Hannah Schauer, Designer in St. Petersburg, FL, United States
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Hannah Schauer

Verified Expert  in Design

UX Designer

Location
St. Petersburg, FL, United States
Toptal Member Since
April 19, 2017

Hannah is an exceptional design expert who excels at translating complex requirements into stunning, modern products. Her human-centered, research-driven approach elevates strategy, derisks products, and transforms brands. She has built a powerhouse portfolio partnering with renowned Fortune 500s like Alcon, Amazon, CBRE, Deloitte, Forbes, Procter & Gamble, Pfizer, Verizon, Walmart, and Wyndham. Hannah is a multifaceted leader, leading end-to-end product conceptualization and execution.

Portfolio

Work Experience

User Experience Architect and Design Consultant

2016 - PRESENT
Brand Theory
  • Started my independent consultancy practice, Brand Theory, that expanded in 2023 into a boutique UX, product strategy, and content studio. We partner with budding startups and Fortune 500 leaders in healthcare, wellness, and enterprise design.
  • Built human-centered, research-driven experiences for the world's leading Fortune 500 companies and cutting-edge startups. We work with ambitious brands to build transformative products focused on empathy and inclusive technology.
  • Offered core services like digital product design and strategy and curated content and bespoke brand consultations including audits and roadmap strategies.
Technologies: CSS, HTML, Adobe CC, Apple Keynote, Zeplin, InVision, Sketch, User Interviews, Research, Market Research, Competitive Analysis, Market Research & Analysis, Usertesting.com, Copywriting, Presentations, Communication, Collaboration, UI Prototyping, Fintech, User Personas, User Stories, Product Benchmarking, Information Architecture (IA), Interaction Design (IxD), UX Principles, Team Management, Quantitative User Research, WordPress, App Design, UX Wireframes, UI Components, Minimal UI, Design Thinking, Conceptual Design, Strategy, Strategic Design, Design Strategy, Collateral Design, Typography, Color Palettes, Education, Communication Design, Content Strategy, Consumer Behavior, Web App UX, Elementor, Icon Design, Mobile Design, Storytelling, Product Pages, Landing Pages, UI Motion, Motion Design, Scroll Animations, Surveys, Sampling, Customer Insights, Statistical Analysis, Data Visualization, Remote User Testing, Feature Prioritization, WCAG 2, Internet of Things (IoT), CX Strategy, Customer Experience, Digital Transformation, Direct to Consumer (D2C), iOS, Mobile Prototypes, Startups, Minimum Viable Product (MVP), Stakeholder Management, Agile UX, Design Leadership, Mobile-first Design, Cross-functional Collaboration, Competitor Analysis & Profiling, User Validation, Low-fidelity Prototypes, High-fidelity Prototypes, User Onboarding, Interactive Design, Interviews, Google Sites, Google Sheets, Interactive Prototypes, Pitch Decks, Qualitative Research, Focus Groups, Qualitative Reports, Big Data UX Designer, UI Audits, Web UX Design, Analytics, Complex Web Systems, User-centered Design (UCD), Human-computer Interaction (HCI), Team Leadership, Discovery Workshops, Miro, Industrial Equipment, Industrial & Manufacturing, Machinery, Human-centered Design (HCD), System Design, Web UI Design, Mobile UI, Logo Design, Heuristic Analysis, User Journey Maps, UX Workshops, Business Intelligence (BI), Sales & Marketing, Heatmaps, Discovery, Card Sorting, Google Analytics, Cross-functional Design, Workflow, iOS UX Design, UX Assessment, Design Reviews, Scrum, Heuristic Evaluation, Quantitative Research, Validated User Research, User Acceptance Testing (UAT), Brand Strategy, Color Theory, Data Analysis, Design Thinking Facilitation, Design, DevOps, Consulting, Brand Guidelines, Customer Relationship Management (CRM), Consumer Products, Newsletters, Blogs, Component-based Development, Responsive Layout, Responsive UI, Document Management, HTML5

