Lillian Jia, Designer in Toronto, ON, Canada
Lillian is available for hire
Hire Lillian

Lillian Jia

Verified Expert  in Design


Toronto, ON, Canada
Toptal Member Since
September 26, 2019

Lillian has worked in the industry for about a decade working on websites, apps, VUIs, annual reports, branding, presentations, IPOs, wayfinding, and more. Recently, she’s worked in Agile teams of all sizes on both software and hardware products—serving as product owner (as needed) and product designer. What Lillian does is work jointly with product owners and development teams to create intuitive product experiences.


Work Experience

Staff Product Designer

2021 - PRESENT
Juniper Square
  • Designed multiple features that help general partners manage private equity assets and distribute information to their limited partner clients.
  • Integrated many user research methods to improve the product design process. Evangelized and advocated for research integration to elevate our decision-making process.
  • Created multiple customer journey maps to document complex accounting processes.
Technologies: Mentorship, Product Design, UX Research, Design Systems, Figma, Enterprise SaaS, Responsive Design

UX Lead

2020 - 2021
  • Redesigned DynamoDB, one of the most popular NoSQL database services.
  • Led the design for Connections, Amazon's HR platform.
  • Managed a small team of designers with two senior designers, overseeing their design and career progression.
  • Maintained and improved product design processes with the product manager and engineering leads.
Technologies: Sketch, Personas, Service Blueprints, B2B, B2C, Dashboards, User Experience (UX), Design Systems

UX Lead | Product Owner

2018 - 2020
Mitre Media
  • Led all design initiatives throughout Mitre Media.
  • Established a UX design process from discovery to design, testing, and deployment.
  • Spearheaded the user research strategy for all of Mitre Media's products.
  • Designed and branded Mitre Media's new web app, Propelor.
  • Served as the product owner by overseeing the product roadmap, backlog, and sprint meetings and defining new valuable features for our users.
  • Worked closely with our development team and CEO within a flexible Agile framework.
Technologies: Jira, Zeplin, InVision, Sketch, Adobe Creative Suite, Personas, UX Research, Product Design, Product Management, Design Leadership, Customer Journeys

UX/UI Designer

2017 - 2018
  • Designed ecobee's Smartbuildings: a B2B web platform.
  • Facilitated discovery interviews with users to define app requirements.
  • Led design workshops and design sprints to facilitate cross-functional brainstorming.
  • Conducted usability tests.
  • Created and maintained a pattern library for Smartbuildings.
  • Collaborated with developers, QA specialists, researchers, and PMs to deliver via a strict Agile framework.
  • Designed the ecobee Smartbuildings corporate website.
Technologies: Jira, Microsoft PowerPoint, Zeplin, InVision, Sketch, Adobe Creative Suite

UX/UI Designer

2016 - 2017
Opera Software
  • Designed Opera VPN Android, which netted almost 1 million downloads within the first month.
  • Performed user research to test design ideas and functionality.
  • Designed the Opera VPN app to accommodate nine languages.
  • Worked on an Agile team.
  • Completed other design tasks included designing emails, marketing campaigns, digital ads, and websites.
Technologies: Jira, Microsoft PowerPoint, Flinto, InVision, Sketch, Adobe Creative Suite


2011 - 2016
National Equicom
  • Designed websites, branding, annual reports, IPOs, signage, videos, presentations, and more.
  • Worked in a cross-functional team with project managers, investor relation professionals, developers, editors, and printers.
  • Worked with a varied client list including Hudson's Bay, Canadian Tire, Merck, Pfizer, AMG, Pivot Technologies, Com Dev (now Honeywell Aerospace) to name a few.
Technologies: Adobe After Effects, Microsoft PowerPoint, Sketch, Adobe Creative Suite
2007 - 2011

Bachelor's Degree in Design

York University/Sheridan College (Joint Venture) - Toronto, Canada


Certificate in User Experience: UX Research Specialty

Nielsen Norman Group


Sketch, Adobe Creative Suite, InVision, Zeplin, Jira, Microsoft PowerPoint, Adobe After Effects, Flinto, VPN, Figma





Industry Expertise

Marketing, Technology, Security, Music


User Experience (UX), User Interface (UI), Responsive Design, Web Applications, Mobile Apps, Visual Design, Annual Report Design, Presentation Design, Print Design, Editorial Design, Ad Design, Art Direction, Prototyping, Web Design, User Interviews, Workshop Facilitation, Journey Mapping, Branding, Illustration, Type Design, Motion Graphics, User Research, Design Management, UX Flows, Wireframing, Style Guides, Design Workshops, UX Strategy, Internet of Things (IoT), HVAC, Dashboard Design, B2B, Design Sprints, Design Strategy, Responsive Web Design (RWD), Corporate Identity, Product Design, B2C, Graphic Design, Custom Typeface Design, Logo Design, iOS App Design, User Flows, Live Entertainment, Mobile Applications, Personas, Service Blueprints, Dashboards, Design Systems, UX Research, Product Management, Design Leadership, Customer Journeys, Mentorship, Enterprise SaaS

Collaboration That Works

How to Work with Toptal

Toptal matches you directly with global industry experts from our network in hours—not weeks or months.


Share your needs

Discuss your requirements and refine your scope in a call with a Toptal domain expert.

Choose your talent

Get a short list of expertly matched talent within 24 hours to review, interview, and choose from.

Start your risk-free talent trial

Work with your chosen talent on a trial basis for up to two weeks. Pay only if you decide to hire them.

Top talent is in high demand.

Start hiring