Mateusz Tatara, Designer in Kraków, Poland
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Mateusz Tatara

Verified Expert  in Design

Bio

Mateusz is a designer who believes in design's power to enhance people's lives. With 12+ years of hands-on experience in dynamic settings, he possesses a wide range of design skills, from branding to product development and conversion optimization experiments. Thriving in Agile and Lean environments, he prioritizes user advocacy through empathy and data-informed decisions. Mateusz's entrepreneurial mindset and proactive approach make him highly productive and skilled in time management.

Portfolio

Work Experience

Product Designer

2020 - 2023
Toptal
  • Crafted intuitive, functional, and visually appealing features for the internal platform, enhancing user satisfaction and overall usability and key metrics.
  • Collaborated effectively with cross-functional teams, including product managers, engineers, and researchers, to create innovative user experiences aligned with user needs and business goals, resulting in improved product adoption and engagement.
  • Played a vital role as a dedicated product designer in successfully launching new features and products, ensuring seamless integration with existing systems and workflows, and receiving positive feedback from users and stakeholders.
  • Participated in design reviews and user testing sessions, incorporating user feedback and data-driven insights to iterate and improve features, enhancing usability and increasing user satisfaction.
  • Demonstrated a deep understanding of user-centered design principles and industry best practices, leveraging this knowledge to create innovative solutions and exceed user expectations.
  • Collaborated closely with product managers to prioritize and implement user feedback and feature requests, resulting in a continuous improvement of the internal platform and increased user adoption.
  • Sought opportunities proactively to enhance the user experience, identifying areas for improvement and proposing creative solutions that positively impacted user engagement and productivity.
  • Maintained a strong focus on usability and accessibility, ensuring that features and products on the internal platform were inclusive and accessible to a diverse user base.
  • Received positive feedback from cross-functional team members and stakeholders for effective communication, teamwork, and contribution to successfully delivering user-centered features and products.
Technologies: Sketch, Figma, Hotjar, Google Analytics, Tableau, Miro, FullStory, Confluence, Jira, Asana, Abstracts, UserVoice, Useberry, LogRocket, Trello

Lead Product Designer and Head of Design

2018 - 2020
Merkato
  • Oversaw every design aspect, from branding to building a product and product improvements across acquisition, activation, retention, revenue, and referral, i.e., the whole AARRR funnel.
  • Co-created a comprehensive launch and growth strategy based on the Lean Startup methodology, which resulted in 10,000 registered users and 1 million Polish zlotys in total item value. The app was launched on the Polish market.
  • Headed the end-to-end design of the mobile app. Crafted wireframes, prototypes, and high-fidelity designs to communicate design concepts effectively and iterated them based on user feedback and analytics data, enhancing user experience.
  • Led workshops to implement user story mapping as a critical tool for lean development, facilitating efficient product planning and prioritization, improving team alignment, and reducing development cycles and bottlenecks.
  • Collaborated closely with our cross-functional team to align design objectives with business goals and user needs.
  • Used Agile methodologies and design thinking processes to iterate and refine designs effectively.
  • Collected and analyzed user feedback, translating it into actionable design improvements, such as listing descriptions and video listing features for listings, resulting in a 30% increase in user engagement.
  • Conducted comprehensive usability testing sessions to gather insights and identify areas for improvement, such as creating an app onboarding process, resulting in a 15% increase in user retention.
  • Launched a minimum viable product (MVP), leading to early user adoption, user insights, and a 50% reduction in time to market. Leveraged MVP feedback to refine product iterations, ensuring a user-centric approach and maximizing product-market fit.
  • Created a compelling pitch deck with a SWOT analysis, market research, financial projections, and business model canvas. Conveyed market potential and validated demand and financial viability to attract investors and secure funding.
Technologies: InVision, Sketch, Adobe CC, Adobe Illustrator, Figma, Zeplin, Amplitude, Adobe Photoshop, Miro, Google Analytics, Lean UX, Jira, User Stories, Story Mapping, MVP Design, Minimum Viable Product (MVP), Lean Startups, User Experience (UX), User Experience Strategy, UI Design, Launch Strategy, Product Launch, eCommerce, eCommerce UI, eCommerce UX, Mobile eCommerce, eCommerce Design, eCommerce Listings, Certified Scrum Product Owner (CSPO), Product Owner, Product Ownership, Time Management, Photoshop CC, Confluence, Notion, Zapier, Asana, Basecamp, Mailchimp, Balsamiq, Trello, Product Management