Product Design Consultant

2020 - 2024
Ergomotion Inc
  • Executed mobile and web applications for Ergomotion, the world's leading innovator in adjustable bed technology. I singlehandedly designed their three core departments, specifically smart beds, performance sports, and health and wellness.
  • Conceptualized, designed, and executed mobile, website, and wearable designs across their entire digital presence. This included market prototypes, MVP designs, platform enhancements, and conversion-driving website enhancements.
  • Built and maintained design systems, as well as mobile and website designs for six applications, including digital companion apps, promotional websites, and a SaaS health monitoring platform.
Technologies: Product Design, UI Design, UX Design, Web App Design, Mobile App Design, Low-fidelity Prototypes, High-fidelity Prototypes, Interactive Design, Interviews, Big Data Architecture, Big Data UX Designer, WebApp, User-centered Design (UCD), Team Leadership, Discovery Workshops, Miro, Industrial Equipment, Industrial & Manufacturing, Machinery, Human-centered Design (HCD), Medical Software, System Design, Web UI Design, Mobile UI, Logo Design, White Label Design, Heuristic Analysis, User Journey Maps, UX Workshops, Advertising, Sales & Marketing, Heatmaps, Discovery, Card Sorting, Google Analytics, Cross-functional Design, Workflow, iOS UX Design, Software as a Service (SaaS), Health & Wellness, Best Practices in Design, UX Assessment, Design Reviews, Scrum, Heuristic Evaluation, Quantitative Research, Validated User Research, User Validation Testing, Brand Strategy, Color Theory, Data Analysis, Design Thinking Facilitation, Healthcare, Pitch Deck Consultant, Sales Pitches, Design, DevOps, Brand Guidelines, Newsletters, Blogs, Component-based Development

User Experience Design Consultant

2022 - 2023
Purple
  • Designed an app with digital remote capabilities to control Purple's D2C smart beds.
  • Built an app within Purple's brand guidelines. Executed all UI/UX, including the design system build, and oversaw agile development and release.
  • Built and executed feature enhancements and oversaw the release.
Technologies: Figma, Mobile-first Design, Competitor Analysis & Profiling, User Onboarding, Responsive Design, Interviews, Team Leadership, Discovery Workshops, Consumer-facing Product Design, Human-centered Design (HCD), Medical Software, Mobile UI, White Label Design, UX Workshops, Discovery, iOS UX Design, UX Assessment, Design Reviews, Unmoderated Remote Usability Testing, Brand Guidelines, Consumer Products, Newsletters, Blogs, Component-based Architecture, Component-based Development, Responsive Layout

User Experience Design Consultant

2022 - 2023
Verizon (Contract)
  • Led business requirements gathering, user experience design, user interface design, and handoff to dev in Jira for an internal data privacy platform to ensure compliance with privacy regulations.
  • Worked with stakeholders to understand their business processes and built journey maps to convey how the software creates more efficient business operations.
  • Set up and led biweekly Jira-based sprints working with project managers and ensuring on-time delivery.
  • Crafted a design system library in AdobeXD and built new UI components as needed while upholding Verizon's corporate branding, thus establishing a scalable design file for product expansion.
Technologies: Adobe, Journey Mapping, Jira, Sprints, Agile Sprints, Web UX, Internal Systems, Component Libraries, Sampling, Customer Insights, Accessibility, Web Accessibility, Data Visualization, Remote User Testing, Feature Prioritization, CX Strategy, Customer Experience, Digital Transformation, Minimum Viable Product (MVP), Stakeholder Management, Agile UX, Design Leadership, Marketplaces, Data-driven Dashboards, Dashboards, Web Dashboards, Data-driven Templates, Cross-functional Collaboration, Competitor Analysis & Profiling, High-fidelity Prototypes, User Onboarding, Responsive Design, Edtech Design, Interviews, Service Design, Big Data, Big Data Architecture, Big Data UX Designer, UI Audits, Web UX Design, WebApp, Complex Web Systems, User-centered Design (UCD), Human-computer Interaction (HCI), Team Leadership, Discovery Workshops, Enterprise Application Design, Design Workshops, Responsive Web Apps, Human-centered Design (HCD), System Design, Web UI Design, User Journey Maps, UX Workshops, Business Intelligence (BI), Discovery, Google Analytics, Cross-functional Design, Workflow, Software as a Service (SaaS), CRM Design, Best Practices in Design, UX Assessment, Design Reviews, Scrum, Quantitative Research, Unmoderated Remote Usability Testing, Validated User Research, User Acceptance Testing (UAT), Playbook, Data Analysis, User Surveys, User Workflows, Complex Application User Interfaces (UI), Design Thinking Facilitation, Design, DevOps, Consulting, Data-heavy Design, Telecommunications, Brand Guidelines, Customer Relationship Management (CRM), Component-based Architecture, Component-based Development, Responsive Layout, Responsive UI, Document Management

