basecamp, Global Mapper, GitHub, Blender, Principle

Industry Expertise

Retail & Wholesale

Other

Notion, Digital Art, UX Design, UI Design, Prototyping, User Interface (UI), App Store, Responsive Web Apps, Responsive UI, Technical Design, Data Architecture, Innovative UX, Mobile UI Design, Mobile UX, Mobile UI, Mobile App UI, Mobile App Design, Visual Design, Dashboards, Apple Design, App Design, Web Design, Web App Design, Mobile Design, Mobile Apps, Advertising Design, Art Direction, Branding, Agile, Digital Illustration, Data Visualization, Usability Testing, Scrum, UX Branding, Climate Change, Risk, Social Engagement, Art, Museums & Exhibits, Esri, Mapping, Global Risk, Teaching, Educational Games, Smart Home Technology, Smart Devices, Validated User Research, Innovation Labs, Venture Design, User Research, Motion Design, SaaS, SaaS Design, Information Visualization, Gamification, Maps, Cartography, Cognitive Psychology, User Experience (UX), Science, 3D, 3D Art, Equity, Data Science, Cognitive Science, Environment, Supply Chain, Agriculture, Green Energy, Sustainability Reports, Samsung

Experience

  • Digital Illustration - 9 years
  • Art Direction - 8 years
  • UX Design - 8 years
  • UI Design - 8 years
  • Prototyping - 8 years
  • After Effects CC - 6 years
  • Data Visualization - 5 years
  • Figma - 5 years

Tools

  • Figma
  • After Effects CC
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