Libni Cortes, Designer in Pharr, TX, United States
Libni Cortes

Designer in Pharr, TX, United States

Member since November 21, 2016
Libni is a senior graphic designer at a full-service creative agency located in south Texas. She enjoys making new things, identifying problems, and figuring out how to solve them. She is drawn to the idea of designing with passion and pouring all her energy into every project she undertakes.
Libni is now available for hire

Employment

  • Product Designer

    2019 - PRESENT
    Apollo.io
    • Collaborated with product designers, content writers, growth strategist, and project managers to conduct user research, redesign the user experience and user interface, and coordinate with product managers and developers to deliver final products.
    • Tasked with problem solving UX problems in features, onboarding, conversion process, and marketing material.
    • Designed the customer experience from first login through trial expiration and conversion process.
    • Created new UI/UX to consolidate similar features into a unified processes and reduce feature redundancy while improving product.
    • Worked with the lead product designer to develop testing requirements and conduct test interviews.
    • Created various user flows by problem solving and prototyping different user scenarios.
    • Implemented and created new standard design for components.
    • Increased awareness of Apollo,io news by designing visually appealing email template.
    Technologies: Sketch, InVision, Figma
  • Creative Director

    2015 - PRESENT
    Create the Bridge
    • Designed a platform for a nuisance wildlife management company, including design of the mobile app and web app.
    • Designed a bespoke eCommerce platform with additional systems including a robust CMS for managing the aesthetic interface of the platform and a retailer back-end to manage wholesale accounts.
    • Designed a marketing website for an auto insurance company, including design of the mobile conversion process. Each of their products has specific conversion funnels tailored for optimum effectiveness.
    • Designed an eCommerce platform for a home security company. The goal for the eCommerce platform was to reach a high level of automation, a streamlined customization process, and a design for shareability.
    • Designed an on-demand alcohol delivery mobile app for a startup. The onboarding process from app download through signup was tailored to attract the user with stylized photography, featuring alcohol leading into a qualification process to determine if the user is within the delivery radius.
    Technologies: Photoshop, Illustrator, InVision, InDesign, Premiere Pro, Figma, Sketch

Education

  • Bachelor's degree in Graphic Design
    2010 - 2015
    University of Texas Pan American - Texas

Experience

Tools

Location

Pharr, TX, United States

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