Mat MacQuarrie, Designer in Toronto, ON, Canada
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Mat MacQuarrie

Verified Expert  in Design


Toronto, ON, Canada
Toptal Member Since
December 13, 2017

Mat is a freelance designer who's passionate about working with great people and teams to create honest, impactful brands and products. He has more than a decade of experience working in senior roles at various startups for both marketing and product teams. Mat loves telling the story of a company—writing the copy, choosing the visual directions, and more—but he also loves UI design because it feels like one giant puzzle he gets to solve visually.


Work Experience

Brand Designer

2018 - 2018
Lacquer Lounge
  • Developed the brand and website for the new luxury salon in Houston.
Technologies: Sketch, Adobe CC

Lead Designer

2015 - 2017
Bus Companies
  • Worked as a lead designer for product and marketing at Y Combinator.
  • Created the UI/UX for's event ticket checkout process.
  • Designed the UI/UX for's community app, including ticket purchases, GPS, and chat integration.
  • Crafted the branding for the website of Sharethebus.
Technologies: Sketch, Adobe CC

Freelance Designer

2015 - 2015 (acquired by Zendesk)
  • Worked as a designer at, which Zendesk acquired in May 2019. Here's the link to a TechCrunch article about the acquisition:
  • Rebranded SupportKit and its products to
  • Collaborated with the team to develop the brand's visual direction, which has since evolved into an incredible entity.
Technologies: Sketch, Adobe CC

Senior Designer

2011 - 2014
  • Updated and refocused the Lightspeed brand and its retail point-of-sale software in collaboration with marketing, sales, and project management.
  • Encouraged team members to work within established deadlines.
  • Led the direction of photo and video campaigns with 3rd-party vendors.
Technologies: Sketch, Adobe CC
2004 - 2007

Bachelor's Degree in Graphic Design and Illustration

Georgian College - Barrie Ontario, Canada


Graphic Design Diploma

Georgian College


Sketch, Figma, Adobe CC, Journal Citation Reports (JCR), Illustrator 2018


OS X, Mobile

Industry Expertise

Transportation & Shipping, Travel & Leisure, Events, Healthcare


Art Direction, UI Design, Web Design, Branding, Photography, Logo Design, Graphic Design, Visual Design, Photography Direction, UX Design, Illustration, Social Media, Social Media Design, Interactive Design, eCommerce, Communication Design, Community Management, Chat Support, Festivals, Responsive, Responsive Layout, Responsive Design, Responsive UX Design, Mobile Web, Mobile GPS, Mobile eCommerce, Community, User Research, Mobile UI, Mobile Ads, Mobile UX, Mobile POS, Research, UI Research, UX Research, Typography, Icon Design, Beauty Products, Salons & Spas, Icon Animation, Iconography, Corporate Identity, Creative Strategy, Creative Design, Logotype, Lettering, Video Games, Web Illustration, Vector Illustration, 3D, Culture, Creative Direction, Content Management Systems (CMS), Creative Thinking, User Experience (UX)

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