Harshmita Singh
Verified Expert in Design
Designer
Delhi, India
Toptal member since September 9, 2022
Harshmita is a UI/UX designer with 8+ years of expertise in the field. She has collaborated with cross-functional teams and managers at both Big Tech companies and startups. Holding a master’s degree in design research, she specializes in creating user-centric products and delivering impactful design solutions. A meticulous professional, she thrives on solving complex challenges by aligning user needs with business objectives through her comprehensive design, research, and strategic skills.
Portfolio
Configurators and Quiz Design for Workplace Interior Designs
Future Value | Financial Planning | A Smart Dashboard
InsureWell Mobile Application
Rookery Mobile App
Work Experience
Founder
The Future Canvas
- Worked with esteemed organizations such as Hyatt Regency, Sotheby’s, and Cielo Coffee among others to deliver projects across the domains of website design, graphic design and brand strategy.
- Delivered projects to recurring clientele; 38% of all projects led to repeat business from them.
- Managed the end-to-end processes right from client onboarding to execution, including the on-time delivery to clients.
UI Designer
Baiyo Herbs LLC
- Designed an organized and visually appealing Shopify website that offered seamless navigation to customers. The design incorporated a compelling theme that perfectly aligned with the brand's identity.
- Implemented a seamless checkout process. Each checkout element was free from challenges, from the shopping cart to the payment options and payment process.
- Developed a responsive mobile design to meet the increasing demand of mobile shoppers, considering the unique characteristics of mobile web and incorporating a mobile-responsive design on the homepage for clear visibility on phones and tablets.
UX/UI Designer
The Stephen C. Rose Legacy Foundation
- Redesigned the Steve Fund website with the goal of enhancing customer engagement, SEO, and user experience through a visually appealing and user-centric interface.
- Optimized the website structure for a seamless user journey, featuring a user-friendly interface. Strategic placement of clear calls to action facilitated user engagement and desired actions such as newsletter sign-ups and resource access.
- Redesigned the website to prioritize performance and responsiveness across devices, ensuring an optimal user experience on desktops, laptops, tablets, and mobile devices through responsive design techniques.
- Did a meticulous redesign of the website, resulting in a visually captivating, SEO-friendly, and user-friendly platform that effectively connects with the target audience and delivers valuable resources and services.
Head of Creative Strategy
Officebanao
- Acted as a product manager for four essential products, including the discovery quiz for customer onboarding, the customer engagement platform, DAM software, and the B2B eCommerce store.
- Worked on customer journey flows and defined the company’s business model to identify the main products of the SaaS platform.
- Performed end-to-end management of the company website from design to deployment; curated and managed the social media presence across all platforms and ran social media campaigns.
- Helped the CRM and sales teams to prepare SOPs of the company.
- Strategized the branding and marketing calendar and idea bank.
- Curated and designed brand collaterals of the company.
Lead Design Strategist
Studiokon Ventures
- Researched and ideated technology initiatives to create room configurators for office interiors.
- Worked on the UI screens for the final development of the room configurators.
- Redesigned the website and all the print collaterals for the company.
Strategy Consultant
Learnify.Today
- Transformed their business from an offline model to an online model. Enhanced their B2B business and B2C clientele by refurbishing their website, branding, and digital collaterals.
- Conducted a competitor analysis and strategized the business model to increase the conversion rate.
- Provided end-to-end management of the company website from design to deployment.
- Curated and managed the social media presence across all platforms. Took responsibility for managing and running social media campaigns and strategizing their brand, marketing calendars, and idea bank.
Education
Master of Science Degree in Design Research
Humboldt University - Germany
Bachelor of Arts Degree in Interior Architecture and Design
Nottingham Trent University - United Kingdom
Certifications
UX Design Premium Mentorship Camp
Growth School
User Experience: The Beginner’s Guide
Interaction Design Foundation
Foundations of User Experience Design
Skills
Tools
Figma, Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Canva, Microsoft PowerPoint, Adobe Creative Suite, Adobe Experience Design (XD), Miro, DaVinci Resolve, Photoshop CC, InDesign CC
Platforms
Mobile, Web, WordPress, Shopify, Webflow, Webflow CMS
Industry Expertise
Education, Healthcare, Food & Beverage, Professional Services, Human Resources (HR)
Other
Visual Design, Research, UX Research, User Experience (UX), Mobile UX, User Research, UX Design, Design, UI Design, Web Design, Mobile UI, Web App Design, Branding, Presentation Design, Landing Page Design, Responsive Web Design (RWD), User Interface (UI), Product Design, UX Strategy, User Testing, Dashboard Design, App Design, Mobile Design, Email Marketing, Digital Newsletters, Pitch Decks, Websites, Mockups, Web Architecture, Graphic Design, Brochure Design, Print Design, Web UI, Data Visualization, User Interviews, User Personas, Mobile Apps, Web UI Design, Brand Identity, Usability Testing, High-fidelity Prototypes, Responsive UI, Apps, Strategic Design, SaaS, SaaS Design, Responsive Web Apps, Social Media Design, Banner Design, Sitemaps, Web UX Design, WordPress Themes, Annual Report Design, Report Design, Layout Design, UX Branding, Website Design, Web UX, Information Architecture (IA), Mobile App UI, Design Systems, Identity Design, Logo Design, Dark UIs, Dashboards, Feature Prioritization, New Product Development, UX Wireframes, Web App UI, Minimalism, MVP Design, Tables, UI Prototyping, UI Components, Mobile App Design, Web App UX, UX Audits, User Flows, User Journeys, Landing Pages, Mobile UI Design, Mobile UX Design, Mobile First, Responsive, Wireframing, UX Architecture, Prototyping, Template Design, eCommerce, Interaction Design (IxD), Social Media Platforms, Email Design, Email Template Design, Marketplace Design, Marketplaces, B2B, Illustration, Brochures, Commercial Real Estate, CRM Design, Native Mobile Apps, Brand Design, Social Media, WordPress Design, Design Strategy, Communication Design, A/B Testing, Brand Guidelines, Corporate Branding, Social Media Marketing (SMM), Lean, Analytical Dashboards, Interactive Prototypes, B2C, Web Application Design, Educational Platform Design, eCommerce UI, Holistic UX Design, Digital Project Management, Design Workshops, User Workshops, eCommerce Design, Interactive UI, Software as a Service (SaaS), Landing Page Optimization, White Label Design, Packaging, Newsletter Design, Customer Relationship Management (CRM), Design Documentation, Conversion Rate Optimization (CRO), Digital Product Design, Squarespace, Elementor, Visual Identity, Web Applications, Flat Design, eCommerce UX, Android UI Design, Competitor Analysis & Profiling, Android App Design, iOS App Design, Enterprise SaaS, Enterprise Application Design, User Journey Maps, Machine Learning, Algorithms, Responsive Design, Style Guides, HubSpot, Marketing Design, React, Search Engine Optimization (SEO), Shopify Design, Parallax Design, Shopify Customizations, Finance, Work Portfolio Design, Cosmetics, Skincare, glassbottle, Box Packaging, Web Dashboards, 3D Design
Experience
- Branding - 6 years
- Visual Design - 6 years
- UX Research - 5 years
- UI Design - 5 years
- Mobile App UI - 4 years
- UX Design - 4 years
- Figma - 3 years
Tools
- Figma
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