User Experience Design Consultant

2021 - 2022
Wyndham Hotel & Resorts (Contract)
  • Designed and executed a Salesforce-based operations platform for Wyndham's franchisees to independently manage their day-to-day operations and complete online applications for new hotels.
  • Developed and managed the component design system aligned with Wyndham's corporate identity and based on Salesforce's Lightning Design System.
  • Planned and managed JIRA-based development sprints.
  • Conducted discovery workshops with key stakeholders from Wyndham's corporate team and executed designs of off-key franchise personas.
Technologies: Figma, Jira, SaaS, Salesforce, Salesforce Sales Cloud, Responsive Web Design (RWD), Design Systems, Marketplace Design, Presentation Design, User Interviews, Research, Market Research, Competitive Analysis, Market Research & Analysis, Copywriting, Presentations, User Stories, Product Benchmarking, UX Principles, Team Management, Content Strategy, B2C, Web, Icon Design, UX Audits, Component Libraries, Customer Insights, Accessibility, Web Accessibility, Feature Prioritization, CX Strategy, Customer Experience, Digital Transformation, Minimum Viable Product (MVP), Stakeholder Management, Agile UX, Design Leadership, Dashboards, Web Dashboards, Data-driven Templates, Mobile-first Design, Cross-functional Collaboration, Competitor Analysis & Profiling, High-fidelity Prototypes, User Onboarding, Responsive Design, Interviews, Service Design, UI Audits, Web UX Design, WebApp, Complex Web Systems, User-centered Design (UCD), Human-computer Interaction (HCI), Team Leadership, Discovery Workshops, Enterprise Application Design, Design Workshops, Responsive Web Apps, Consumer-facing Product Design, Human-centered Design (HCD), System Design, Web UI Design, User Journey Maps, UX Workshops, Business Intelligence (BI), Discovery, Google Analytics, Cross-functional Design, Workflow, Software as a Service (SaaS), CRM Design, Best Practices in Design, UX Assessment, Design Reviews, Scrum, Unmoderated Remote Usability Testing, Validated User Research, User Acceptance Testing (UAT), User Validation Testing, Playbook, Data Analysis, User Surveys, User Workflows, Design Thinking Facilitation, Design, DevOps, Consulting, Data-heavy Design, Brand Guidelines, Customer Relationship Management (CRM), Consumer Products, Component-based Architecture, Component-based Development, Responsive Layout, Responsive UI, Booking Systems, Hospitality, Hotels & Lodging, Document Management

User Experience Design Consultant

2020 - 2021
Chick-fil-A (Contract)
  • Revamped the Chick-fil-A Rewards rewards website presence and iOS and Android-based mobile apps, introducing a fourth customer rewards tier and better communicating member benefits.
  • A/B tested layout options for displaying reward products and their points value, communicated findings to the Chick-fil-A corporate team, and recommended the layout with the best performance metrics.
  • Built the website, mobile, and design system components in Figma aligned with Chick-fil-A's corporate identity.
Technologies: Figma, Web UX, Web UI, App UX, App UI, iOS UI Design, Responsive Web Design (RWD), Design Systems, Market Research & Analysis, Copywriting, UX Principles, Team Management, Web App UX, Mobile Design, Component Libraries, Customer Journeys, Customer Insights, WCAG 2, Direct to Consumer (D2C), Mobile Prototypes, Stakeholder Management, Design Leadership, Cross-functional Collaboration, Competitor Analysis & Profiling, Food Ordering Platforms, Loyalty Programs, Interviews, UI Audits, Discovery Workshops, Responsive Web Apps, Consumer-facing Product Design, Human-centered Design (HCD), Mobile UI, User Journey Maps, UX Workshops, Advertising, Sales & Marketing, iOS UX Design, UX Assessment, Design Reviews, Unmoderated Remote Usability Testing, Validated User Research, User Validation Testing, User Workflows, Consumer Products, Component-based Architecture, Responsive Layout, Responsive UI

