Linda Ollivier, Designer in Paris, France
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Linda Ollivier

Verified Expert  in Design

Designer

Location
Paris, France
Toptal Member Since
February 27, 2019

Linda is a process-driven UX designer who created her first website 13 years ago. She focuses on crafting experiences that engage, inspire, and convert. After obtaining her qualifications in marketing, she pivoted towards editorial and branding design for the arts and fashion industries. Today she uses her analytical and empathetic design process to help clients in a variety of global industries, from startups to not-for-profits like UN Women.

User FlowsAdobe PhotoshopInVisionBalsamiqIdentity DesignBrandingWireframingWeb DesignPersonasUX DesignWordPressAdobe IllustratorSketchWebflowFigma

Portfolio

Work Experience

UX Designer, Freelance

2016 - PRESENT
Melita Digital
  • Led the UX of redesigned and simplified Careers pages for a global engineering firm, reducing bounce rates by 22% and increasing on-page engagement by 149%.
  • Redesigned and lead the UX of a global accounting firm’s website in line with marketing strategy, increasing home page unique page views by 29,900%, on-page engagement by 18.5% and lowering exit rates by 211%.
  • Provided UX for the redesign of construction website, reducing home page drop-offs by 113%.
  • Delivered over 13 usability audits.
  • Completed over 18 projects, including websites, branding identities, UX strategy workshops, and landing pages.
Technologies: Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Balsamiq, Webflow, WordPress, InVision, Sketch

Marketing Graphic Designer

2014 - 2016
Oz Seals
  • Redesigned and transformed an eCommerce platform of 500,000+ products into a commerce management system, making it the largest of its industry.
  • Redesigned company website on WordPress, elevating its brand positioning as the premium seals manufacturer.
  • Worked on product photography for marketing collateral, blog and website, brochures and product catalogs.
  • Wrote and sent press releases, getting featured in various industry magazines and news sources at no cost.
  • Designed, copywrote, and dispatched monthly e-newsletter to client base.
  • Maintained company social media channels on Facebook and LinkedIn, as well as wrote for the company blog.
  • Improved SEO rankings to increase client inquiries and web presence.
  • Re-designed 6 product catalogs and 1 complete product range book in line with gradual refreshment of branding.
Technologies: PrestaShop, WordPress, Adobe Illustrator, Adobe InDesign, Adobe Photoshop

UI Designer, Freelance

2015 - 2015
Code Heros
  • Created storyboards for a fintech application on iOS and Android platforms.
  • Created wireframes and storyboards for a food catering and delivery service on iOS and Android.
  • Conducted research on UI accessibility under sunlight for an application.
  • Generated graphical assets for iOS and Android apps.
  • Edited UI mockups to meet functional specifications.
Technologies: Sketch, Adobe Photoshop, Adobe Illustrator

Graphic Designer

2013 - 2014
Artisan
  • Upheld new and existing branding guidelines to produce a range of marketing collateral during the re-branding phase.
  • Created graphics for a range of print and digital media; including flyers, signage, email, and social media collateral.
  • Sent email campaigns and event invitations to a 4000+ database of patrons.
  • Creative direction and identity design of five exhibitions.
  • Designed an annual report that included infographics, which was praised from a board member.
Technologies: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
2009 - 2012

Bachelor of Creative Industries Degree in Fashion

Queensland University of Technology - Brisbane, Australia

2009 - 2012

Bachelor of Business Degree in Marketing

Queensland University of Technology - Brisbane, Australia

SEPTEMBER 2017 - PRESENT

Google Adwords Display

Google Ads

JUNE 2016 - PRESENT

UX Design Circuit

General Assembly

MARCH 2016 - PRESENT

Technology Entrepreneurship

Stanford University (through NovoEd)

AUGUST 2015 - PRESENT

Business Model Innovation

Business Models Inc (in partnership with Little Tokyo Two)

Collaboration That Works

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