Khatia Gagnidze
Verified Expert in Design
Designer
Tbilisi, Georgia
Toptal member since November 11, 2021
Khatia is a designer with 6+ years of experience in the product design industry. She is specialized in fintech, eCommerce, blockchain, banking, and other industries. Khatia has successfully designed, UX audited, and researched both remotely and on-site for companies around the world, from Australia, Singapore, and UAE, to France and the USA. She has a history of success in providing innovative solutions and highly user-friendly interfaces.
Portfolio
Work Experience
Mobile Designer
Encadenados Ingenieria de Software
- Conducted competitor analysis and defined functionality for the food scanning application.
- Created a basic design system based on the logo illustration and implemented simple animations on each page to enhance the app's liveliness.
- Designed all the screens for MVP and made them resizable to test visibility for any device.
- Designed product comparison screens to easily compare products on mobile screens.
UI Designer
Yubo
- Reviewed and upgraded existing design system elements by incorporating visual changes and newly introduced Figma variables.
- Enhanced the flexibility and adaptability of complex components for updates and new implementations.
- Designed responsive, resizable screens to ensure alignment with responsive design principles.
UI Designer
Thirty Thousand Feet
- Created a complex design system, redesigned the entire platform based on material design principles, and implemented accessibility-related changes (color contrast, font and button sizes, etc.).
- Created primary multifunctional components for use in various scenarios and provided detailed instructions for their application.
- Conducted workshops and training for the team members to teach them how to implement and modify components appropriately.
Web Designer
Builders Ltd.
- Conducted UX audit and listed and prioritized UX and UI-related issues based on the 10 Hermeneutics.
- Created a new design system for the upgrade, defining colors, fonts, and basic and higher-level components.
- Redesigned the entire platform considering business and user needs, created mobile responsive visuals, and communicated changes with team members.
Product Designer
FLIRT TECHNOLOGIES, LLC
- Designed an AI-based dating platform for connecting AI models with users using a mobile-first approach and utilizing Material Design principles (Material 3) as requested.
- Created interactive prototypes and comprehensive documentation to facilitate a seamless development process using tools like Figma and Notion.
- Conducted visual testing to define UI-related imperfections in the first test version and collaborated with engineers to fix them.
Product Designer
Tribeca Printworks LLC
- Improved usability of the picture customization tool by upgrading the platform's usability and interface design, and refining the user flows for the buyers.
- Created wireframes and interactive prototypes while designing with high-level components system.
- Designed mobile and tablet-friendly responsive visuals, optimizing the user experience across devices by following the mobile-first approach.
Product Designer
YT Innovations LLC
- Designed visuals for mobile responsiveness to ensure the product remains highly usable across all devices.
- Created designs for a dashboard, a details page for each item, and a settings system for the users to easily manage their smart devices.
- Designed visuals for mobile responsiveness to keep the product highly usable on each device.
Mobile UX/UI Designer
Wellness Journey INC
- Redesigned the overall product's UX and UI to achieve a clean, modern, and user-friendly design.
- Created screens for the App Store and Play Store to showcase the app's key features effectively.
- Collaborated with engineers while building a product to make the process seamless and time-efficient.
Product Designer
Varun Raman
- Designed a comprehensive wellness and health management mobile app within 20 days.
- Established visual guidelines, logo, and a basic design system for the product, enhancing product recognition and visual style.
- Created a fully functional prototype for investors to test and evaluate the product's value and designed a modern, well-structured pitch deck that effectively highlighted all core values of the product.
UI Designer
Artifactor Labs Inc
- Designed functionalities for the user storefront, highlighting the eCommerce part of the product and properly presenting NFT artists' portfolios.
- Created comprehensive presentation documents that effectively showcased product highlights, resulting in increased user acquisition.
- Created intuitive and efficient account management tools, empowering seamless control over all platform functionalities for the artists.
- Implemented data visualization techniques, ensuring readability and accessibility for users of all levels of expertise.
UI Designer
Koaliti LTD
- Created a contemporary and innovative landing page design that significantly enhanced the product's competitiveness in the data platform market.
- Conducted a UX audit of the product's main flows and implemented improvements, aligning with new visual guidelines.
- Implemented data visualization techniques that ensure readability and accessibility for users of all levels of expertise.
UI/UX Designer
Liquideuro Luxury Concierge Limited
- Implemented design solutions for the issues found during the comprehensive UX audit.
- Finished the redesign of main flows within the dating mobile app, which was customized based on different user personas.
- Established style guides ensuring visual consistency and speedy development.
UI/UX Designer
Airlocum Limited
- Achieved increased platform consistency and a contemporary touch through the redesign of main workflows.
- Attained a better understanding of user needs by creating user personas and exploring various user scenarios.
- Expanded data accessibility to a broader range of consumers by creating interactive dashboards, tables, and data visualizations.
- Enhanced usability for all users, regardless of the device, through the implementation of responsive web design.
UI/UX Designer
HitPay Payment Solutions
- Accelerated the development process and enhanced visual consistency by creating a comprehensive design system language for the B2B2C.
