Hristo Butsev, Designer in Hackensack, NJ, United States
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Hristo Butsev

Verified Expert  in Design

Designer

Location
Hackensack, NJ, United States
Toptal Member Since
October 15, 2021

Hristo is an experienced designer with a keen interest and extensive knowledge in the fintech, real estate, and wellness sectors. He has collaborated with multiple startups and established companies in these industries across the US and EU. Throughout his career, Hristo has been involved in all stages of the project lifecycle, including conducting user research, performing user testing, developing user flows, creating wireframes and UIs, and building prototypes.

Portfolio

Work Experience

Lead Designer

2022 - PRESENT
neoshare AG
  • Evaluated management business requirements and provided creative solutions for solving complex user problems and business needs.
  • Defined user problems by analyzing user feedback and usage data points and marked down problem areas in the customer journey.
  • Created interactive web and mobile prototypes using Figma and provided visual artifacts.
  • Participated in user interviews and usability evaluation.
  • Started the initial design system with Figma and atomic design principles.
  • Collaborated with business stakeholders and development teams daily, guiding them through designs and applying changes if any technical or business limitations appeared.
Technologies: Figma, Jira, Confluence, Adobe, User Interface (UI), User Experience (UX), Design, Emerging Technologies, Mentorship, Team Mentoring, Adobe Suite, Design Systems, User-centered Design (UCD), Qualitative Research, Quantitative Research, Team Management, User Flows, Cryptocurrency Payments, Layout Design, Framer Prototyping, SaaS, Web Animation, Information Architecture (IA)

Product Designer

2022 - 2022
Abdul Latif Jameel
  • Defined user problems by analyzing user feedback and usage data points and marked down problem areas in their customer journey.
  • Impacted business function in a better way and created higher engagement by providing ideas for features.
  • Organized and participated in online and live user interviews testing products and evaluated users' feedback.
  • Evaluated management business requirements and provided creative solutions for solving complex user problems and business needs.
  • Provided a variety of visual artifacts and created interactive web and mobile prototypes.
  • Performed competitive analysis of direct and indirect competitors and mapped out good practices to understand the core ideas behind them and use them for specific users or business needs.
Technologies: Mobile UI, Mobile UX, Mobile Design, Mobile Apps, Mobile App Design, High-fidelity Prototypes, Prototyping, Wireframing, UX Design, UI Design, User Interviews, Validation, User Validation, Competitive Strategy, Competition Research, UX Research, User Research, Lean, Agile, Emerging Technologies, Adobe Suite, Design Systems, User-centered Design (UCD), Stakeholder Management, Design Leadership, User Flows, Blockchain, Cryptocurrency Payments, Fintech, Non-fungible Tokens (NFT), Layout Design, Framer Prototyping, SaaS, Web Animation, Loyalty Programs, eCommerce

UX/UI Designer

2022 - 2022
Drop Technologies Inc.
  • Evaluated the onboarding customer journey and mapped pain points using user data for usage.
  • Built a new onboarding flow, including user needs and business priorities balancing for mobile only.
  • Built visual artifacts tested with the product manager and head of design.
Technologies: UX Design, UI Design, Emerging Technologies, Adobe Suite, User-centered Design (UCD), Stakeholder Management, Qualitative Research, Quantitative Research, Team Management, Design Leadership, User Flows, Blockchain, Cryptocurrency Payments, Fintech, Non-fungible Tokens (NFT), Layout Design, Framer Prototyping, SaaS, Web Animation, Loyalty Applications

UX Designer

2022 - 2022
Garten
  • Led user interviews and gathered feedback on how current users work with the platform.
  • Quantified and qualified all user data from interviews and created infographics.
  • Designed and defined web and mobile applications from scratch, introducing new features and improvements to the management.
  • Defined user problems by analyzing user feedback and usage data points and marked down problem areas in their customer journey.
  • Impacted business function in a better way and created higher engagement by providing ideas for features.
  • Evaluated management business requirements and provided creative solutions for solving complex user problems and business needs.
  • Provided a variety of visual artifacts and created interactive web and mobile prototypes.
Technologies: User Research, User Interface (UI), User Experience (UX), Discovery, Product Discovery, Discovery Workshops, UX Design, User Interviews, Design Sprints, UI Design, Product Design, Figma, Interviews, Quantity Surveying, Quantitative Analysis, Evaluation, Heuristic Evaluation, UI Evaluation, Web UX, App UX, B2B, Emerging Technologies, Team Mentoring, Adobe Suite, User-centered Design (UCD), Smart TV, Blockchain, Cryptocurrency Payments, Fintech, Non-fungible Tokens (NFT), Information Architecture (IA)