User Experience Design Consultant

2020 - 2021
Procter & Gamble (Contract)
  • Led the user research and discovery workshops on privacy policy language and unification of the brand family's across P&G's portfolio.
  • Created A/B tested concepts for P&G's privacy policy landing page.
  • Established design system, UI/UX designs in Figma, and built component-based layout pages for P&G's internal training platform.
Technologies: Sketch, UX Prototyping, Rapid Prototyping, Figma, Agile, Responsive Web Design (RWD), Design Systems, Presentation Design, Research, Market Research, Competitive Analysis, Market Research & Analysis, Usertesting.com, Copywriting, Presentations, User Stories, Product Benchmarking, UX Principles, Team Management, Content Strategy, B2C, Web, Icon Design, UX Audits, Mobile Design, Component Libraries, Product Pages, Sampling, Customer Insights, Accessibility, Web Accessibility, Remote User Testing, Feature Prioritization, WCAG 2, Direct to Consumer (D2C), Design Leadership, Marketplaces, Dashboards, Web Dashboards, Data-driven Templates, Learning Management Systems (LMS), Education Technology (Edtech), Cross-functional Collaboration, Chatbots, UI Audits, Web UX Design, WebApp, Complex Web Systems, Discovery Workshops, Enterprise Application Design, Design Workshops, Responsive Web Apps, Consumer-facing Product Design, Human-centered Design (HCD), Web UI Design, UX Workshops, Sales & Marketing, Discovery, Card Sorting, Best Practices in Design, UX Assessment, Design Reviews, Heuristic Evaluation, Quantitative Research, Validated User Research, User Validation Testing, Consumer Products, Component-based Architecture, Responsive Layout, Responsive UI

User Experience Specialist

2020 - 2020
Forbes Media
  • Acted as a UX architect, UX researcher, and design consultant for a fintech startup backed by Forbes.
  • Architected and built a B2C AI-powered robo-investor mobile app from concept to full-scale launch with a waitlist of 40,000+ users.
  • Created design sprints to rapidly execute design concepts, explore feature sets and prioritize MVP requirements.
Technologies: Fintech, UX Design, Ideation, Mobile UX Design, Web App UX, Ideation Workshops, Gamification, Data Visualization, Feature Prioritization, WCAG 2, Minimum Viable Product (MVP), Chatbots, UI Audits, Enterprise Application Design, Design Workshops, Consumer-facing Product Design, Mobile UI, UX Workshops, Advertising, Cross-functional Design, iOS UX Design, UX Assessment, Quantitative Research, Validated User Research, Consumer Products, Component-based Architecture, Financial Products, Financial UX, Responsive Layout, Responsive UI

Senior User Experience Architect

2019 - 2020
Vanguard (Contract)
  • Served as the lead UX architect for Buku, an educational kids finance mobile app by Vanguard.
  • Defined the flow maps, built wireframes, and constructed pixel-perfect comps.
  • Led the exploratory UX design sprints and presented our findings to stakeholders.
Technologies: Sketch, User Flows, iOS UI Design, Finance, Copywriting, UX Principles, Team Management, Product Discovery, School, Mobile Design, Mobile Prototypes, Agile UX, Dashboards, Edtech Design, Consumer-facing Product Design, Mobile UI, UX Assessment, Validated User Research, Consumer Products, Financial Products, Financial UX, Responsive Layout, Responsive UI

Senior User Experience Architect

2019 - 2020
Entertainment Benefits Co. (Contract)
  • Designed iOS and Android apps for corporate benefits provider with over 60 million users.
  • Conducted competitive analysis, built wireframes and prototypes to test concepts.
  • Created sitemaps, flow maps, and annotated wireframes for development.
  • Presented UX design and research findings to key leadership.
  • Developed new design system components, upholding brand standards for the world’s most prominent entertainment brands, Disney®, Universal Orlando Resort™, and Cirque du Soleil®, featured within the application.
Technologies: Apple Keynote, Zeplin, InVision, Abstracts, Sketch, iOS UI Design, UX Principles, Team Management, B2C, UX Audits, Mobile Design, Sampling, Mobile Prototypes, Loyalty Programs, Mobile UI, UX Assessment, Validated User Research, Responsive Layout, Responsive UI, Hospitality

