Gemma Busquets, Designer in Barcelona, Spain
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Gemma Busquets

Verified Expert  in Design

Bio

Gemma is a versatile designer with a passion for creativity and 15+ years of experience. She believes design can transform companies by bringing a new perspective, highlighting their value, or making things easier for their users. Gemma enjoyed collaborating with established international clients, including GitHub, Delta, Intel, Nike, HuffPost, Visa, and more. She also helped cutting-edge startups shape their design and brand identity.

Portfolio

Work Experience

Creative Director | Designer

2008 - PRESENT
Self-employed
  • Focused on brand identity and design. Designed strong brand identities that help companies build trust and credibility while having a cohesive image across platforms. Worked on brand guidelines, social media templates, custom illustrations, icons, and marketing materials.
  • Designed websites that help clients explain their products and services and reach business goals. Focused on landing pages, business sites, eCommerce, blogs, and news websites.
  • Contributed to product and UX/UI design. Created user-friendly products that are easy to navigate, following the best UX practices. Worked on web apps, mobile apps, complex platforms, wireframes, user flows, prototyping, and design systems.
  • Helped startups and established businesses put together presentations that grab attention and tell a compelling story, including pitch decks, investor presentations, sales decks, and reports.
  • Designed digital reports that keep key information and are engaging and easy to digest, including annual, financial, and performance reports and ESG and CSR reports.
  • Took complex data and ideas and turned them into simple, clear, and engaging visuals, including infographics, data visualization, and illustrated processes.
Technologies: Apple Keynote, Zeplin, InVision, Sketch, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Web Design, Branding, Data Visualization, Adobe Suite, UI Design, WordPress Design, Dashboard Design, UX Design, Product Design, User Interface (UI), Leadership, Healthcare, Presentations, Pitch Decks, PowerPoint Design, Figma, Data-heavy Design, Brand Design, Brand Guidelines, Brand Identity, Presentation Design, Visual Design, Responsive Web Design (RWD)

Creator | Co-director of the Master's Program in Infographics and Data Visualization

2016 - 2020
Bau Design University
  • Taught students working towards their master's degree in infographics and data visualization.
  • Educated students on designing content for the internet and social media— infographics for blogs and websites and micro-content for Facebook, Twitter, Instagram, and other social platforms.
  • Instructed on how to design decks that stand out using Keynote and PowerPoint.
  • Trained students on how to adapt infographic content from newspapers to screens—specifically information architecture, UX, and usability for interactive infographics.
  • Supervised students' design work. Art-directed the final projects.
  • Directed and coordinated a team of 18 teachers and lecturers.
  • Created the course syllabus of the master's degree program.
Technologies: Hype, Microsoft PowerPoint, Apple Keynote, Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Data Visualization, Adobe Suite, Leadership, Presentations, Pitch Decks, Data-heavy Design, Infographics, Presentation Design

Art Director of the Digital Publishing Student Projects

2013 - 2018
Bau Design University
  • Taught students working towards their master's degree in digital publishing.
  • Supervised students' design work and art-directed the final projects.
  • Created the course syllabus: researched examples and compiled information from different sources.
Technologies: Adobe InDesign, Adobe Suite, Leadership, Pitch Decks, Presentations, Presentation Design

Senior Graphic Designer

2010 - 2013
BCNscience
  • Crafted the look and feel of websites and landing pages.
  • Designed many apps for the iPad and other tablets.
  • Created wireframes, mockups, and finished designs for smartphone apps.
  • Worked on digital editorial and content-heavy projects for apps and websites.
  • Designed the graphics, illustrations, and icons for different brand materials.
Technologies: InVision, Adobe After Effects, Sketch, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe Suite, Leadership, Healthcare, Presentations, Pitch Decks, PowerPoint Design, Figma, Data-heavy Design, Data Visualization, Branding, Web Design, Responsive Web Design (RWD), Presentation Design

Graphic Designer | Illustrator

2008 - 2010
Freelance Work
  • Created editorial designs for books and magazines, including print and digital magazines.
  • Made illustrations for many different types of projects, from infographics to icons and posters.
  • Designed the look and feel of responsive websites that can be accessed from different devices.
  • Worked on brand identity projects for startups and other businesses.
  • Created presentations and pitch decks for companies from different sectors.
Technologies: Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Branding, Adobe Suite, Presentations, Pitch Decks, PowerPoint Design, Web Design, Brand Design, Brand Guidelines, Brand Identity, Responsive Web Design (RWD), Presentation Design
2004 - 2008

Bachelor's Degree in Graphic Design

ELISAVA | Barcelona School of Design and Engineering - Barcelona, Spain

Tools

Apple Keynote, Microsoft PowerPoint, Adobe After Effects, Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Sketch, InVision, Zeplin, Figma, GitHub, Illustrator CC, Adobe, Slack, Datawrapper

Languages

Visual Design Language

Platforms

iOS, Android, Adobe Suite, Web

Industry Expertise

Transportation & Shipping, Healthcare, Fashion & Beauty, Education, Food

Other

Hype, Illustration, Color Selection, Responsive, Dogs, Editorial Design, Digital Editorials, Recipe Books, Digital Bookstores, Icon Design, Web Design, UI Design, Branding, WordPress Design, Dashboard Design, UX Design, Product Design, Graphic Design, User Interface (UI), Responsive Web Design (RWD), Leadership, Prototyping, Team Management, News Publications, Nonprofits, Infographics, Data-heavy Design, Designing for Data, Visual Design, Data Visualization, Typography, Communication Design, Presentation Design, Information Design, Visual Storytelling, PowerPoint Design, Investor Presentations, Pitch Decks, Presentations, Brand Design, Brand Guidelines, Brand Identity, Websites, Corporate Design, Corporate Identity, Corporate Websites, Interactive UX, Data, Digital Design, Museums & Exhibits, Diagrams, Science, Keynote Templates, Graphs, UI Branding, UX Branding, Visual Brand Guidelines, Environmental, Social, and Governance (ESG), Reports, Aviation, Aviation Projects, Environment, Annual Reports, Renewable Energy, Green Energy, Digital Brand Identity, Logo Design, Stationery, Website Design, Manufacturing Design, Vendors & Suppliers, Brand Logos, Logotype, Logo Systems, Web UI Design, Web UX, Web UX Design

Experience

  • Branding - 15 years
  • Adobe Suite - 15 years
  • Web Design - 15 years
  • Infographics - 12 years
  • Presentations - 12 years
  • Leadership - 12 years
  • Data Visualization - 12 years
  • Figma - 6 years

Tools

  • Figma
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