UX/UI Designer

2021 - 2022
StocksTech
  • Designed a white-label B2C mobile and web-based platform for CFD trading with a website and B2B CRM brokerage platform.
  • Built mobile and web onboarding flows, balancing strict compliance rules and user onboarding time and optimizing the number of clicks.
  • Provided various design artifacts and created a prototype in Figma for internal testing purposes.
  • Formed the first-ever design team and served as a second designer in the company, later a solo core designer.
Technologies: Sketch, Zeplin, Figma, Data Visualization, Dashboard Design, Mobile, Apps, Web Design, Responsive Web Design (RWD), Mobile App Design, UX Audits, Web App Design, Validated User Research, UX Research, User Testing, User Interviews, User Research, User Interface (UI), User Experience (UX), Responsive Design, User Journey Maps, Business to Business to Consumer (B2B2C), B2B2C, User Journeys, UI Research, Responsive UI, Responsive Web Apps, Visual Design, Mobile Design, Adobe Creative Suite, Typography, Promotional Leaflets & Flyers, Mobile Apps, Mobile Prototypes, App Design, Adobe, Design, Adobe Suite, Design Systems, User-centered Design (UCD), Team Management, Blockchain, Non-fungible Tokens (NFT)

Lecturer

2020 - 2022
ARC Academy
  • Taught concepts of human-centered design and how to measure the success of user interfaces and provided hands-on assignments related to the curriculum.
  • Covered the UX and UI fundamentals, the processes behind them, and how to use them in real-world applications.
  • Mentored students and assisted with their projects.
Technologies: ZBrush, Adobe, User Interface (UI), User Experience (UX), Design, Mentorship, Adobe Suite, Smart TV

UI Designer

2018 - 2021
ThinkMarkets
  • Redesigned a financial service platform by evaluating customer journeys and mapping down pain areas.
  • Identified user pain points and built solutions which can deliver needed results.
  • Provided various visual artifacts and created prototypes using Sketch.
  • Redesigned the UX/UI of the company's website client onboarding flow.
Technologies: Adobe, Sketch, Adobe Experience Design (XD), Visual Studio Code (VS Code), Zeplin, Front-end, Design, Web App Design, UX Research, User Testing, User Interviews, User Research, User Interface (UI), User Experience (UX), Responsive Design, User Journey Maps, User Journeys, UI Research, Responsive UI, Responsive Web Apps, Visual Design, Mobile Design, Adobe Creative Suite, Typography, Promotional Leaflets & Flyers, Mobile Apps, Mobile Prototypes, App Design, Adobe Suite

UI Designer

2017 - 2018
HotPoint
  • Provided mainly visual artifacts for web and mobile-based applications.
  • Created competitive analysis of different companies' competitors and mapped down their strong and weak points.
  • Defined client needs and translated them into appealing user interfaces for mobile and web.
Technologies: Adobe, Sketch, Adobe Experience Design (XD), Adobe Suite
2017 - 2022

Master's Degree in Law in Digital Space

Sofia University - Sofia, Bulgaria

2013 - 2017

Bachelor's Degree in Design

National Academy of Arts and Design - Sofia, Bulgaria

2009 - 2013

High School Diploma in Graphic Design

National Art School Dimitar Dobrovich - Sliven, Bulgaria

AUGUST 2020 - PRESENT

UX & Web Design Master Course: Strategy, Design, Development

Udemy

JULY 2020 - PRESENT

An Entire MBA in 1 Course: Award Winning Business School Professor

Udemy

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