Ghada Shebl, Designer in Leipzig, Saxony, Germany
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Ghada Shebl

Verified Expert  in Design

Designer

Leipzig, Saxony, Germany

Toptal member since March 9, 2022

Bio

An energetic, self-motivated product designer, Ghada, has a unique background that combines design skills, technical expertise, and product management. She started as a developer, which gave her a deep understanding of product development. Passionate about problem-solving through design, Ghada's collaborative and user-centered process, attention to detail, and sense of ownership provide a well-rounded perspective on creating successful products.

Portfolio

Work Experience

Product Designer

2023 - PRESENT
Secfix
  • Designed and collaborated with engineering to implement new Angular UI components and improve existing ones.
  • Conducted weekly user interviews to collect feedback, pinpoint areas for improvement, and ideate effective solutions for continuous improvement.
  • Created design guidelines and maintained a design system to ensure interface consistency across devices.
  • Wrote user stories and acceptance criteria for the engineering tickets and explained the design implementation before development.
Technologies: Tailwind CSS, Figma, Product Design, Product Owner, User Testing, Remote User Testing, QA Testing, B2B, SaaS, SaaS Design, ISO 27001, User Stories, ClickUp, Hotjar, Redesign, Web UX, Web UI, AngularJS, AngularUI, Angular Material, Design Systems

Product Designer

2022 - PRESENT
Tagaddod
  • Participated in creating an entire digitized business for Tagaddod. Designed household applications and an admin panel.
  • Designed a complex enterprise resource planning (ERP) system to facilitate the Ops team in streamlining the organization's operations.
  • Leveraged Figma and ProtoPie for usability testing to make data-driven design decisions by establishing highly interactive prototypes.
  • Accelerated a customer base by introducing a complete ERP system to control and monitor all business aspects, such as warehouse and inventory management, couriers, requests, tickets, and customer service.
  • Ensured quicker and more consistent design updates across all touchpoints by supervising a design system and creating a comprehensive style guide.
  • Enhanced customer acquisition by designing landing pages and websites with Webflow and actively coordinating with marketing teams.
Technologies: Admin Panels, App Design, Android, Airtable, App UI, App UX, B2C, B2B, Dashboard Design, Customer Discovery, Product Design, App Product Management, Web Product Management, Agile Product Management, Digital Product Management, User Experience (UX), Web UX, Web App UX, Mobile UI, Mobile UX, Web Dashboards, Dashboards, Figma, User Interface (UI), User Interviews, Flutter, Miro, User Stories, Product Owner, Agile, Agile Sprints, Agile Delivery, User Journeys, Backlog Grooming, Responsive UI, Data Visualization, Content Management Systems (CMS), Web UI, ClickUp, iOS UI Design, Wireframing, Mobile Mockups, Mockups, Cross-platform UX, Business to Business (B2B), Mobile UI Design, Mobile Design, Product Management, Web UI Design, Gamification, Early-stage Startups, Mobile App UI, iOS, SaaS, Branding, UX Pattern Design, UX Documentation, Websites, Web Design, SaaS Design, Style Guides, Map-based Systems, Rideshare Services, Inventory Management, Storylines, Food Ordering, Online Ordering, Food Ordering Platforms, Prototyping, Mobile, Brand Design, Web UX Design, UX Wireframes, Marketplace Design, Mobile Prototypes, User Testing, Design Sprints, UX Prototyping, UX Flows, Information Architecture (IA), Strategic Design, Design Reviews, Motion & Animation Design, Motion Design, Illustration, Layout Design, Booking Systems, UI Audits, Design Workshops, Mobile Splash Screens, UI Prototyping, Messaging, UX Research, Google Design Sprints, Bubble, Rapid Prototyping, Stakeholder Management, Cross-platform App Development, Grid Systems, Component Libraries, Webflow, Low-code Development, No-code Development