Product Owner

2016 - 2018
Brainly
  • Maintained the highest velocity among the company's Scrum teams, consistently delivering high-quality work within designated time frames.
  • Redesigned an Android app following material design guidelines, resulting in improved engagement metrics and increased velocity in the sprint cycle by implementing a more structured design and development approach.
  • Ideated, built, and validated a rating-in-the-app feature, which drove the Google Play rating to 4.7, the highest ever for Brainly apps. This feature also introduced a new user feedback channel, contributing to the generation of new product ideas.
  • Received the annual Brainly Heroes Award for exceptional dedication, enthusiasm, and contributions to organizational success.
  • Demonstrated exceptional problem-solving skills by consistently identifying and implementing innovative solutions to challenges faced by the Scrum teams, resulting in improved efficiency and productivity.
  • Participated in continuous learning and professional development opportunities, staying up to date with the latest industry trends and best practices and sharing knowledge with team members to foster growth and improvement.
  • Demonstrated strong leadership skills by effectively managing and prioritizing tasks, resolving conflicts, and motivating team members to achieve collective goals.
  • Established collaborative relationships with key stakeholders, ensuring alignment of goals and effective coordination throughout project lifecycles, resulting in streamlined processes and successful project delivery.
Technologies: Sketch, Figma, Usertesting.com, Google Analytics, Miro, InVision, Hotjar, Zeplin, Tableau, Amplitude, Optimizely, FullStory, HubSpot, Zendesk, Firebase, Confluence, Notion, Zapier, Jira, Asana, Basecamp, Mailchimp, Marvel App, Balsamiq, Photoshop CC, UserVoice, Trello, Product Management

Product Designer

2015 - 2016
Brainly
  • Designed and implemented end-to-end experiences for Brainly iOS and Android mobile apps, improving user engagement and retention.
  • Collaborated effectively with a cross-functional team in a Lean and Agile environment, contributing to efficient project delivery and enhanced teamwork.
  • Led A/B and multivariant tests across multiple markets, significantly improving key performance indicators (KPIs) and enabling a successful global release.
  • Conducted thorough remote user testing, extracting valuable insights to drive product improvements and refine the user experience.
  • Utilized deep data analysis techniques to identify trends and patterns, leading to the formulation of innovative product hypotheses and ideas.
  • Demonstrated strong analytical skills by interpreting complex data sets and translating findings into actionable recommendations, resulting in measurable business outcomes.
  • Contributed to the continuous improvement of the product development process, advocating for user-centric design principles and Agile methodologies.
  • Received recognition and promotion to a mobile product owner for balancing multiple priorities and meeting deadlines in a fast-paced, dynamic work environment.
  • Fostered a collaborative and inclusive work culture by participating in knowledge-sharing sessions and cross-team collaborations.
Technologies: Adobe Illustrator, Photoshop CC, Adobe Photoshop, Figma, Sketch, Zeplin, Amplitude, Google Analytics, Hotjar, Usertesting.com, Tableau, Optimizely, Zendesk, Firebase, Confluence, Zapier, Asana, Basecamp, Mailchimp, Balsamiq, UserVoice, Trello

Education

2006 - 2009

Bachelor's Degree in Economics and Computer Science

University of Economics and Computer Science in Krakow - Krakow, Poland

Certifications

FEBRUARY 2017 - PRESENT

Certified Scrum Product Owner

ProCognita - Agile | Scrum | LeSS

JANUARY 2017 - PRESENT

Digital Marketing

Hyper Island

AUGUST 2016 - PRESENT

Leading Teams in the Digital Age

Hyper Island

Skills

Tools

Sketch, Hotjar, Adobe Illustrator, Adobe Photoshop, InVision, Miro, Jira, Adobe CC, Zeplin, Google Analytics, Zapier, Asana, Adobe Experience Design (XD), Balsamiq, Photoshop CC, Usertesting.com, Tableau, Optimizely, FullStory, Confluence, Basecamp, Mailchimp, Marvel App, Trello

Platforms

Figma, Useberry, Zendesk, Firebase

Other

Lean UX, User Stories, Story Mapping, MVP Design, Minimum Viable Product (MVP), Launch Strategy, Product Launch, eCommerce, eCommerce UX, Mobile eCommerce, eCommerce Design, Collaboration, Cross-functional Collaboration, Critical Thinking, Time Management, Feature Prioritization, User Experience (UX), User Experience Strategy, UI Design, Abstracts, Computer Science, Amplitude, eCommerce Listings, Product Management, Certified Scrum Product Owner (CSPO), Product Owner, Product Ownership, Lean Product Development, SEO Marketing, Content Strategy, Social Media Marketing (SMM), Digital Marketing Strategy, Digital Marketing, Market Research Analyst, Email Marketing, Content Marketing, Data Analysis, SEO Tools, Workshops, Workshop Facilitation, Notion, LogRocket, Lean Startups, Lean Development, eCommerce UI, Lead Generation, Team Development, Team Building, Leadership, Conflict Resolution, HubSpot, UserVoice

Experience

  • UI Design - 15 years
  • User Experience Strategy - 15 years
  • User Experience (UX) - 15 years
  • Story Mapping - 12 years
  • Lean UX - 12 years
  • Minimum Viable Product (MVP) - 10 years
  • Launch Strategy - 10 years
  • Product Management - 8 years
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