
Grace Karuga
Verified Expert in Design
Designer
Austin, TX, United States
Toptal member since April 1, 2025
Grace specializes in design thinking and problem-solving to boost engagement, performance, and ROI and has five years of experience optimizing Salesforce for top-tier clients in banking, eCommerce, and telecom. She has delivered impactful results for AT&T, Equifax, and JP Morgan. As a Salesforce Certified Admin and UX Consultant, Grace focuses on interaction design and iconography, ensuring functional, visually compelling solutions that solve business problems and drive meaningful impact.
Portfolio
Work Experience
User Experience Consultant
Salesforce
- Collaborated with Jack Henry's cross-functional Salesforce team to build and deploy custom solutions, delivering seamless integrations and fostering efficient collaboration between developers, architects, and administrators.
- Spearheaded user experience optimization for AT&T, conducting comprehensive user research, testing, and usability studies, improving user satisfaction by 40% and reducing support inquiries.
- Facilitated effective communication between clients, project stakeholders, and internal teams to ensure alignment with business goals and project objectives, resulting in a 95% client satisfaction rating.
- Resolved technical issues for OpenText's Salesforce platform, identifying and implementing performance improvements that led to a 50% reduction in system downtime and enhanced user productivity.
- Designed and executed comprehensive user testing strategies, leveraging insights to improve user interface layouts, navigation, and accessibility across all client projects.
UX Designer
Skin Wins
- Developed user flows, sketches, and wireframes for mobile apps and responsive web designs, increasing user engagement by 25%.
- Designed beta versions of mobile apps and web pages, incorporating user feedback and analytics data to improve overall performance.
- Conducted usability testing for mobile app prototypes and web pages, identifying critical areas for improvement and driving a 40% enhancement in user satisfaction.
- Optimized information architecture and designed comprehensive design systems, ensuring a consistent and seamless user experience across all platforms.
- Developed and implemented new navigation systems, increasing user satisfaction and efficient content discoverability.
- Created visually appealing, high-fidelity prototypes and wireframes to effectively communicate design concepts and streamline the development process, reducing development time by 30%.
UX Designer
Hopeful Inc
- Collaborated with C-level executives to revamp Hopeful's AI platform for nonprofit organizations, resulting in a 50% increase in platform adoption and user engagement.
- Designed and implemented an all-in-one platform solution, improving workflow efficiency and user satisfaction based on findings from contextual inquiries, usability tests, user research, competitive analysis, and heuristic evaluations.
- Created high-fidelity prototypes and conducted user interviews, leading to a 40% improvement in overall user experience and a 60% increase in customer retention.
- Established effective communication channels with C-level executives and marketing leads, ensuring alignment with business objectives and successful project delivery.
- Streamlined user workflows and designed a comprehensive dashboard, empowering nonprofit organizations to monitor and analyze social media performance.
Education
Bachelor's Degree in Fine Art
Rutgers University - New Brunswick NJ, USA
Certifications
Salesforce Administrator Certification
Salesforce
UX Design Course (Career Foundry)
General Assembly
Skills
Tools
Lightning Design System, Salesforce Lightning Design System (SLDS), Adobe, Miro, Figma to Shopify, Figma Plugins, FigJam, Sketch
Platforms
Figma, Salesforce, Shopify, Microsoft
Other
Design, UX Design, UX Pattern Design, UI Design, User Research, Design Systems, Usability Testing, User Interviews, User Interface (UI), User Experience (UX), Landing Pages, Landing Page Design, Websites, Printmaking, Salesforce.com Administration, Web UX Design, Web Usability, Material Design, Material UI, User Flows, Journey Mapping, Responsive Web Design (RWD), Visual Design, Web Design, Web UI Design, Shopify Design, Squarespace, Product Design, Design Books, Books, Book Design & Illustration, Book Cover Design, Editorial Design, UX Branding, Graphic Design, Illustration, Communication, System Design, Medtech, Cosmetics, Wellness as a Service (WaaS), Medical Spa, eCommerce UX, Skincare, Inclusive Design, Wellness, Beauty Products, Minimal UI, Holistic UX Design, SaaS, Data Analytics, Nonprofits, Social Media APIs, Cross-platform UX, Social Impact, Travel, User Groups, Tourism, Customer Experience, User Experience Design, Decision Support Systems, Decision Analysis, Decision Modeling, Data-driven Decision-making, Usability, Mobile App Design, Salesforce Customization, Data Management, Salesforce Knowledge, User Management, Security Policies & Procedures, Accessibility, Reports, Dashboards, User Workflows, Process Flows, Data Modeling, Data Validation, App Exchange Apps, Salesforce Lightning, Salesforce Reports, Knowledge Management, Customization
Experience
- Figma - 5 years
- Design - 5 years
- UX Design - 5 years
- System Design - 5 years
- Salesforce.com Administration - 5 years
- UX Pattern Design - 5 years
- Lightning Design System - 3 years
- Salesforce Lightning Design System (SLDS) - 3 years
Tools
- Lightning Design System
- Salesforce Lightning Design System (SLDS)
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