UX/UI Designer

2023 - 2023
AlHamar Trading Establishment
  • Designed an app that helps friends plan and schedule their outings, visits, and events through an interactive map.
  • Built a simple brand identity guide, including colors, typography, design components, and other assets.
  • Created an interactive prototype for the main features to showcase the MVP to potential investors.
Technologies: Mobile Design, Mobile UX Design, Mobile UI Design, App UI, Notion, UI Design, MVP Design, App Design, Design Systems, UI Style Guides, Component Libraries, Social Media, Entertainment & Leisure, Marketplaces

UX/UI Designer

2023 - 2023
PLATONIC Tech UG
  • Reviewed the current designs and provided feedback on improvements.
  • Created designs for the suggested changes and designed new features.
  • Collaborated closely with a Toptal developer on suggested updates and new design implementation.
  • Designed and implemented a product landing page in WordPress.
Technologies: Mobile Design, Mobile App Design, Design Reviews, Figma, Social Media Apps, App Design, UX Design, UI Design, Social Networks, Rapid Prototyping, Minimum Viable Product (MVP), Component Libraries, Social Media, Entertainment & Leisure

Product Designer

2022 - 2023
Brillder
  • Assured compliance with existing style guides by improving and creating new features for the edtech platform.
  • Facilitated the organization in monitoring achievements and weaknesses by building a dashboard for evaluating and showcasing Brillder growth plans and figures and tracking new signups, engagement rate, and played bricks.
  • Increased the amount of played bricks, i.e., learning units, by 20% by resolving design issues in a mobile website.
  • Provided extensive support in the documentation of business operations and user flows.
Technologies: Figma, Illustration, Visual Design, Presentations, Presentation Design, Web UI Design, B2C, E-learning, Educational Games, Microsoft PowerPoint, PowerPoint Design, iOS App Design, Mobile UX Design, Early-stage Startups, Gamification, Design Systems, UI Components, Responsive Web Design (RWD), Web Design, Web App Design, UI Design, Product Design, Learning Management Systems (LMS), UX Documentation, Information Architecture (IA), Web App UX, Startups, High-fidelity Mockups, Rapid Prototyping, Responsive UI, Web Applications, Data Visualization, Web Dashboards, Content Management Systems (CMS), Pitch Presentations, Web UI, User Interface (UI), Web App UI, B2B, Business to Business (B2B), Admin Panels, Responsive Design, SaaS, UX Audits, Best Practices in Design, Websites, SaaS Design, Style Guides, Learning, Storylines, Prototyping, Brand Design, Web UX Design, User Journeys, Design Sprints, UX Prototyping, UX Flows, Strategic Design, Design Reviews, Motion & Animation Design, Motion Design, WordPress Design, Layout Design, WordPress, UI Audits, UI Prototyping, UX Research, Google Design Sprints, User Interviews, Education Technology (Edtech), Stakeholder Management, Grid Systems, Component Libraries

UI/UX Designer

2022 - 2022
Chimpipi LLC
  • Designed an MVP web app that lists comedians and comedy shows in Los Angeles.
  • Built a brand identity guide, including colors and typography.
  • Designed a complex search and filter feature to help users find comedians and events.
Technologies: Web App Design, Mobile First, User Flows, Visual Design, Mockups, Figma, UI Design, UI Branding, Mobile App UI, Best Practices in Design, UX Documentation, Websites, Web Design, Style Guides, Prototyping, Brand Design, Web UX Design, Mobile Prototypes, Design Sprints, UX Prototyping, Social Media Apps, Information Architecture (IA), Layout Design, Rapid Prototyping, Minimum Viable Product (MVP), Component Libraries, Entertainment & Leisure

