Klaudia Kolesnik, Designer in Brussels, Belgium
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Klaudia Kolesnik

Verified Expert  in Design

Bio

Klaudia is a designer who specializes in elegant solutions for the insurance and financial industries. She is experienced in improving funnel conversion, self-service applications, and creating design systems for rebranding. Her focus is on a great user experience that is based on data, research, and remote user testing.

Portfolio

Work Experience

UX Specialist and Designer

2020 - PRESENT
Toyota Insurance Services
  • Designed user flow and screens for the insurance feature in Toyota's app.
  • Proposed and designed new functionalities for personal insurance space.
  • Discovered and solved usability issues in the personal insurance space based on observation of user behavior in Hotjar and Google Analytics.
  • Coordinated Google Analytics implementation between developers, businesses, and agencies.
  • Designed insurance calculator according to best practices and Toyota's Design System.
  • Organized user testing for the insurance calculator.
  • Organized and facilitated customer journey mapping workshops.
Technologies: Figma, Sketch, Google Analytics, Hotjar, Google Data Studio, AppQuality

UX/UI Designer

2018 - 2020
Yuzzu
  • Designed the website for one of the biggest direct insurers in Belgium.
  • Built design system from scratch as a part of the rebranding from Touring Assurances (AXA Group) to Yuzzu.
  • Created prototypes for user testing and participating in observation sessions.
  • Improved funnel conversion by applying design changes based on results from user testing and observation of behavioral data.
  • Created a visual customer journey map based on the data gathered during workshops.
  • Created personas based on the data from market research.
Technologies: Sketch, Google Analytics, Hotjar, Adobe Experience Design (XD), Jira

UI and Graphic Designer

2018 - 2018
Tricount
  • Redesigned the official website to match it with the audience's expectations.
  • Worked closely with the UX designer on the new functionalities for the Tricount application.
  • Created animations for the welcome carousel using Haiku.
  • Created the branding book and guidelines for the usage of the logo and colors.
  • Created a video for social media to promote a new version of the app—Tricount 3.0.
  • Worked on the icons for the application and other visual elements.
Technologies: Sketch, Google Analytics, Camtasia Studio

Certifications

JANUARY 2021 - PRESENT

UX Management: Strategy and Tactics

Interaction Design Foundation

JULY 2020 - PRESENT

Accessibility: How to Design for All

Interaction Design Foundation

JULY 2020 - PRESENT

Emotional Design — How to Make Products People Will Love

Interaction Design Foundation

JULY 2020 - PRESENT

Conducting Usability Testing

Interaction Design Foundation

MARCH 2020 - PRESENT

Dynamic User Experience: Design and Usability

Interaction Design Foundation

DECEMBER 2019 - PRESENT

User Research - Methods and Best Practices

Interaction Design Foundation

OCTOBER 2019 - PRESENT

Mobile User Experience Design

Interaction Design Foundation

AUGUST 2019 - PRESENT

Human-Computer Interaction - HCI

Interaction Design Foundation

MARCH 2019 - PRESENT

UI Design Patterns for Successful Software

Interaction Design Foundation

JUNE 2015 - PRESENT

Adobe Certified Associate

Young Design Academy

Skills

Tools

Sketch, Google Analytics, Hotjar, Adobe Photoshop, InVision, Miro, Adobe Illustrator, Adobe InDesign, Jira, Adobe Experience Design (XD), Camtasia Studio

Platforms

Figma, Webflow

Industry Expertise

Insurance

Other

AppQuality, User Testing, UX Design, Mobile UX Design, Usability, UI Design, Design Patterns, Prototyping, Web Design, Conversion Rate, Funnel Optimization, Funnel Analysis, Quotations, Sales Funnel, Conversion Rate Optimization (CRO), Rebranding, B2C, Landing Page Design, Design Systems, Component Libraries, Corporate, Remote User Testing, Google Data Studio, User Research, App Design, Personas, Graphic Design, User Self-service, Prismic, Single-page Applications (SPAs), Personal Finance, Startups, Finance, Accessibility, W3C, Web Architecture, Brand Books, Concepting, Expense Management, Nonprofits, Sustainability, Climate Change, B2B

Experience

  • Insurance - 3 years
  • Design Systems - 3 years
  • Google Analytics - 3 years
  • Figma - 3 years
  • Conversion Rate Optimization (CRO) - 2 years
  • Single-page Applications (SPAs) - 2 years
  • Remote User Testing - 2 years
  • Webflow - 1 year

Tools

  • Google Analytics
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