
Megha Gupta
Verified Expert in Design
Designer
Auckland, New Zealand
Toptal member since March 23, 2022
Megha is a creative problem solver with nine years of experience building human-centered products that delight customers. Her skill set includes UX research, UI/UX design, and user testing. She has worked in industries such as eCommerce, travel, telecommunications, digital media, and SAAS. Megha designed the product page for a cruise booking website, significantly improving the site's conversion rate. She has delivered projects, large and small, for clients locally and internationally.
Portfolio
Work Experience
UX Designer
Vodafone Group
- Designed help journeys for Vodafone customers to notify them of service issues, enable them to self-troubleshoot, and connect them to an agent to get their issue resolved.
- Conducted moderated user tests to validate those designs and re-iterated when required.
- Involved in all design stages, from preparing user flow charts to wireframes to high-fidelity mockups.
Senior UX Designer
2Degrees
- Guided a major digital transformation project for broadband buying journeys, mobile checkout journeys, and digital ID verification journeys for personal and business customers.
- Created high-fidelity mockups and prototypes in Figma.
- Facilitated user tests and developed user test scripts and reporting. Presented insights to stakeholders.
Senior UX Designer
Gosee
- Collected and analyzed data through sources such as Hotjar and Google Analytics to plan the next set of design enhancements.
- Established a practice of data-driven design by continuously collecting regular feedback from customers on designs.
- Oversaw the implementation of design and provided guidance to developers.
UX/UI Designer
Plusmedia
- Redesigned the company's website by analyzing existing data (Google Analytics, competitive analysis) to identify areas for improvement. Created low-fidelity prototypes to obtain feedback from stakeholders and prepared final mockups.
- Collaborated directly with well-known New Zealand brands. Gathered requirements and kept in touch with every phase of the design cycle.
- Ensured on-time delivery of design deliverables while maintaining high-quality standards.
Senior UX Designer
Jugnoo
- Improved drivers’ and customers’ mobile apps. Conducted interviews, identified pain points, completed competitive analysis (Uber, Ola, Lyft), and prepared and tested iterative visual mockups.
- Participated in all phases of the product lifecycle, from initial concept to the final design.
- Contributed to user experience and user interface design, prototyping, icon, interaction design, and usability testing.
Education
Master's Degree in Design Research and UX/UI Design
NIFT - New Delhi, India
Master's Degree in MBA Marketing
ICFAI Gurugram - Gurugram, India
Skills
Tools
Sketch, InVision, Miro, Figma, Zeplin, Balsamiq, Illustrator CC, Hotjar, TryMyUI, Google Analytics
Platforms
Web
Industry Expertise
Technology
Other
Design Research, UX Design, UI Design, User Testing, Mobile UI, Mobile UX Design, Product Design, UX Audits, User Journeys, eCommerce, User Experience (UX), User Interface (UI), Responsive Web Design (RWD), Web UX, Web Design, Design Reviews, Mobile App Design, Responsive Design, UX Wireframes, Dashboard Design, Mobile First, Website Redesign, Mockups, eCommerce UI, eCommerce UX, Competition Research, User Journey Maps, Rapid Interactive Prototyping, SaaS, Dashboards, Web App Design, Marketplace Design, User Flows, Software as a Service (SaaS), Data Visualization, Visual Design, Rapid Prototyping, Web Marketing, Travel, Cruise Industry, Wireframing, Research, Mobile UX, App UI, App UX, iOS UX Design, Web UI, Conversion Rate Optimization (CRO), Branding
Experience
- UX Design - 8 years
- Design Research - 8 years
- UI Design - 8 years
- InVision - 8 years
- Sketch - 8 years
- User Testing - 6 years
- Miro - 4 years
- Figma - 2 years
Tools
- Sketch
- InVision
- Miro
- Figma
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