Johnnie Aiello

Designer in New York, NY, United States

Member since April 1, 2020

Johnnie is an award-winning product designer with 10+ years of experience. He specializes in strategic design to solve business challenges. He has designed and directed digital experiences for the likes of HPE, Curaçao, ofo, Drive Shack, and John Guest. He was previously Head of Interactive and UX at Catch New York where he built the UX department, managed a team of designers and developers, and worked closely with clients’ executive teams.

UI Design UX Design Mobile App Design Wireframing User Flows Web Design User Interface (UI)User Experience (UX)Responsive Web Design (RWD)Product Design Digital Product Design Agile UX Web Android iOS Show more

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Portfolio

Digital Design

Curaçao | Global Website
- UX Design
- UI Design
- Design Strategy
- Wireframing
- UX Strategy
- Business Design
- Tourism
- Internationalization
- Localization
- Travel & Leisure
- Travel Design
- Empathy Mapping
- Customer Journeys
- Travel
Drive Shack | In-venue App Experience
- UX Thinking
- UX Process
- Wireframing
- Pencil Sketches
- Sketch
- UI Design
- UX Design
- Apps
- User Flows
- Business Design
- B2B
- B2C
- Retail & Wholesale
Ofo | Global Website
- UX Design
- UI Design
- Business Design
- Wireframing
- UX Strategy
- Global Strategy
- Design Strategy
- Internationalization
- Localization
- Global
- Public Transportation
- Startups
- Scalable Application
- Bike Sharing
- Bike-share Systems
AAA | Content and Lead Generation Design
- Web Content
- Automotive
- Content Strategy
- Content-first Design & Development
- UX Strategy
- Sketch
- Pencil Sketches
- UX Design
- UI Design
- Responsive Design
- Lead Generation
- Design Systems
- Insurance
- Nonprofits
John Guest | 3D Product Website
- Business Design
- UX Design
- Interaction Design (IxD)
- Animation
- 3D
- UX Strategy
- UX Research
- B2B
- B2B2C
- Lead Generation
- Plumbing Design
- Retail & Wholesale
IIS | B2B Corporate Website
- Lead Generation
- Landing Pages
- UX Design
- UI Design
- Business Design
- IT
- B2B
- Information Technology
- Information Architecture (IA)
- User Stories
- Customer Journeys
- Mobile Design
Iintoo | Marketing Campaign Microsite
- Real Estate
- Lead Generation
- Business Design
- Landing Pages
- Microsites
- Campaign Design
- UI Design
- UX Strategy
- Responsive Web Design (RWD)
Fair Play | Nonprofit Website
- Healthcare
- Health Insurance
- UI Design
- Design Systems
- Responsive Design
- Content Strategy
- SEO Content
- Startups
- Nonprofits
- Non-governmental Organizations (NGOs)

Employment

Director of Interactive
2018 - PRESENT
Catch New York
- Led the design of a digital experience for a large, publicly-traded company that solved the challenges of customer onboarding confusion and frustration, long food and beverage order intervals, and extended in-venue duration.
- Architected and led the design of a global tourism website for an island nation, localizing content for different audiences.
- Directed and designed an award-winning interactive website for a recently-acquired global plumbing company.
- Designed the microservices architecture for an entertainment company.
- Led and mentored a team of project managers, designers, and developers.
- Led all digital projects and client engagements with key stakeholders and the C-suite.
- Awarded the CSS Awards Site of the Day.
Technologies: Styled-components, CSS, React, Gatsby, Zeplin, Adobe Creative Suite, InVision, Figma, Sketch
Director of UX
2015 - 2018
Catch New York
- Built the UX and digital design departments.
- Designed and led the development of the MVP of an iOS application for celebrities.
- Directed and designed the global website for the world's leading bike-sharing company, working with the head of product and key stakeholders across the globe.
- Oversaw the design on an internal training tool for a global technology solutions and manufacturing company.
- Directed and designed a content-focused web experience for an internationally-known IT solution provider.
Technologies: CSS, Zeplin, Adobe Creative Suite, InVision, Sketch
Founder
2014 - 2015
Johnnie Creative
- Founded a mobile gaming studio.
- Concepted and designed large, real-world games that merged the digital and physical worlds.
- Managed business development.
- Collaborated with independent game designers in NYC to build the gaming community.
- Guest lectured on the intersection of gaming and marketing.
Technologies: Adobe Creative Suite, iOS
Co-founder
2010 - 2014
KaptureIt
- Created a real-world "capture-the-flag" game that launched on the App Store.
- Recruited brands to join the platform.
- Concepted the game design.
- Sourced iOS developers.
- Designed the marketing website.
Technologies: Adobe Creative Suite, iOS

Education

Master of Science Degree in International Business (Marketing)
2009 - 2011
Cátolica-Lisbon School of Business and Economics - Lisbon, Portugal
Bachelor of Arts Degree in World Economy and Business
2004 - 2008
The Ohio State University - Columbus, OH

Experience

UX Design10 years
Wireframing10 years
UI Design10 years
Digital Strategy10 years
Product Design8 years
Digital Product Design8 years
Sketch5 years
Styled-components2 years

Tools

Sketch

Location

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Designer in New York, NY, United States

Portfolio

Employment

Director of Interactive

Director of UX

Founder

Co-founder

Education

Experience

Tools

Location