Design Lead for Amazon Appstore for Android (Sr. UX Designer)
2017 - 2018
- Drove the redesign, testing, and launch of Amazon’s Appstore for Android.
- Explored, evaluated, and pitched new next-gen 'What if' product initiatives that scale across localized marketplaces (US, India, Japan, EU).
- Concepted, prototyped, and pitched a new Alexa/Appstore integration focused on bridging relationships for game developers and customers.
- Designed, pitched, tested, and launched a new Cash Back experience that rewards customers for their purchases on Appstore by providing them with 5% back to use across Amazon.
- Designed, tested, and launched a new app store experience for our India customers. This experience provided free apps and games for customers. We wanted to see the lift in engagement with a completely free app store experience.
Technologies: Sketch, Sketch Animate, Flinto, Photoshop, Illustrator, After Effects, InDesign