Herculano Campos, Designer in Sofia, Bulgaria
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Herculano Campos

Verified Expert  in Design

Bio

Herculano is an award-winning senior product designer with over a decade of experience working with Intel, Vodafone, Roche, Janssen, and others. He follows a customer-centered approach and goes across all stages of digital products, from discovery to delivery. Herculano has worked with different company sizes, international cultures, teams, processes, and technologies. He has learned front-end development which gives him a complete understanding of engineering and production challenges.

Portfolio

Work Experience

Product Design Lead

2022 - 2022
StreamNative
  • Led the product design of the provisioning and onboarding initiatives, moving the product to become fully self-served.
  • Started the practice of collaborative product discovery with PMs, designers, and engineers, which brought our team closer and improved our outcomes.
  • Implemented user research and continuous discovery initiatives, bringing the product team closer to customers, and enhancing our product discovery.
Technologies: Figma, Dovetail, Intercom, HubSpot, Notion, Maze, Usability Testing, Web App Design, High-fidelity Mockups, Wireframing, Web App UX, B2B, Web App UI, UX Audits, User Interface (UI), Tailwind CSS, User Experience (UX), User Flows, Stakeholder Management, Stakeholder Engagement, SaaS, UX Wireframes, Information Architecture (IA), Onboarding, Product Design, UX Design, UI Design, User Testing, Responsive Web Apps, Design Workshops, Enterprise SaaS, Ideation, Design, UI Prototyping, Component Libraries, Web UX, Web UI, Storybook, UX Prototyping, Mockups, User Journeys, App Design, UX Branding, SaaS Design, Design Leadership, User Stories, User Needs, User Paths, UX Workshops, Workshops, Discovery Workshops, Ideation Workshops, Visual Design, Design Systems, Design Management

Lead Product Designer

2020 - 2021
Soul Machines
  • Led the design of the Digital DNA Studio, Soul Machine's product for deploying, managing, and creating digital humans.
  • Oversaw creating, documenting, and maintaining the Heart design system. It was built from the ground up while migrating from Sketch to Figma.
  • Worked as part of the experience team, helping shape the strategy and processes of the company's products in collaboration with product managers, engineers, designers, and business stakeholders.
Technologies: Figma, Miro, Notion, Jira, Confluence, Design Systems, Usability Testing, Web App Design, High-fidelity Mockups, Wireframing, Web App UX, B2B, Web App UI, UX Audits, User Interface (UI), Dashboards, User Experience (UX), User Flows, Stakeholder Management, Stakeholder Engagement, SaaS, UX Wireframes, Information Architecture (IA), Onboarding, Product Design, UX Design, UI Design, User Testing, Responsive Web Apps, Design Workshops, Enterprise SaaS, Ideation, Design, UI Prototyping, Component Libraries, Web UX, Web UI, Storybook, UX Prototyping, Mockups, User Journeys, App Design, UX Branding, SaaS Design, Design Leadership, User Stories, User Needs, User Paths, Workshops, UX Workshops, Discovery Workshops, Ideation Workshops, Visual Design, Design Management, Web Dashboards

Senior Product Designer

2020 - 2020
ORCA
  • Worked with business management, product management, and engineers to understand customer needs and discover new opportunities for the product.
  • Created and documented ORCA's design system while delivering new features and supporting the development team.
  • Completed the redesign of the "True to Life" network graph from the ground up, which is the product's core functionality.
Technologies: Figma, Sketch, Miro, Jira, Notion, Design Systems, Data Visualization, Responsive Web Design (RWD), Usability Testing, Web App Design, High-fidelity Mockups, Wireframing, Web App UX, B2B, Web App UI, UX Audits, User Interface (UI), User Experience (UX), User Flows, Stakeholder Management, Stakeholder Engagement, SaaS, UX Wireframes, Information Architecture (IA), Onboarding, Product Design, UX Design, UI Design, User Testing, Responsive Web Apps, Enterprise SaaS, Ideation, Design, UI Prototyping, Component Libraries, Web UX, Web UI, Storybook, UX Prototyping, Mockups, User Journeys, App Design, UX Branding, SaaS Design, User Stories, User Needs, User Paths, Discovery Workshops, Visual Design

Senior Product Designer

2016 - 2020
Golden Arm
  • Led client projects from planning and design to front-end development.
  • Headed workshops, user research, and design sprints to understand our clients and their customers' needs.
  • Collaborated with Roche, PwC, Boeing, Mercedes-Benz, and Bublup.
Technologies: Sketch, Figma, Miro, Jira, Notion, Adobe Creative Suite, Data Visualization, Responsive Web Design (RWD), Usability Testing, Web App Design, High-fidelity Mockups, Wireframing, Web App UX, B2B, Web App UI, UX Audits, User Interface (UI), Dashboards, User Experience (UX), User Flows, Stakeholder Management, Stakeholder Engagement, UX Wireframes, Web Design, Mobile UI, Mobile UX, Mobile App Design, Healthcare IT, Information Architecture (IA), Onboarding, Product Design, UX Design, UI Design, User Testing, Responsive Web Apps, Design Workshops, Internet of Things (IoT), Enterprise SaaS, System Design, Ideation, Enterprise, Design, UI Prototyping, Component Libraries, Web UX, Web UI, Storybook, UX Prototyping, Mobile Design, Dashboard Design, Mockups, User Journeys, Mobile First, App Design, UX Branding, Design Leadership, User Stories, User Needs, User Paths, Workshops, UX Workshops, Discovery Workshops, Ideation Workshops, Visual Design, Design Systems, Google Material Design, iOS Design Guidelines, Design Management, Web Dashboards

