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Lis Fernandez Ojeda

Lis Fernandez Ojeda

Designer
Buenos Aires, Argentina
Member since July 20, 2015
Lis is now available for hire
Lis Fernandez Ojeda

Lis Fernandez Ojeda

Designer
Buenos Aires, Argentina
Member since July 20, 2015
Lis has over five years of experience working as a product designer specializing in designing mobile experiences and more than three years of expertise as a user experience specialist. She has designed meaningful mobile experiences for companies such as Almundo.com, Personal Telecom, and Aeropuertos Argentina 2000 throughout her professional career. Lis is a team player with great communication skills that are utilized on every project.
Lis is now available for hire
Portfolio
Employment
  • Product Design Leader
    2017 - 2019
    Ualá
    • Led a talented group of designers to make great user interface decisions to provide our users with meaningful experiences.
    • Defined the long-term UX vision for the product, identifying value proposition and differentiation.
    • Collaborated with designers and content strategist in a highly collaborative environment.
    • Conducted weekly check-ins with team members to share designs, findings and keep up to date about company and projects initiatives.
    • Facilitated ideation sessions and design sprints with product owners, stakeholders, and developers.
    • Focused on content first, caring not only about the design but the messages and the way we talk to our users.
    • Regularly conducted user testing to validate all the design hypothesis.
    Technologies: Sketch, Zeplin, Axure, InVision
  • Mobile Product Designer
    2015 - 2017
    almundo.com
    • Collaborated with the CTO to define features and product UX strategy.
    • Created wireframes, user scenarios, page flows to support design proposals.
    • Took initiative and ownership of responsibilities and deliverables.
    • Coordinated with the development team for an understanding of services limitations to match the user needs.
    • Ensured all copy aligned with the company's voice and tone guidelines.
    • Managed the interaction design for both company's native app respecting each OS patterns of Android and iOS.
    • Conducted user research investigation for defining product value and using validation such as interviews, survey, card sorting, or user testing.
    Technologies: Axure, InVision, Sketch, Adobe Photoshop, Balsamiq
Education
  • Bachelor of Arts degree in Graphic Design
    2008 - 2014
    Universidad de Buenos Aires - Buenos Aires, Argentina
  • Bachelor of Arts degree in Audiovisual Production
    2005 - 2012
    Universidad de Buenos Aires - Buenos Aires, Argentina
Experience
  • Apps5 years
  • Interaction Design (IxD)5 years
  • UX Design5 years
  • Mobile Design5 years
  • User Interface (UI)5 years
  • Information Architecture (IA)5 years
  • User Experience (UX)5 years
  • Google Material Design3 years
Buenos Aires, Argentina
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