UI/UX Designer

2020 - 2022
Green Brick Ventures
  • Collaborated with a globally distributed team of product managers, developers, and other stakeholders to define and evaluate detailed product requirements in an Agile and Lean environment.
  • Owned design problems end-to-end from initial concept through shipping and beyond. Built wireframes and prototypes to tackle difficult UX problems.
  • Designed multiple MVPs for different startups in the following industries: eCommerce, edtech, marketing, and more.
Technologies: App UI, Web UI, App UX, Web UX, Figma, User Interface (UI), User Experience (UX), Testing, Responsive Design, Responsive Web Apps, Branding, Web UI Design, iOS App Design, Mobile UX Design, Mobile Apps, Visual Design, Early-stage Startups, Design Systems, UI Components, App Design, Responsive Web Design (RWD), Web Design, Web App Design, Software as a Service (SaaS), Mobile First, User Flows, Social Media Platforms, eCommerce, UI Design, Mobile App Design, Brand Guidelines, Design Leadership, Landing Page Design, UX Documentation, Dashboard Design, Information Architecture (IA), Prototyping, Web App UX, MVP Design, Startups, UX Wireframes, High-fidelity Mockups, Responsive UI, Cross-platform, Web Dashboards, Forums & Social Networking Portals, Content Management Systems (CMS), Travel & Leisure, Mobile UI, iOS UI Design, Mobile UX, B2C, Wireframing, Mobile Mockups, Mockups, eCommerce UX, Cross-platform UX, B2B, Business to Business (B2B), Admin Panels, Mobile UI Design, Social Networks, Competitor Analysis & Profiling, User Stories, Mobile Design, Travel, Travel Design, Gamification, Learning Management Systems (LMS), Mobile App UI, iOS, SaaS, UX Pattern Design, Websites, SaaS Design, Style Guides, Learning, Storylines, Food Ordering, Online Ordering, Food Ordering Platforms, Mobile, Brand Design, Web UX Design, Marketplace Design, Mobile Prototypes, User Testing, User Journeys, Design Sprints, UX Prototyping, Social Media Apps, Strategic Design, Design Reviews, Animation, Motion & Animation Design, Motion Design, Illustration, Layout Design, Mobile Splash Screens, UI Prototyping, Google Design Sprints, User Interviews, Rapid Prototyping, Minimum Viable Product (MVP), Stakeholder Management, Cross-platform App Development, Component Libraries

Product Team Lead

2018 - 2019
Akwad
  • Led and managed end-to-end products, refined requirements, groomed backlog, planned sprints, and documented product flows and user stories.
  • Analyzed and refined requirements, designed and documented MVP user flows, and reported progress in partnering with startups for multiple industries.
  • Offered practical training and mentoring to two fresh designers and contributed to onboarding new developers.
  • Communicated and collaborated with the development team to guarantee sprint cycles by explaining requirements, providing context, and resolving blockers or ambiguity.
Technologies: Admin Panels, Agile, Agile Product Management, Agile Delivery, Agile Sprints, UI Design, UX Design, MVP Design, App Design, Story Mapping, User Flows, User Stories, Web UI Design, Web Design, Leadership, Usability, Figma, Stakeholder Management, Cross-platform App Development, Component Libraries

Mobile Application Developer and UI/UX Designer

2018 - 2019
Akwad
  • Oversaw the design of all applications developed by Akwad and assisted developers in producing pixel-perfect screens.
  • Contributed to building five native and cross-platform mobile applications via Java, Flutter, and Dart.
  • Designed 8+ mobile applications for clients across multiple industries and leveraged Figma and Adobe XD to develop low- and high-fidelity prototypes and pixel-perfect visual designs.
Technologies: Flutter, Admin Panels, Android SDK, Android, XML, Mobile App UI, iOS, Mobile, Fintech, Information Architecture (IA), Illustration, UI Prototyping, Messaging, Google Design Sprints, Cross-platform App Development
2014 - 2018

Bachelor's Degree in Computer Science

Faculty of Computers and Information Technology at Cairo University - Cairo, Egypt

APRIL 2022 - PRESENT

Digital Product Manager

Knowledge Officer

NOVEMBER 2020 - PRESENT

Mobile User Experience Course Certification

Interaction Design Foundation

APRIL 2020 - PRESENT

Design Thinking Course Completion Certificate

Interaction Design Foundation

FEBRUARY 2020 - PRESENT

Human-Computer Interaction Course Completion Certification

Interaction Design Foundation

MAY 2019 - PRESENT

Android Developer Nanodegree

Udacity

Tools

Figma, Adobe Experience Design (XD), Microsoft PowerPoint, Bubble, Miro, Trello, Airtable, Hotjar

