Jane Tran

Designer in Toronto, ON, Canada

Member since January 29, 2021

With five years of experience, Jane is a senior product designer who's passionate about creating simple and intuitive experiences backed up by data and research. She has led design on multiple products where she closely collaborated with product and engineering teams. Jane believes in constantly testing and refining products in order to provide users with the best experience.

Wireframing User Experience (UX)Web Design UX Design UI Design UX Responsive Web Design (RWD)Web App UX Web App UI Web UI Web UX Product Design Intuitive UX Design Sketch User Interface (UI)Show more

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Portfolio

Digital Design

Air Canada COVID-19 Refund Flow
- eCommerce
- Aircraft & Airlines
- Refund flow
- Sketch
- InVision
- Business Research
- COVID-19
- UX Design
- Air Canada
- Booking flow
- Rapid Prototyping
- Web UX Design
- Cancel and change flow
- UI Design
- Post booking flow
Showroom
- eCommerce
- Sketch
- InVision
- Car Dealerships
- Automotive
- Digital retailing
- Car Buying Journey
- Hyundai Canada
- Dealership Website
- In Store Dealership Experience
- Customer Management System
- Dashboards
Build and Price
- eCommerce
- Automotive
- Car Dealerships
- Sketch
- InVision
- Jira
- Mitsubishi Canada
- Build & Price
- Car Buyer Journey
- OEMs
- Vehicle Purchase
- Rapid Interactive Prototyping
- White Labelled Design
- New vehicles
Care by Volvo
- eCommerce
- Automotive
- Sketch
- InVision
- Adobe Creative Suite
- Care by Volvo
- Volvo Canada
- Rapid Interactive Prototyping
- Pre Order Flow
- Vehicle Pre Order
- Build & Price
- UX Design
- Web UX Design
Homepage Redesign
- eCommerce
- Aircraft & Airlines
- Homepage
- Axure RP Pro
- Adobe Creative Suite
- Porter Airlines
- Air Canada
- Booking flow
- Web Accessibility
- Accessibility Design
- Digital Marketing Design
Quill Pen + Dashboard
- Education
- Adult Education
- UX Design
- Axure RP Pro
- UX Testing
- Adobe Creative Suite
- Educational Portals
- University of Waterloo
- Desire2Learn
- Higher Education
- University Portal
- Continuing Education

Employment

Senior Product Designer
2021 - PRESENT
Rose Rocket
- Led the design of the workflows/ecosystems team, working closely with product managers and engineers.
- Helped build the component library of the RoseRocket design system.
- Created user flows and high-fidelity designs backed up by user research, data, and customer feedback.
Technologies: Jira, Product Design, Figma, Web Accessibility
Senior UX Designer
2020 - 2021
Air Canada
- Designed a refund flow specifically for COVID-19 that helped millions of customers quickly cancel flights online over a weekend.
- Worked closely with product managers, developers, and businesses to solve solutions regarding the booking flow.
- Created a competitive airline analysis for the booking flow to help businesses understand the pain points within the current flow.
- Conducted multiple design audits through aircanada.com to ensure the design and UX consistency within the website.
Technologies: InVision, Zeplin, Sketch, Adobe Photoshop
Design Lead for Dealer Products
2018 - 2020
Motoinsight
- Designed a dealer dashboard used by over 150 dealerships to help manage their customers.
- Helped build the Nitro design system and style guide, including colors, typography, basic web elements, and interactions.
- Designed a simple and intuitive preorder flow for the Care by Volvo program.
- Designed a white-labeled build and price flow used by various dealerships in Canada and the US.
- Conducted various user interviews to gather research and data for design and business decisions.
Technologies: InVision, Adobe Creative Suite, Sketch, Principle, Axure RP Pro, Jira
Digital UI/UX Designer
2016 - 2018
Porter Airlines
- Led multiple user interviews with CSRs to gain valuable insight into redesigning the check-in flow.
- Became an expert and leader on web accessibility to ensure everything met WCAG 2.0 AA standards.
- Redesigned the homepage in six months, taking into account accessibility, business, and creative needs.
Technologies: Axure RP Pro, Adobe Creative Suite, Jira
Experience Design Intern
2015 - 2015
SapientNitro
- Helped design screens and wireframes for the Fiat Chrysler Automotive project.
- Led the design on an internal tool called URSASocial used within Sapient Toronto for social activities.
- Collaborated with project managers, developers, visual designers, and other UX designers to ensure consistency across projects.
Technologies: Axure RP Pro

Education

Bachelor's Degree in Global Business and Digital Arts
2012 - 2016
University of Waterloo - Waterloo, ON

Experience

Wireframing6 years
User Testing5 years
User Research5 years
User Interface (UI)5 years
Prototyping4 years
Product Design4 years
Sketch4 years
Figma3 years

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Designer in Toronto, ON, Canada

Portfolio

Employment

Senior Product Designer

Senior UX Designer

Design Lead for Dealer Products

Digital UI/UX Designer

Experience Design Intern

Education

Experience

Tools

Location