Gabriela M. Braga

Designer in Melbourne, Victoria, Australia

Member since November 11, 2016

With more than ten years of experience as a UI/UX designer, Gabriela is a passionate and enthusiastic designer with experience in startups and massive enterprise environments such as IBM. She specializes in user experience design with applied knowledge in design thinking, HTML/CSS, user research, and user interface design.

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Portfolio

Digital Design

E-learning Lite Author
- eLearning
- Roadmapping
- User Personas
- User Interface (UI)
- Enterprise Software
UI Redesign
- Enterprise Software
- User Research
- Redesign
- Branding
- User Testing
- User Interface (UI)
Expertise Manager
- User Experience (UX)
- Sketching
- Wireframing
- Enterprise Software
Performance Tracker
- Enterprise Software
- User Interface (UI)
- User Research
- Cross-platform UX
Coffee Clock
Bundly

Employment

UX Design Lead
2017 - PRESENT
Envato
- Headed the articulation of the user needs to inform and influence the group’s vision and strategy, working closely together with the senior leadership team and stakeholders across the business.
- Owned the hiring and growing processes of a UX team in the content group from the ground up, coaching team members and stakeholders on the UX process, research practices and cross-discipline collaborative approaches.
- Managed and led a team of four UX designers across four different teams, coaching and guiding designers in their day to day UX activities and processes, career progression, and team collaboration.
- Performed research and user experience of Envato Elements during my first year at Envato.
Technologies: Mural.co, Google Analytics, Tableau, Figma
Senior UI/UX Designer
2014 - 2017
IBM Studios Dublin
- Led and was responsible for designing experiences that our users love.
- Handled loads of user testings, personas, paper prototypes, storytelling, beautiful interfaces, and countless pixel iterations (using the IBM Design Thinking framework).
Technologies: CSS, Sketch, Adobe CC, HTML, InVision
Designer
2011 - 2013
Mega Corporate Systems
- Supported several areas, such as planning, sales, and events.
- Created sales campaigns and a guided customer tour.
- Made institutional presentations for events.
- Designed for events, magazine, and product branding.
- Managed projects and briefing of concepts with advertising agency.
- Developed the customer portal.
Technologies: CSS, Adobe CC, HTML
Marketing Analyst | Designer
2009 - 2011
Ateliê Workwears
- Worked also as a marketing analyst at Ateliê Uniforms.
- Managed projects focused on eCommerce such as the software management implementation and the eCommerce platform.
- Handled and was responsible for the management of the shares of sales, customer relations, AdWords, conversion tracking, and more.
Technologies: Adobe CC
Web Designer Apprentice
2006 - 2011
Digital Altavix
- Gained in-depth knowledge of free software and the Linux operating system.
- Developed my skills as a web designer code-wise on CSS, HTML, and Flash animations.
- Worked on retail marketing and the creation of institutional campaigns for digital signage.
Technologies: CSS, HTML

Education

Master's degree in Human Computer Interaction
2016 - 2017
Dún Laoghaire Institute of Art, Design and Technology | IADT - Dún Laoghaire, Ireland
Bachelor's degree in Communications and Marketing with emphasis in Advertising and Marketing
2008 - 2013
ESAMC Sorocaba - School of Management, Marketing and Communication - Sorocaba, Brazil

Experience

HTML12 years
CSS12 years
Adobe Creative Suite10 years
User-centered Design (UCD)9 years
Design Thinking7 years
UX Design7 years
User Research7 years
Figma3 years

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Designer in Melbourne, Victoria, Australia

Portfolio

Employment

UX Design Lead

Senior UI/UX Designer

Designer

Marketing Analyst | Designer

Web Designer Apprentice

Education

Experience

Tools

Location