LaiYee Ho, Designer in New York, NY, United States
LaiYee Ho

Designer in New York, NY, United States

Member since December 19, 2019
LaiYee is a sophisticated designer who studied information science and DEA (Design and Environmental Analysis) at Cornell University, where she co-founded Cornell UX Design. She is the co-founder of Delve, a tool for qualitative researchers and writes articles for UXPA Magazine and the Delve blog. LaiYee led teams in creating smart homes at Wink and helped launch Amazon's first version of the Amazon Fire TV.
LaiYee is now available for hire

Portfolio

Digital Design

Employment

  • Designer, Researcher, Co-founder

    2017 - PRESENT
    Delve
    • Designed a web platform for qualitative researchers to conduct qualitative research analysis.
    • Designed a marketing website for a qualitative research platform (www.delvetool.com).
    • Wrote and designed a series of emails for the qualitative research users of the platform.
    • Worked on a system-level UI pattern library for an online platform.
    • Designed flow from a free trial, to onboarding, and ongoing usage.
    Technologies: Sketch, InVision
  • User Experience Designer and Researcher

    2014 - 2017
    Wink
    • Led teams to innovate, build, and shape the future of the smart home.
    • Created a unified smart home experience that brought together over 100 different smart home products (such as light bulbs, blinds, garage door openers, and locks) into one seamless iOS and Android experience.
    • Brought smart home control into the physical space by designing and launching the Wink Relay, a digital screen that blends in with the built environment.
    • Spearheaded the first user research study and successfully pitched for an in-house UX research team. Integrated research into the product development process by providing actionable insights.
    • Made critical contributions to the smart home UI style guide to incorporate in-home elements beyond device experiences.
    Technologies: InVision, Adobe Illustrator, Sketch

Education

  • Bachelor's degree in Information Science
    2008 - 2012
    Cornell University - Ithaca, New York, USA

Experience

Location

New York, NY, United States

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