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Giselle Rossi Figueiredo César de Araújo

Giselle Rossi Figueiredo César de Araújo

Recife - State of Pernambuco, Brazil
Member since February 14, 2016
Giselle is a UX designer with 15+ years of experience. She started as a web-content designer & has worked as an information architect for various businesses. At the Nokia Institute of Technology, she had the opportunity to work on mobile projects for Nokia & Microsoft as a UX researcher & Interaction Designer, where later she became the UX Team Manager. Giselle is an Agile UX advocate and speaker with ScrumMaster and Product Owner certifications.
Giselle is now available for hire
  • UX/UI Design Consultant
    2016 - PRESENT
    Freelance Work
    • Developed interaction designs: navigation flows, and prototypes/wireframes of different levels of fidelity for websites and mobile apps.
    • Worked with Brazilian clients.
    • Taught UX and Lean UX at the Trampolim Academy - a platform for experience and knowledge sharing that offers training in innovation and the ITC area.
    • Developed UX solutions: including user research, usability testing, and product conceptualizations.
    Technologies: Wireframing & Prototyping (Axure, OmniGraffle, UXPin), UX Research, Usability Tests, Personas, Card Sorting, UX Methods
  • UX Team Lead
    2012 - 2015
    Nokia Institute of Technology (INdT)
    • Began working at INdT as a Senior Interaction Designer. Four years later, became the UX Team Lead of a multidisciplinary team distributed across two sites in Brazil (Recife and Manaus);
    • Dealt with competence development, creation of project proposals, and management of the budget and allocation.
    • Other challenges included UX evangelization within the company and knowledge-sharing and educational activities directed towards universities and the UX community via training, workshops, and other events.
    • Developed a showcase to present the design team's work:
    • ...
    Technologies: User-Centered Design, Team Management, Agile Methodologies
  • Master's degree in Journalism
    2003 - 2004
    UNI-BH | University Center of Belo Horizonte - Belo Horizonte, MG, Brazil
  • Bachelor's degree in Social Communication and Advertising
    1996 - 1999
    UNI-BH | University Center of Belo Horizonte - Belo Horizonte, MG, Brazil
  • Information Architecture (IA)16 years
  • Desktop16 years
  • Interactive Prototypes10 years
  • Axure RP Pro9 years
  • Mobile UX8 years
  • UX Research8 years
  • Usability Testing8 years
  • Sketch1 year
  • Axure RP Pro
  • Sketch
Recife - State of Pernambuco, Brazil
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