Portfolio
Digital Design
Karim Balaa
Designer in Ottawa, ON, Canada
Member since October 15, 2015
For the past decade, Karim has been working in the industry and that combined with his innate eye for design means he can bring a lot to the table. His main expertise lies in UI/UX and product/interaction design. Karim likes to think of himself as a problem solver who carefully chooses the best tool to implement the right strategy, design, and interaction for his client.
Karim is now available for hire
Employment
Freelance UI/UX and Product Designer
2006 - PRESENTFresh Contrast- Worked with several startups to help them grow while establishing a strong design foundation behind the company.
- Designed wireframes to help establish what the website/product should do and behave.
- Worked as a visual and interaction designer to help bring wireframes to full visual designs and any interactive pieces.
- Created designs as a UI/UX designer with Nokia's digital marketing team.
Technologies: Adobe After Effects, Adobe Illustrator, InVision, Sketch, Adobe PhotoshopSenior Web Designer
2013 - 2015Halogen Software- Redesigned the corporate website and online brand.
- Designed custom landing pages and ran A/B tests to help figure out what works best for our audience.
- Designed a series of banner ads.
- Created social media assets to promote our content.
- Wireframed and sketched out new ideas for web apps.
Technologies: Adobe Illustrator, Sketch, Adobe PhotoshopSenior Designer
2012 - 2013bv02- Redesigned the corporate website.
- Fleshed out wireframes to full fidelity visual designs.
- Designed a web presence for a large museum with several templates and functionality.
- Created strategies for new clients to help identify areas that we could improve and implement meaningful digital solutions.
- Worked on a large insurance company's web presence by redesigning the corporate site as well as several microsites.
Technologies: Adobe After Effects, Adobe Illustrator, Adobe Photoshop, SketchCreative Director
2009 - 2013Mediavanta- Designed several websites for small- to medium-sized businesses and helped identify their personas and goals.
Technologies: Adobe After Effects, Adobe Illustrator, Adobe PhotoshopSenior Designer
2008 - 2009Launchfire Interactive- Created advertising gaming web campaigns for Fortune 500 companies.
- Worked with Dell and Microsoft to create a campaign to help create a buzz around their new product by creating a social web-based game.
Technologies: Adobe After Effects, Adobe Photoshop
Education
- Diploma Degree in Interactive Multimedia2004 - 2006Algonquin College - Ottawa Canada
Experience
- Adobe Illustrator10 years
- Adobe Photoshop10 years
- HTML7 years
- CSS7 years
- Responsive4 years
- Product Design4 years
- Adobe After Effects3 years
- User Flows2 years
