Verified Expert in Design
Viktor has 14 years of design experience on a number of global companies like Huawei, Epson, Phillips, Motorola, Digiboard (inside Google, Cisco, and General Motors), Caixa Bank (major public bank in Brazil), Wiz Solutions (the biggest bank-insurance in Brazil), and many others. He has served as a lead designer, product owner, or senior product designer on each project.
INDT — Institute of Technology Development
- Acted as the lead designer and product owner of Epson, TPV Phillips, and many other projects. As the lead designer, I worked with a design team of 13 professionals. As PO, I coordinated project squads from seven to nine professionals.
- Coordinated and designed BI projects with AR and a computer vision project for a 4.0 industry and factory floor solutions.
- Led design teams of many different scopes and types of usability principles applied, like CRMs, PWAs, logistics, factory floor control, AR for 4.0 manufactory, drone security vigilance for Google and Cisco, HR with artificial intelligence, trade marketing, ship fleets and many more.
- Headed a machine learning solution for the factory floor, applied at 4.0 manufacturing for PCB electronic board production with computer vision and smart recognition by video and board relief of PTH (pin through-hole) components.
- Designed an SMT BI dashboard for production managers, planning decisions and productions for factory floors based on the capture of SMT machine logs.
- Acted as the PO and lead designer of a white label solution for any factory floor production. This project is based on R&D IT laws and uses government taxes to increase IT know-how in Brazilian industries.
- Coordinated the design thinking for squads with varied types of product hypotheses for market validation and research of users' real needs. Brought innovation to variables types of markets.
- Created the design ops of the R&D institute, applied in every single design project. Decreased development cost and scaled design with a complete design system built for the web, Android, and PWA.
- Designed a drone vigilance solution for companies like Google and Cisco through NightinGale Security.
- Created a design school at the R&D Institute. Prioritized training based on research with the design team. Traced the types of deliverables, main assets, and usability artifacts needed on all institute projects. Compared two or more years in order to create solid research.
- Created the usability lab and trained the team to perform user testing, usability reports, design studio dynamics, design sprints, design thinking, and brainstorming techniques.
Senior Product Designer
Raisin | WeltSparen
- Led the design of Raisin and WeltSparen’s mobile applications for investment products.
- Created EU mobile experiences for countries like Germany, Austria, UK, Spain, Netherlands, and France.
- Conducted user tests and produced UX reports based on prototypes and card sorting.
UI/UX Senior Analyst
- Conducted user testing.
- Designed the user interface for insurance applications.
- Worked in agile and scrum frameworks.
- Designed the user experience for insurance brokers and claimed experience in mobile and web applications, innovating in Brazil and Costa Rica markets.
- Coordinated the film making for the company and social media with directors and the president.
- Created native apps, PWA (progressive web app), and hybrid apps.
- Created high-fidelity prototypes.
- Delegated assets and specs for the mobile and web development team.
- Built the motion design for micro-interactions in mobile and web environments.
- Led photography.
- Created the design system of the company, scaled design, and reduced development effort and cost.
Product Designer | Art Director
- Designed the product and packing.
- Designed marketing strategies.
- Designed motion animations for shoppings and led the outdoors' design.
- Owned the art direction for offline medias.
- Created the branding for clients.
- Owned the agency photography.
- Filmed and edited videos for social media, TV, and cinema.
- Designed social media arts.
- Designed the product for apps.
Product Designer | Creative Director
- Coordinated the product design for clients.
- Created marketing strategies for artists, construction clients, and cleaners.
- Created the art direction of online and offline media for clients.
- Designed the branding for agency clients.
- Wrote copy for social media.
- Filmed and edited videos.
- Designed motion animations.
- Photographed art expositions and paintings.
Senior Creative UI/UX
Startup Chucre, Ltd.
- Designed UIs for native apps for startups.
- Designed web systems for startups.
- Created the service design for taxi service and product presentation.
- Created a make-up sales app and product presentation.
- Created a buffet attendance app and product presentation.
- Designed social media for all startups.
Product Designer | Creative Director
Rede Assinantes, Multi-level Marketing
- Led the sales team, increasing from 62 to 127 professionals of multi-level marketing in one year.
- Created branding for the trademark.
- Designed the media kit of the multi-level marketing company product design.
