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Jaime Fraina

Jaime Fraina

Designer
New York, NY, United States
Member since June 4, 2017
Jaime has years of experience working as a UX Designer for clients such as Microsoft, U.S. Army, USPS, and Verizon at MRM//McCann. He is also the founder of Giant Fox Studios, an indie game and web development studio with over 200 published games and websites. He is extremely passionate about optimizing experiences and project management to increase business KPIs and making the team more efficient.
Jaime is now available for hire
Portfolio
Employment
  • UX Designer
    2016 - PRESENT
    MRM//McCann
    • Created user stories to show all of the experiences we want users to have.
    • Designed low and high fidelity wireframes based on the strategy brief, user stories, analytics, business KPIs, and any other data that can be used to make informed decisions following best practices.
    • Created interactive prototypes for digital experiences for clients such as Microsoft, U.S. Army, USPS, and Verizon using InVision or Principle.
    • Created highly detailed functionality specs to ensure the design and development teams are all on the same page as to what is being built.
    • Conducted user testing on prototypes to validate design decisions and iterate to reduce friction points before development starts, saving clients time and money later on.
    Technologies: Sketch, Principle, InVision, Photoshop, Google Docs/Sheets, KeyNote, InDesign
  • Founder, Product Manager, Game/UX Designer, Programmer
    2011 - PRESENT
    Giant Fox Studios, LLC
    • Managed all of the clients and developers that have worked on over 200 published games and apps.
    • Worked with clients to create design documents and prototypes. Found the best contractors to work on these materials, managed the teams, and sometimes programmed a whole game myself too.
    • Investigated analytics in the games to iterate the design, leading to increased ARPU and retention.
    • Managed up to seventeen projects simultaneously.
    • Worked on a portfolio of web games with a total play count of over forty million. Some of the mobile games have made it into the Top 10 of the iOS App Store multiple times.
    Technologies: Sketch, InVision, Balsamiq, Unity 3D, C#, Flash/Animate, Photoshop, Confluence, Google Docs, Keynote
Education
  • Bachelor's degree in Interactive Media Development (focus on Game Design)
    2006 - 2010
    Champlain College - Burlington, VT
Experience
  • Prototyping11 years
  • Game Design11 years
  • Product Management8 years
  • Unity3D6 years
  • UX Design5 years
  • Information Architecture (IA)3 years
  • Usability Testing3 years
  • Sketch2 years
Tools
  • Sketch
New York, NY, United States
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