Senior Interaction Designer

2013 - 2015
Intel
  • Participated in a team focused on health and life sciences, collaborating with researchers, developers, and scientists, and designing user interfaces, concepts, prototypes, and data visualization.
  • Worked on the RADAR-CNS project as a data visualization designer and developer, bringing millions of data points from health devices to the screen for analysis.
  • Worked with Janssen Pharmaceuticals as a data visualization designer and developer for the Compass project, digesting compound and genomics data to help researchers at Janssen discover new drugs.
  • Worked in a multi-disciplinary team of designers, researchers, and developers overseeing creating concepts, prototypes, and products that help drive Intel’s differentiation with a particular focus on Android and Chrome operating systems.
  • Led the interaction design and user research of a significant project with our internal team and a user research agency.
  • Received the Division Recognition Award for delivering an innovative Android windowing concept.
Technologies: Sketch, HTML, CSS, JavaScript, Adobe Creative Suite, Data Visualization, Responsive Web Design (RWD), Usability Testing, Web App Design, High-fidelity Mockups, Wireframing, Web App UX, Web App UI, UX Audits, User Interface (UI), Dashboards, User Experience (UX), User Flows, Stakeholder Management, Stakeholder Engagement, UX Wireframes, Mobile UI, Mobile UX, Mobile App Design, Healthcare IT, Information Architecture (IA), Product Design, UX Design, UI Design, User Testing, Responsive Web Apps, Design Workshops, Internet of Things (IoT), System Design, Ideation, Enterprise, Design, UI Prototyping, Component Libraries, Web UX, Web UI, UX Prototyping, Mobile Design, Dashboard Design, Healthcare, Mockups, User Journeys, Mobile First, App Design, UX Branding, User Needs, User Paths, Workshops, UX Workshops, Discovery Workshops, Ideation Workshops, Visual Design, Design Management, Web Dashboards

UX Designer

2012 - 2013
Vodafone Group
  • Oversaw the development of the user experience of the connected devices and innovation teams, driving the user experience on every product from conceptualization to production.
  • Led the interaction design, user research, visual design, and front-end development of several projects with internal resources and contractors, supporting product managers and other stakeholders in this group.
  • Worked in the terminal team in close collaboration with the London team on the out-of-the-box experience for the Vodafone Amazon Kindle.
  • Received Superstar Innovation Hungry award for the Vodafone MachineLink 3G, appointed by the product owner.
Technologies: Sketch, HTML, CSS, JavaScript, Adobe Creative Suite, Jira, Responsive Web Design (RWD), Usability Testing, Web App Design, High-fidelity Mockups, Wireframing, Web App UX, Web App UI, UX Audits, User Interface (UI), User Experience (UX), User Flows, Stakeholder Management, Stakeholder Engagement, UX Wireframes, Mobile UI, Mobile UX, Mobile App Design, Information Architecture (IA), Product Design, UX Design, UI Design, User Testing, Responsive Web Apps, Design Workshops, Ideation, Enterprise, Design, UI Prototyping, Component Libraries, Web UX, Web UI, UX Prototyping, Mobile Design, Mockups, User Journeys, Mobile First, App Design, User Needs, User Paths, Workshops, UX Workshops, Discovery Workshops, Ideation Workshops, Visual Design, Design Systems, Google Material Design, iOS Design Guidelines

UX Designer and Co-founder

2011 - 2012
WATERDOG
  • Drove and led the interaction and visual design in the company, from conceptualization to production.
  • Co-founded MeetHub, a platform for matching and connecting people at events, partnering with engineers from ESA.
  • Worked on products for clients like Vodafone, Astra Zeneca, and Ivity Brand Corp.
Technologies: App UI, Mobile UX, Mobile UI, iOS, Android, Web UI, Web UX, User Experience (UX), User Interface (UI), UX Design, UI Design, Web App UI, Web App UX, Dashboard Design, App Design, UX Branding, User Needs, User Paths, Discovery Workshops, Ideation Workshops, Visual Design, Google Material Design, iOS Design Guidelines, Web Dashboards

UX Designer

2011 - 2011
OutSystems
  • Designed the 6.0 OutSystems agile platform, introducing the marketplace of templates for quick development.
  • Redesigned the Service Studio Windows app on a tight schedule and in close collaboration with engineering. We implemented several features that were not on the team's budget for that release.
  • Supported the marketing department in designing and developing the software edition chooser on the OutSystems website.
Technologies: App UI, App UX, Web UI, Web UX, Agile UX, App Design, SaaS Design, User Needs, User Paths, Discovery Workshops, Ideation Workshops, Visual Design

