Lisa Kovacevich
Verified Expert in Design
Product Designer
San Francisco, CA, United States
Toptal member since May 28, 2020
Lisa is a product designer with over ten years of experience in digital design. Notable clients include Life360, Folio, Zumper, and eBay. She has helped companies increase sales, optimize processes, and deliver user-centered experiences. Lisa is proficient in the entire design process from strategy, user research, prototyping, to final UX, and UI. Her expertise includes small to mid-stage startups for consumer and business-facing apps.
Portfolio
Shared Lists - Life360
Reminders - Life360
Premium - Life360
Work Experience
Contractor/Freelance
Lisa Kovacevich Design
- Planned and conducted user research interviews for customer development projects.
- Led user research synthesis sessions.
- Led design workshops and ideation sessions.
- Created prototypes for research and final designs.
- Provided documentation for user flows and final design work using Sketch, Figma, Principle, and InVision.
- Worked with clients such as Zumper, Folio, Glimpse, DexOne, Brighter, Rent.com, Campus Explorer, and Track Your Hours, to name a few.
Senior Product Designer
Amitree
- Developed the end-to-end product design for Folio. Folio is an email assistant AI and productivity tool for real estate professionals who use Gmail.
- Recruited and conducted hundreds of user interviews for various projects at Amitree.
- Designed and wrote an onboarding email series for new users and customers.
- Facilitated design workshops and ideation sessions for product design.
- Designed team product and contributed to the new SaaS pricing strategy based on research insights.
UX Lead
Life360
- Became the first design hire responsible for end-to-end product design for the Android and IOS apps.
- Developed a user research process and ran the user research sessions for all product teams.
- Led the premium product design, which contributed to a 50,000 growth in paid users.
- Collaborated with the design team and led research on a UI audit and UX redesign for the Android and IOS apps.
- Designed the UX for our geo-fence products: Places, Shared Lists, Reminders, and Meetups.
Education
Bachelor of Fine Arts Degree in Motion Graphics
San Francisco Art Institute - San Francisco, California, USA
Skills
Tools
Sketch, InVision, Adobe
Platforms
Figma, Mobile, Web, iOS, Android
Industry Expertise
Consumer Products, Real Estate
Other
Software as a Service (SaaS), User Research, Design Workshops, App Design, iOS UI Design, Android App Design, User Interviews, User Interface (UI), eCommerce, Product Design, User Flows, User Experience (UX), UI Design, UI Research, UX Flows, UX Design, Prototyping, Wireframing, Ideation Workshops, Design Thinking, Design Strategy, Early-stage Startups, Mobile UI, User-centered Design (UCD), Design Sprints, Google Design Sprints, Interaction Design (IxD), Animation, Principal, Chrome Extensions, B2B2C, B2B, Facilitation, SaaS Design, Landing Page Design, User Surveys, Gmail Plugins, Strategic Design, Product Growth, UX Prototyping, Rapid Prototyping, Mobile Design, Responsive Design, Web UX, Web UI Design, UX Scenarios, User Journey Maps, Product Research, Location Tracking, Geofencing, Mobile App Design, Mobile UX Design, Location Services and Maps, Android UI Design, Push Notifications, iOS App Design, Story Mapping, Mobile UX, Interactive Design, Paid Memberships Pro (PMPro), Upgrades, Android Design Guidelines, Business to Business to Consumer (B2B2C)
Experience
- User Experience (UX) - 10 years
- UI Design - 10 years
- UX Design - 10 years
- Early-stage Startups - 10 years
- Consumer Products - 10 years
- Product Design - 6 years
- Design Strategy - 5 years
- User Research - 5 years
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