- Communicated effectively its architecture to stakeholders, designers, and developers through workshops, significantly reducing design and development time.
- Designed landing pages for various features and sub-products, resulting in effective promotion and increased visibility.
- Created and enhanced usability and visual style for e-shop customization, checkout, purchasing, and many more, while considering fintech-related requirements, resulting in increased customer satisfaction.
UI/UX Product Designer
Bryson Long
- Established the overall vision, style guide, and color system for the vehicle sales web app, resulting in 92% user satisfaction after testing the visuals.
- Conducted UX research, which resulted in implementing a highly usable and improved filter system, leading to successful search results and 98% of user satisfaction after the updates based on their feedback.
- Designed desktop and mobile responsive web design (RWD), ensuring optimal performance on all devices.
UX Designer
Byte Masonry
- Conducted a UX audit on a fintech crypto platform, identifying 45 usability issues and implementing solutions that resulted in a 25% increase in user satisfaction.
- Developed a comprehensive design system language encompassing all component levels, which resulted in a 40% reduction in design inconsistencies and a 30% improvement in development efficiency.
- Designed a dashboard that visually presented data in an intuitive manner and implemented tooltips to reduce confusion resulting in 95% user satisfaction.
- Crafted sophisticated prototypes corresponding to various user scenarios, which were tested before implementation to ensure optimal user experience. This resulted in a 40% increase in user task completion and a reduction in developer resource usage.
UI/UX Designer
Mintsquare
- Developed a brand identity for an NFT eCommerce web app, resulting in modern and consistent visuals.
- Enhanced product usability by creating and testing flows and wireframes, improving the purchasing process, and adding built-in instructional sections to create a simpler flow for all users (novice, advanced).
- Designed fully responsive pages (including tables) based on best practices and current recommendations, ensuring better usability for mobile-first customers compared to competitor mobile apps.
Product Designer
MSTQ
- Conducted UX audit for the NFT platform and identified over 20 opportunities for improvement through heuristic evaluation, resulting in the successful implementation of the design solutions.
- Created a presentation on Figma for the stakeholders, showcasing all the key updates and improvement ideas.
- Created wireframes and an information architecture (IA) for the Web3 social app.
Web and Branding Designer
Evolution 7
- Collaborated with the development team to design and implement features for an Australian award-winning tourist platform, resulting in successful product improvements.
- Designed and delivered all visual elements for the Clean Energy Council project, including landing pages, informative pages, and a dashboard for members, creating a cohesive and visually appealing platform.
- Visualized complex information about insurance packages for the insurance company in a clear and concise manner, leading to improved user experience.
- Conducted extensive UX research for an award-winning major ballet company in Australia, interviewing potential users from various groups and a prioritized list of problems with relevant solutions.
- Organized and led various workshops with stakeholders and team members to develop solutions that align with both user and business needs.
- Analyzed both qualitative and quantitative data, visualized user journeys and scenarios, and prepared a report for stakeholders and UI designers to guide the next steps.
UI/UX Designer
Bank of Georgia
- Designed a car insurance flow, including wireframes and visual assets ready for development, resulting in a 25% increase in user task completion for a retailer mobile bank.
- Participated in constructing a comprehensive design system language that streamlined development and design consistency, dramatically improving the design team's efficiency.
- Collaborated with Agile teams on various projects, leading to the timely completion of tasks and improved project management processes. Gained proficiency in Agile methodologies.
UI/UX Designer
Basisbank
- Decreased the bounce rate of the onboarding flow by analyzing it with the UX method I introduced, resulting in an increase in completion rates.
- Created wireframes and built prototypes for the onboarding screens with a design team, resulting in a smooth development process.
- Built the color system for the dark mode according to the established principles, resulting in an improvement in the overall user experience.
UI/UX Designer
Economies.com - FxNewsToday.ae
- Collaborated with a design team to create a mobile app for a major investment platform.
- Implemented a story functionality for users and admins, resulting in a 30% increase in user engagement.
- Developed prototypes for user flows, which resulted in a 25% decrease in the time required to complete tasks.
Product Designer and Researcher
TNET
- Implemented new functionalities for various campaigns (Black Friday, New Year) for Georgia's largest eCommerce B2C and C2C platform, resulting in increased sales and user numbers.
- Created a bundle system that improved the user experience for both shops and customers selling products.
- Conducted market research and presented on the UX environment in neighboring countries (Armenia, Kazakhstan, Azerbaijan) to identify optimal options for market expansion.
- Created mobile responsive visuals to increase product usability for most customers.
- Implemented the functionality for the trade-in campaign.
- Experimented with redesigning the search flow by transforming it into a chatbot, creating a more natural environment for customers to interact with, similar to asking a salesperson for product recommendations.
- Achieved an impressive annual KPI of 100,000 installs and 48,000 monthly active users (MAU) in just four months.
- Created a research plan and successfully conducted intensive UX research (qualitative and quantitative), resulting in defining major and minor challenges and finding solutions for each.
- Led the design of a mobile app for Mymarket, the largest eCommerce platform in Georgia, with over 1 million users.