UX Designer

2009 - 2011
ALERT Life Sciences Computing
  • Acted as the team leader of the mobile applications team.
  • Built several applications for iOS and Android mobile platforms, including My Alert, Alert Student, Alert News, and Alert Pollens.
  • Co-founded ALERT’s mobile department after proactively making a mobile prototype of the MyAlert application and presenting it to the CEO.
Technologies: Mobile UI, Mobile UX, Web UX, Web UI, User Experience (UX), User Interface (UI), UX Design, UI Design, User Interviews, User Testing, Dashboard Design, Mobile First, App Design, User Needs, User Paths, Ideation Workshops, Visual Design, Google Material Design, iOS Design Guidelines

Interaction Designer

2008 - 2009
Ativism
  • Provided the interaction design and front-end development of Adobe Flex and AIR applications for event management.
  • Created an application to edit the layout of the badges for the events, which made the process more efficient.
  • Worked with brands, including IKEA, Vodafone, Newspaper, Nestlé, Sonae, and Unilever.
Technologies: Adobe Flash, Web UI, Adobe Creative Suite, JavaScript, HTML, CSS, Adobe Flex, Web UX, Visual Design, Web Design

Interaction Designer

2007 - 2008
Havas Group France
  • Worked on the web design and front-end development of promotional and institutional websites and web media in Euro RSCG 4D, now known as Havas.
  • Promoted after a couple of months of consistently delivering beyond expectations.
  • Collaborated with brands, including Optimus, Peugeot, Red Oak, Público, Luso, and Continente.
Technologies: User Interface (UI), Adobe Flash, User Experience (UX), Visual Design, Web Design

Education

2002 - 2007

Bachelor's Degree in Product Design

University of Aveiro - Aveiro, Portugal

Certifications

MARCH 2013 - PRESENT

Agile and Scrum

RippleRock

OCTOBER 2012 - PRESENT

Designing for Persuasion, Emotion, and Trust

Human Factors International

JUNE 2012 - PRESENT

Human-computer Interaction

Stanford University | via Coursera

NOVEMBER 2009 - PRESENT

Playable Environments: “The Sound of Thought”

Prof. André Sier, Faculty of Fine-Arts, University of Lisbon

Skills

Tools

Sketch, Miro, UX Canvas, UX Tools, Jira, Confluence, Adobe Creative Suite, Maze, Usertesting.com, Adobe Flash

Platforms

Figma, Web, Mobile, UserZoom, Userlytics, Dovetail, iOS, Android

Languages

HTML, CSS, JavaScript, Processing

Industry Expertise

Healthcare

Other

Product Design, Prototyping, Design Systems, Interaction Design (IxD), UX Design, UI Design, Mockups, Data Visualization, Web UX, App UX, Web App UX, UX Thinking, UX Review, Web UI, App UI, HTML UI, Human-computer Interaction (HCI), User Flows, User Needs, User Paths, UX Workshops, Design Workshops, Mobile UI, Mobile UX, User Interface (UI), Interface Design, Visual Exploration, Responsive Web Design (RWD), Usability Testing, Web App Design, High-fidelity Mockups, Wireframing, Web App UI, UX Audits, Dashboards, User Experience (UX), SaaS, UX Wireframes, Web Design, Mobile App Design, User Testing, Responsive Web Apps, Internet of Things (IoT), Enterprise SaaS, System Design, Ideation, Enterprise, Design, UI Prototyping, Component Libraries, UX Prototyping, Responsive UI, Mobile Design, Dashboard Design, User Journeys, Mobile First, App Design, SaaS Design, Visual Design, Google Material Design, iOS Design Guidelines, Design Management, Web Dashboards, Notion, UX Testing, Agile UX, Healthcare IT, Pharmacy, Design-driven Development (D3), DataViz, Human-robot Interaction, Stakeholder Interviews, Stakeholder Management, Stakeholder Engagement, Workshops, Discovery Workshops, Ideation Workshops, User Workshops, Workshop Facilitation, Competition Research, Competitor Analysis & Profiling, UX Strategy, CX Strategy, Personas, User Personas, User Interviews, Agile Sprints, Design Sprints, Sprints, Front-end Development, Graphs, B2B, Information Architecture (IA), Onboarding, Storybook, UX Branding, Design Leadership, User Stories, User Research, Psychology, Agile, Scrum, Brainstorming, UX Flows, D3.js, Mobile UX Design, Mobile UI Design, Finance, Financial UX, Spring, Intercom, HubSpot, Tailwind CSS, Adobe Flex, Art, Animation

Experience

  • Interaction Design (IxD) - 16 years
  • UI Design - 15 years
  • Prototyping - 15 years
  • Product Design - 15 years
  • UX Design - 15 years
  • User Research - 8 years
  • Design Systems - 8 years
  • Figma - 5 years
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