Jennifer Nunez
Verified Expert in Design
Designer
Lisbon, Portugal
Toptal member since February 15, 2022
Jennifer works with founders of early-stage startups who are developing or refining their MVPs. She helps founders turn concepts into visual artifacts, ensuring that the MVP is both functional and user-friendly, inspiring confidence among early adopters and investors. Jennifer taps into years of experience across consultancies and startups, including Google, Deloitte Digital, Virgin Money, Mitsubishi Motors, and Unbabel. She currently works remotely from Lisbon.
Portfolio
PhantomBuster | Identity Management System
Work Experience
Lead Product Designer
Self-employed
- Led the design of a platform connecting creative professionals with studio hosts within six weeks, from ideation to final design, including branding and a scalable design system.
- Conducted data-driven experiments for PhantomBuster’s conversion funnel, increasing conversions and reducing customer support dependency by 50%.
- Led the redesign of Quallie.AI’s information architecture, elevating the usability of their AI-powered qualitative insights platform.
Lead Product Designer
Chromad
- Established brand principles and brand direction design for a platform connecting creative professionals with creative spaces.
- Delivered wireframes, user flows, and high-fidelity designs ready for developer implementation within six weeks.
- Delivered a scalable design system for the Chromad team to speed up design delivery for future iterations.
Senior Product Designer
PhantomBuster
- Redesigned the purchase flow for better transparency of different subscription plans. Reduced customer support tickets related to billing and subscription by 50%.
- Implemented three microsurveys at key customer journey points, including onboarding, post-trial, and subscription cancellation, to foster continuous discovery.
- Designed an account management system for users to provide and manage their session cookies for their automation.
Senior Product Designer
Peppermint
- Collaborated with Peppermint's founding team to establish the product vision for a social networking and L&D platform aimed at retirees.
- Created a set of storyboards to illustrate the product vision, which contributed to securing seed funding for Peppermint.
- Drafted a customer journey map to communicate the customers' experience with Peppermint from awareness to re-activation.
Lead Product Designer
Unbabel
- Led the product design practice and worked with the VP of product management to implement discovery processes such as opportunity-solution mapping and continuous discovery practices.
- Partnered with community managers to refine onboarding workflows, reducing support tickets and boosting translator retention.
- Designed and tested solutions that optimized the translation interface, reducing cost per word by 15% and cutting operational costs.
Senior Product Designer
Deloitte Australia
- Designed and prototyped Virgin Money Australia’s challenger banking app, creating intuitive user flows and wireframes from scratch.
- Conducted in-depth user research for AMP Bank, delivering actionable insights and designing a goal-setting experience that aligned with customer needs.
- Led the design and content of a design system for one of Australia's largest insurance providers.
Visual Designer
Google Creative Lab
- Designed a suite of mobile-first digital books that received the prestigious 2018 Peabody Award.
- Contributed to the PoC development of an interactive out-of-home experience for museums, which allowed visitors to use their mobile devices to control an interactive display.
- Prototyped cutting-edge interactive installations for The British Museum and Griffin Theatre, using visitors’ mobile devices as an integral part of the experience.
Education
Bachelor's Degree in Visual Communication
University of Technology Sydney - Sydney, Australia
Skills
Tools
Sketch, InVision, Miro, Confluence, Maze, Zoom, Google Workspace, Adobe Creative Suite, Jira, Atlassian Suite, GitLab, Chartio, Microsoft Office, Adobe Illustrator, OptimalSort, Treejack, Hotjar, Zapier, FigJam, Adobe CC
Platforms
Figma, Web, Mobile, iOS, Android, Axure, Dovetail, Webflow
Industry Expertise
Technology, Banking & Finance
Other
Squarespace, User Research, Concept Testing, Usability Testing, Unmoderated Remote Usability Testing, Product Design, User Onboarding, UX Flows, User Testing, Responsive, Journey Mapping, UX Prototyping, Wireframing, Mobile Design, UI Design, UX Design, Digital Solutions, User Experience (UX), User Interface (UI), Personas, User Personas, Prototyping, Visual Design, Web App Design, B2B, Web App UX, Web Design, B2C, Rapid Prototyping, User Flows, UX Research, Responsive Web Design (RWD), Web UI, Web UX, UI Research, User Journeys, User Journey Maps, Mobile UI, App Design, Mobile UX, Mobile Prototypes, Mobile Apps, User Interviews, MVP Design, Design Consultation, Consulting, Research, Competitive Analysis, Market Research, High-fidelity Prototypes, UX Wireframes, Low-fidelity Prototypes, Web App UI, UI Components, UX Audits, Mockups, Interaction Design (IxD), Mobile UI Design, Web Applications, Design Thinking, Enterprise, User Validation, Enterprise SaaS, Interactive Prototypes, Notion, Web Application Design, Design Reviews, Landing Pages, Testing, UX Analysis, Graphic Design, Overflow, Intercom, Product Strategy, Objectives & Key Results (OKRs), Key Performance Indicators (KPIs), Service Design, Design Systems, Copywriting, Art Direction, Lean Experiments, Digital Product Design, UX Workshops, Information Architecture (IA), Patterns, Mobile Web, Design, Proof of Concept (POC), Mobile App Design, B2B2C, Growth, Monetization, Style Guides, Mobile UX Design, Fintech, Online Banking, Portal Design, Startups, Responsive UI, Responsive Design, Lean UX, Agile UX, Team Leadership, UX Mentoring, UX Strategy, Process Optimization, Design Leadership, User Stories, Dashboards, UI Style Guides, SaaS, Workflow, Automation, System Design, Dashboard Design, Data Visualization, Forms, Consumer Applications, Email, Marketing Design, Business to Business to Consumer (B2B2C), Concepting, Conceptual Design, Logo Design, Web UI Design, Artificial Intelligence as a Service (AIaaS), Business to Business (B2B), Complex Application User Interfaces (UI), Generative Artificial Intelligence (GenAI), Branding, Editorial Design, Motion Design, Spatial Design, Functional Specifications, Microsoft Teams, Customer Journey, CX Strategy, Digital Banking, Client Interviews, Stakeholder Interviews, Stakeholder Engagement, Ideation Workshops, Optimal Workshop, Navigation Design, Customer Interviews, Analytics, Agile, Digital Payments, Mobile Payments, Mobile Wallet, Money Transfers, SaaS Design, Document Management, Enterprise Design, Illustration, Storyboarding, Product Vision, Startup Funding, Design Workshops, Customer Experience, Amplitude, ChartMogul, Metabase, Web Extensions, Marketing Technology (MarTech), Conversion, Customer Acquisition, Content Management Systems (CMS), 3D CAD, Animation, Product Target Vision, Typography, Brand Guidelines, Low-fidelity Mockups, Data Analysis, Stakeholder Management, Consumer Banking, Agile Sprints, Lead Generation, B2B Lead Generation, Artificial Intelligence (AI), Business Process Automation, Enterprise Resource Planning (ERP), Social Media
Experience
- Web Design - 10 years
- User Interviews - 10 years
- Figma - 6 years
- B2B - 6 years
- User Flows - 6 years
- User Onboarding - 5 years
- Web App UX - 5 years
- Product Design - 4 years
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