- Oversaw graphic design, online media, and social network.
- Defined marketing strategies to promote the product, increase sales team, and end-marketing.
- Filmed and edited brand videos.
- Designed motion animations for product explanation videos.
- Designed advertising art for offline media.
Newspapper O Estado
- Acted as the lead product designer of the internal newspaper agency.
- Filmed and edited videos for the newspaper and external clients.
- Created graphic designs for the offline agency medias.
- Created digital design and animated banners for websites and blogs, promoting clients in digital marketing.
- Defined marketing strategies to promote the newspaper in the regional territory.
- Designed social media for the agency clients.
- Created motion designs for end-marketing and external clients.
- Designed offline advertisings for newspapers.
- Created interior design for clients' environments.
Web Designer | Art Director
420 Friends — Surf Wear
- Created the branding for the company, one of the biggest surf-ware companies in Brazil.
- Created the web design for eCommerce and developed the front-end web design for the platform.
- Managed Google AdWords, Google Trends, and analytics.
- Created product designs and illustrations for t-shirts, hats, bikinis, and many other products.
- Oversaw the graphic design in online media, mains surf websites, and blogs of this segment.
- Headed social media, copywriting and art direction.
- Designed advertising for offline media, like event marketing, outdoors, and retail.
- Wrote the company blog.
Art Director | Web Designer
- Created standards for the graphic design and web content of the agency.
- Managed Google AdWords strategies.
- Led creative copywriting for advertising.
- Wrote the company blog, announcing new clients' features and promotions.
- Designed the art direction for external clients advertising.
Boa Imagem Advertising
- Managed the creative direction for the agency clients' portfolio.
- Handled the agency's product design and clients' management.
- Created the agency's branding.
- Created graphic design for POS stands.
- Coordinated events for clients. Managed and recruited a guerrilla marketing team.
- Oversaw the Interface between clients and the agency. Understood requirements and designed necessary strategies to achieve client focus. Converted requirements to brief the design team.
Romantica Restaurant & Venetoni Gelato
- Created the branding for the restaurant and gelato ice cream.
- Managed social media and email marketing strategies, searching for hot leads.
- Coordinated marketing campaigns at the restaurant and specific events to develop the brand in city clients.
- Owned the service design and fixed user experience gaps.
- Created Google AdWords campaigns.
Trade Marketing and Event Coordinator
Nusa Technology and Solutions
- Supervised POS marketing in sales points and coordinated trade marketing teams.
- Created business presentations for national clients.
- Performed daily checks over each POS to make sure that all trade marketing campaigns were applied in markets and shops.
- Managed the update and coordination of the native application used by the POS team.
Graphic Design and Editorial
Omni Publishing Company
- Created graphic design for magazines, books, and international yearbooks.
- Designed infographics for politics, fashion, gastronomy, sustainability, and many other topics.
- Created the web design for magazines and politicians.
- Designed illustrations for magazine covers and articles.
- Designed editorial layouts and diagramming.
- Led art direction and image treatment for magazines, booked pictures every edition.
- Created photo manipulations.
La Firma Advertising
- Led creative writing for agency clients.
- Designed user experience and service design for art presentation and shows.
- Wrote TV scripts and coordinated the art production.
- Wrote creative radio spots.
- Produced advertising copywriting for many types of clients.
- Created campaigns for Google Adwords, defining strategies for each client.
Creative Writing Intern
- Created creative copywriting for on and off advertising media.
- Wrote TV scripts and spots.
- Wrote creative radio spots.
- Produced and edited video advertising.
- Wrote for CVC account and many other clients.
Progress towards a Degree in Product Design
Cruzeiro do Sul - Brasília, Brazil
Bachelor's Degree in Advertising
Fa7 - Fortaleza, Brazil
PACC - Professional Agile Coach Certified
Agile Institute Brazil
SFPC - Scrum Foundation Professional Certificate
SFC - Scrum Fundamentals Certified
SCDM-F - Digital Marketing Fundamentals
CLF – Certified Lean Inception Facilitator
Caroli - Lean Inception Founder
DEPC - Devops Essentials Professional Certificate
Web Design Usability
IDF - Interaction Design Foundation
CSPO • Certified Scrum Product Owner
Augmented Reality - Unity 3D
Design Thinking/Service Design
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