Platforms

Mobile, Android, iOS, WordPress, Webflow

Industry Expertise

Travel & Leisure, Education Technology (Edtech), Consumer Products, Entertainment & Leisure

Languages

XML, CSS

Other

UI Design, UX Design, Mobile UX, Mobile UI, App UI, Web UI, Mobile App Design, User Interface (UI), Web App UI, iOS UI Design, eCommerce UI, Design Systems, Cross-platform UX, Dashboard Design, Mobile UI Design, Mobile UX Design, Mobile Apps, Product Design, Digital Product Design, User Stories, Mobile Design, Early-stage Startups, App Design, Responsive Web Design (RWD), Web App Design, Mobile First, Landing Page Design, MVP Design, High-fidelity Mockups, Web Applications, Data Visualization, Cross-platform, Mobile App UI, Web Design, Style Guides, Prototyping, Consumer Applications, Marketplace Design, Two-sided Marketplaces, Web Application Design, Apps, Design Sprints, Minimal UI, UX Flows, Product Strategy, Layout, Layout Design, UI Audits, Rapid Prototyping, Minimum Viable Product (MVP), Cross-platform App Development, Grid Systems, Component Libraries, Social Media, Graphic Design, Interaction Design (IxD), User Experience (UX), ClickUp, App UX, Product Listings, B2C, Wireframing, Mockups, Mobile Mockups, eCommerce UX, B2B, Business to Business (B2B), Admin Panels, Dashboards, Product Discovery, iOS App Design, Responsive Web Apps, Social Networks, Competitor Analysis & Profiling, Responsive Design, Travel, Travel Design, UI Branding, New Products, Presentations, Presentation Design, Web UI Design, E-learning, Educational Games, PowerPoint Design, Gamification, UI Components, Software as a Service (SaaS), Social Media Platforms, eCommerce, Brand Guidelines, Visual Identity, Learning Management Systems (LMS), Design Leadership, Startups, Feature Prioritization, Web Dashboards, Agile Sprints, Agile Delivery, Responsive UI, Forums & Social Networking Portals, Content Management Systems (CMS), Pitch Presentations, Visual Design, SaaS, Best Practices in Design, Branding, UX Pattern Design, UX Documentation, Websites, Web App UX, SaaS Design, Map-based Systems, Rideshare Services, Inventory Management, Learning, Storylines, Food Ordering, Online Ordering, Food Ordering Platforms, Brand Design, System Design, Forms, UX Wireframes, Mobile Prototypes, User Testing, User Journeys, UX Prototyping, Fintech, Social Media Apps, Information Architecture (IA), Strategic Design, Design Reviews, Animation, Motion & Animation Design, Motion Design, Illustration, WordPress Design, Booking Systems, Design Workshops, Mobile Splash Screens, Collateral Design, UI Prototyping, Messaging, UX Research, Google Design Sprints, User Interviews, Stakeholder Management, User Onboarding, Heuristic Analysis, Marketplaces, Low-code Development, No-code Development, Testing, Live Chat, Flutter, Product Management, Customer Discovery, App Product Management, Web Product Management, Agile Product Management, Digital Product Management, Product Owner, Agile, Android SDK, User Flows, UX Audits, Surveys, 2D Games, Web UX, Competitive Analysis, Benchmarking, Benchmark Analysis, Backlog Grooming, Backlog Management, Adult Learning, Analytics, Web UX Design, Story Mapping, Leadership, Usability, Notion, UI Style Guides, Tailwind CSS, Remote User Testing, QA Testing, ISO 27001, Redesign, AngularJS, AngularUI, Angular Material, GDPR, Trusted Information Security Assessment Exchange (TISAX), Tables, Tailwind UI, Angular

Experience

  • UI Design - 4 years
  • Mobile UI - 4 years
  • App UI - 4 years
  • Mobile App Design - 4 years
  • Web UI - 4 years
  • App Design - 4 years
  • Mobile UI Design - 4 years
  • Web App Design - 3 years
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