Senior User Experience Consultant

2017 - 2020
Mobiquity
  • Led UX research and information architecture for a digital consultancy agency enlisted by leading global brands in healthcare, information technology, SaaS, B2B, and B2C.
  • Worked in cross-functional teams to build the best experience and surpass client requirements.
  • Conducted discovery sessions, usability evaluations, and user testing.
  • Crafted MVP feature sets, user personas, and journey maps.
  • Developed IA systems, site maps, user flows, annotated wireframes, and interactive prototypes.
  • Communicated research synthesis, design concepts, and iterative work during client presentations and workshops.
  • Advised UX designers and the development team throughout the product lifecycle and in an agile environment.
Technologies: Adobe CC, Apple Keynote, Zeplin, InVision, Abstracts, Sketch, Figma, Responsive Web Design (RWD), Design Systems, User Interviews, Research, Market Research, Competitive Analysis, Market Research & Analysis, Usertesting.com, Presentations, Communication, InVision App, User Personas, Information Architecture (IA), UX Principles, Team Management, Quantitative User Research, Product Discovery, Web, Web App UX, Icon Design, Mobile Design, Product Pages, Surveys, Data Visualization, Mobile Prototypes, Agile UX, Low-fidelity Prototypes, UI Audits, User-centered Design (UCD), Automotive, Mobile UI, Card Sorting, Google Analytics, Cross-functional Design, CRM Design, UX Assessment, Heuristic Evaluation, Validated User Research, Responsive Layout, Responsive UI

User Experience Design Consultant

2019 - 2019
Kum&Go (Contract)
  • Introduced online ordering via the company's website and mobile app.
  • Completed user discovery workshops to gain insight into customer needs and pain points; open-ended discussions, empathy mapping, worst case activities, and prototype reviews were facilitated.
  • Released online ordering for over 250 Kum&Go stores across 11 states.
  • Received 4.7/5.0 stars on the iOS App Store for the platform .
Technologies: Sketch, User Flows, UX Research, User Research, UX Flows, B2C, Mobile Design, Food Ordering Platforms, Loyalty Programs, Consumer Products, Responsive Layout, Responsive UI

Senior User Experience Architect and Designer

2019 - 2019
CBRE | Hana (Contract)
  • Worked with CBRE, the world’s largest commercial real estate company, on its subsidiary release of Hana, a worldwide shared workspace and coworking brand.
  • Designed the Hana member portal for user onboarding, conference room scheduling, payments, and tech support.
  • Contributed to the design system in a collaborative creative team, developing website, member portal and mobile app.
Technologies: Zeplin, InVision, Abstracts, Sketch, Marketplace Design, B2C, Web, Web App UX, Product Pages, Marketplaces, Google Analytics, Consumer Products, Real Estate, Responsive Layout, Responsive UI

Lead User Experience Architect and Designer

2018 - 2019
Noken (Contract)
  • Consulted a millennial-inspired, trip-planning startup with $5 million in funding.
  • Reimagined a complex sales funnel for customer acquisition, simplifying design, and improving website conversion.
  • Conducted usability analysis and identifying key misses in user experience optimization on web and mobile.
  • Wireframed a new sign-up flow and promotional landing pages.
  • Implemented a design system to create cohesion across platforms.
Technologies: InVision, Sketch, B2C, Startups, CRM Design, Responsive Layout

Senior User Experience Architect

2018 - 2018
Anheuser Busch (Contract)
  • Designed Host It, an Alexa smart skill and companion mobile site, that lets party hosts create e-vites, collect RSVP responses and order food and drinks via Amazon.
  • Defined and optimized user flows, determining the best touch points for Alexa integration.
  • Completed wireframes for desktop and mobile and annotations for development handoff.
Technologies: Amazon, Amazon Alexa, Sketch, User Flows, iOS UI Design, User Interviews, Mobile Design, Chatbots, User Surveys, Responsive Layout

Senior User Experience Architect

2018 - 2018
Alcon (Contract)
  • Crafted a SaaS platform designed exclusively for ophthalmologists to make informed cataract corrective lens choices, minimize error, and improve patient surgical outcomes.
  • Completed user interviews and converted findings into defined applications features.
  • Built wireframes and an interactive prototype for user testing.
  • Completed prototype testing with a target audience of 25 ophthalmologists at the American Academy of Ophthalmology summit.
Technologies: Sketch, InVision, User Flows, User Interviews, Product Discovery, Customer Journeys, Big Data, Big Data UX Designer, Complex Web Systems, Enterprise Application Design, On-screen Displays (OSD), Responsive Web Apps, Medical Software, Card Sorting, Software as a Service (SaaS), Health & Wellness, Best Practices in Design, User Validation Testing, Complex Application User Interfaces (UI), Healthcare, Responsive Layout

Senior User Experience Architect

2017 - 2018
Pfizer (Contract)
  • Led a team made up of a discovery architect and designer for an RA pain management companion mobile app.
  • Facilitated exploration workshops with key stakeholders from Pfizer's executive team.
  • Developed an experience roadmap defining the opportunity space and plan for market release.
Technologies: Sketch, User Flows, User Interviews, Product Discovery, Mobile Design, Chatbots, Enterprise Application Design, Responsive Web Apps, Medical Software, Health & Wellness, Best Practices in Design, Healthcare