UI/UX Designer and Researcher
Feedc
- Participated actively in product improvement after the company expanded by conducting UX research, redesigning visuals, and implementing enhancements, which increased the number of users.
- Introduced the 'Feedback Wall' practice, collecting feedback from over 30 colleagues and their friends, resulting in high-quality feedback and greater colleague involvement in the process.
- Created user flows, user personas, and storyboards, which increased the team's empathy for potential users and provided a better understanding of customer needs.
- Designed a comprehensive design system with the design team, ensuring design consistency, speeding up development, and enhancing user experience.
- Joined a small team (a team of five) to design an innovative location-based social platform (web and mobile apps), which resulted in the successful launch of the MVP for web and mobile apps.
- Implemented successful improvements based on user feedback by collaborating with recruiters to conduct lab usability testing with individuals being interviewed, utilizing clickable prototypes to gather valuable qualitative information.
- Participated in quantitative research by listing events and defining funnels in Mixpanel to collect relevant data and make data-driven improvements.
Junior UI Designer
GeoLab
- Designed several portfolio websites for various clients using Adobe XD, resulting in 100% client satisfaction and successful launch of the platforms.
- Animated graphic illustrations for Sandro's Books using Adobe After Effects.
- Collaborated in designing the brand book for GeoLab (Adobe XD, Adobe Illustrator).
UI/UX Designer
Creative Agency
- Developed web app visuals and mobile designs tailored for local startups.
- Conducted in-depth UX research involving potential users for each product.
- Created modern, creative landing page visuals for desktop and mobile platforms.
Education
Bachelor's Degree in Linguistics
Tbilisi State University - Tbilisi, Georgia
Certifications
WAI0.1x: Introduction to Web Accessibility
Edx
UX Design and Strategy
Designlab
Mobile User Experience (UX) Design
Interaction Design Foundation
Human-centered Design: an Introduction
University of California San Diego | via Coursera
Skills
Tools
Figma, Adobe Experience Design (XD), Miro, Zeplin, Jira, Asana, Adobe Illustrator, Adobe Photoshop
Platforms
iOS, Mobile, Android, Web
Industry Expertise
Consumer Products, Electronics
Other
User Interaction, Mobile Prototypes, UI Design, App Design, UX Design, UI Guidelines, Responsive Web Design (RWD), Web Design, User Flows, Product Design, UX Research, Mobile UX, Search, Image Search, Chatbot Conversation Design, Onboarding, Apps, Mobile eCommerce, Wireframing, Design Systems, Platforms, Job Boards, User Interface (UI), Web UX, Mobile Apps, Copywriting, Mobile Design, Prototyping, Web UI Design, User Experience (UX), User Personas, Personas, Web App Design, Web App UI, Web App UX, Visual Design, Dashboard Design, User Journeys, User Research, UX Audits, Intuitive UX Design, Presentations, Information Architecture (IA), Responsive Web Apps, UX Analysis, Interaction Design (IxD), Quality Auditing, Complex Application User Interfaces (UI), Usability Testing, User-centered Design (UCD), Visual Storytelling, Landing Pages, eCommerce, Mobile App Design, User Testing, Mobile App UI, Responsive, User Onboarding, Web UI, UI Audits, Customer Journeys, Design Workshops, Ideation, User Journey Maps, Data Visualization, Mobile-first Design, Mobile UI Design, Mobile UX Design, Art Direction, Brand Guidelines, Agile UX, Competitive Analysis, Design Specifications, Responsive Design, SaaS, SaaS Design, Layout Design, UX Wireframes, Mobile UI, Websites, Audits, Dating Apps, Style Guides, Lean Startups, MVP Design, Low-fidelity Prototypes, Software as a Service (SaaS), Journey Mapping, Layout, Design Revamps, Software Design, Marketplace Design, Web UX Design, NFT Design, Component Libraries, Color Palettes, Mockups, Content Design, Pitch Decks, Storytelling, Chatbots, SearchBot, Electric Cars, Mobile Banking, Fintech, Landing Page Design, User Stories, DataViz, B2B, B2C, User Interviews, UI Style Guides, Responsive UI, Web Application Design, Rapid Prototyping, Collateral Design, Design Direction, Dashboards, High-fidelity Prototypes, Rapid Interactive Prototyping, Lean UX, Delivery, Feature Prioritization, Product Roadmaps, Travel Design, Travel, AI Design, Artificial Intelligence (AI), Artificial Intelligence as a Service (AIaaS), Design Leadership, Dental Care, Email Template Design, Non-fungible Tokens (NFT), Branding, High-fidelity Mockups, Landing Page Optimization, Graphic Design, Interactive Prototypes, Logo Design, Cryptocurrency Wallets, Grocery Delivery, Conversion Rate Optimization (CRO), Accessibility, Web Accessibility, Accessibility Consulting
Experience
- Product Design - 6 years
- UX Design - 6 years
- Mobile UX - 6 years
- Responsive Web Design (RWD) - 6 years
- App Design - 5 years
- Figma - 5 years
- User Interaction - 5 years
- UX Research - 4 years
Tools
- Figma
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