Senior User Experience Architect and Designer

2017 - 2018
Walmart (Contract)
  • Modernized the Walmart Pickup consumer kiosk for hassle-free grocery pickup.
  • Created the backend dashboard for employees to manage orders and load/unload grocery bins via robotics.
  • Facilitated three rounds of iterative wireframes, producing detailed, annotated wireframes for development.
  • Constructed and delivered Zeplin visual designs, in line with the Walmart brand style guide.
  • Supported the agile-based development team through sprints and release.
Technologies: Zeplin, Sketch, User Flows, Marketplaces, Big Data UX Designer, Analytics, On-screen Displays (OSD)

Senior User Experience Architect

2017 - 2018
Amazon (Contract)
  • Engaged with Amazon to release shuttle services at the 2018 AWS re:Invent conference.
  • Spearheaded design for transportation dashboard, monitoring and controling 400 shuttles and routes.
  • Facilitated the shuttle feature release in the iOS and Android mobile apps for 40,000 conference attendees.
  • Created UX workflows, wireframes and supported visual designer.
Technologies: Zeplin, InVision, Sketch, Marketplace Design, Marketplaces, Big Data, Big Data Architecture, Big Data UX Designer, Analytics, Responsive Web Apps, Software as a Service (SaaS), Public Transportation, User Surveys, Complex Application User Interfaces (UI)

Senior User Experience Architect

2017 - 2017
University of Pittsburg Medical Center (Contract)
  • Constructed news, appointment reminder, and document storage platform for healthcare patients.
  • Defined design epics to determine the app functionality and flow.
  • Completed annotated wireframes for the iOS and Android-based applications.
  • Supported a visual designer to craft a fresh, modern and intuitive redesign.
Technologies: Sketch, User Interviews, Medical Software

Director of Marketing and User Experience Design

2014 - 2016
AllisonAvery (A Company of Online Initiatives)
  • Directed the marketing and design for a Shopify-based eCommerce startup, yielding 15,000 orders in 10 months.
  • Envisioned the AllisonAvery brand, completing the competitive analysis, wireframes, and high-fidelity mockups.
  • Constructed design system for use on the website, digital promotion, and print collateral.
  • Led engineers on the development of the Shopify-based storefront.
  • Completed biweekly email marketing campaigns: concept generation, design, coding, and A/B testing.
Technologies: Mailchimp, CSS, HTML, Shopify, Adobe CC, Sketch, Communication, User Personas, Information Architecture (IA), Quantitative User Research, Sales & Marketing, Photoshop CC, Heatmaps, Email Template Design

Director of Marketing and User Experience Design

2014 - 2015
WhatSheBuys (A Company of Online Initiatives)
  • Re-imagined the digital experience for an eCommerce platform selling high-end luxury brands, including Longchamp, Diane Von Furstenburg, Tom Ford, and Missoni.
  • Independently crafted wireframes, prototypes, sitemap, logo, and design standards.
  • Oversaw the Magento site development, managing a team of ten while migrating and merchandising 19,000 SKUs.
  • Implemented bi-weekly emails with top campaigns generating $16,000 in 24 hours.
Technologies: Mailchimp, CSS, HTML, Magento, Adobe CC, Sketch, User Personas, Information Architecture (IA), Quantitative User Research, Sales & Marketing, Photoshop CC, Heatmaps, Email Template Design, Logistics

Marketing and Design Coordinator

2013 - 2014
Tucker-Davis Technologies
  • Rebranded the company website, print, and digital collateral to focus on customer acquisition.
  • Envisioned, sketched, and prototyped a $200,000 tradeshow booth built with scalable configurations.
  • Directed the scheduling and marketing at the Society for Neuroscience exhibition with over 30,000 attendees.
Technologies: Contact, CSS, HTML, Adobe CC, Communication, User Personas, Information Architecture (IA), Quantitative User Research, Analytics, Sales & Marketing, Photoshop CC, Heatmaps, Email Template Design
2011 - 2012

Master of Arts Degree in International Business

University of Florida - Gainesville, FL, USA

2008 - 2012

Bachelor of Science Degree in Business Administration - Marketing

University of Florida - Gainesville, FL, USA

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